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Career and Education Opportunities for Market Research Analysts in Vancouver, Washington

Market research analysts can find both educational opportunities and jobs in the Vancouver, Washington area. About 8,510 people are currently employed as market research analysts in Washington. By 2016, this is expected to grow 29% to 11,000 people employed. This is better than the nation as a whole, where employment opportunities for market research analysts are expected to grow by about 28.1%. Market research analysts generally research market conditions in local, regional, or national areas to determine potential sales of a product or service.

Market research analysts earn about $41 per hour or $86,310 annually on average in Washington and about $29 per hour or $61,070 annually on average nationally. Compared with people working in the overall category of Social Sciences, people working as market research analysts in Washington earn more. They earn less than people working in the overall category of Social Sciences nationally. Market research analysts work in a variety of jobs, including: research analyst, client services vice president, and marketing consultant.

The Vancouver area is home to forty-eight schools of higher education, including five within twenty-five miles of Vancouver where you can get a degree as a market research analyst. Given that the most common education level for market research analysts is a Bachelor's degree, it will take about four years to learn to be a market research analyst if you already have a high school diploma.

CAREER DESCRIPTION: Market Research Analyst

Market Research Analyst video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market research analysts research market conditions in local, regional, or national areas to determine potential sales of a product or service. They also may gather information on competitors, prices, and methods of marketing and distribution.

Market research analysts ready reports of findings, illustrating data graphically and translating complex findings into written text. They also monitor industry statistics and follow trends in trade literature. Equally important, market research analysts have to collect and analyze data on customer demographics and buying habits to pinpoint potential markets and factors affecting product demand. They are often called upon to gather data on competitors and analyze their prices and methods of marketing and distribution. They are expected to seek and furnish data to help companies decide on their position in the marketplace. Finally, market research analysts attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

Every day, market research analysts are expected to be able to articulate ideas and problems. They need to listen to and understand others in meetings. It is also important that they write clearly and communicate well.

It is important for market research analysts to measure the effectiveness of marketing and communications programs and strategies. They are often called upon to design and implement processes for identifying advertising needs. They also direct trained survey interviewers. Somewhat less frequently, market research analysts are also expected to attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

And finally, they sometimes have to measure and assess customer and employee satisfaction.

Like many other jobs, market research analysts must have exceptional integrity and be able to absorb the factors involved and a problem and provide a well thought out solution.

Similar jobs with educational opportunities in Vancouver include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Survey Representative. Design or conduct surveys. May supervise interviewers who conduct the survey in person or over the telephone. May present survey results to client.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.
  • Urban Planner. Develop comprehensive plans and programs for use of land and physical facilities of local jurisdictions, such as towns, cities, and metropolitan areas.

EDUCATIONAL OPPORTUNITIES: Market Research Analyst Training

Lewis & Clark College - Portland, OR

Lewis & Clark College, 0615 S W Palatine Hill Rd, Portland, OR 97219-7899. Lewis & Clark College is a small college located in Portland, Oregon. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,650 students and an admission rate of 58%. Lewis & Clark College has a bachelor's degree program in Economics which graduated one student in 2008.

Reed College - Portland, OR

Reed College, 3203 SE Woodstock Blvd, Portland, OR 97202-8199. Reed College is a small college located in Portland, Oregon. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,471 students and an admission rate of 32%. Reed College has a bachelor's degree program in Economics which graduated sixteen students in 2008.

Pacific University - Forest Grove, OR

Pacific University, 2043 College Way, Forest Grove, OR 97116. Pacific University is a small university located in Forest Grove, Oregon. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,135 students and an admission rate of 78%. Pacific University has a bachelor's degree program in Economics which graduated two students in 2008.

George Fox University - Newberg, OR

George Fox University, 414 N Meridian St, Newberg, OR 97132. George Fox University is a small university located in Newberg, Oregon. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,382 students and an admission rate of 83%. George Fox University has a bachelor's degree program in Economics which graduated one student in 2008.

Portland State University - Portland, OR

Portland State University, 724 SW Harrison, Portland, OR 97201. Portland State University is a large university located in Portland, Oregon. It is a public school with primarily 4-year or above programs. It has 25,959 students and an admission rate of 80%. Portland State University has a bachelor's degree and a master's degree program in Economics which graduated three and ten students respectively in 2008.

CERTIFICATIONS

Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.

LOCATION INFORMATION: Vancouver, Washington

Vancouver, Washington
Vancouver, Washington photo by Matthiasb

Vancouver is located in Clark County, Washington. It has a population of over 163,186, which has grown by 13.7% in the past ten years. The cost of living index in Vancouver, 98, is near the national average. New single-family homes in Vancouver are priced at $95,700 on average, which is far less than the state average. In 2008, two hundred eighty new homes were built in Vancouver, down from four hundred twenty the previous year.

The three most popular industries for women in Vancouver are health care, educational services, and accommodation and food services. For men, it is construction, computer and electronic products, and accommodation and food services. The average travel time to work is about 23 minutes. More than 21.7% of Vancouver residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 7.4%, is lower than the state average.

The unemployment rate in Vancouver is 7.8%, which is less than Washington's average of 8.7%.

The percentage of Vancouver residents that are affiliated with a religious congregation, 27.9%, is less than both the national and state average. The most prominent religious groups are the Catholic Church, the LDS (Mormon) Church and the Evangelical Lutheran Church in America.

Vancouver is home to the Vancouver Square and the Vancouver Plaza as well as Leverich Park and Wintler Park. Shopping malls in the area include Arbours Shopping Center, Millport Shopping Center and Vancouver Village Shopping Center. Visitors to Vancouver can choose from Comfort Suites Vancouver, Homewood Suites Portland-Vancouver and Best Western Hotel and Suites Vacouver Mall Dr for temporary stays in the area.