Marketing and Advertising: Career and Education Opportunities in Bellevue, Washington
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
Bellevue is located in King County, Washington. It has a population of over 123,771, which has grown by 13.0% in the past ten years. The cost of living index in Bellevue, 128, is far greater than the national average. New single-family homes in Bellevue are valued at $475,200 on average, which is far greater than the state average. In 2008, one hundred thirteen new homes were built in Bellevue, down from one hundred sixty-five the previous year.
The top three industries for women in Bellevue are health care, professional, scientific, and technical services, and educational services. For men, it is professional, scientific, and technical services, transportation equipment, and construction. The average commute to work is about 22 minutes. More than 54.1% of Bellevue residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 19.4%, is higher than the state average.
The unemployment rate in Bellevue is 7.2%, which is less than Washington's average of 8.7%.
The percentage of Bellevue residents that are affiliated with a religious congregation, 37.3%, is less than the national average but more than the state average. The most prominent religious groups are the Catholic Church, the LDS (Mormon) Church and the Evangelical Lutheran Church in America.
Bellevue is home to the Sunset Plaza and the Eastgate Plaza as well as Killarney Glen Park and Coal Creek Park. Shopping malls in the area include Hillfair Shopping Center, Lake Hills Shopping Center and Crossroads Shopping Center. Visitors to Bellevue can choose from Bedynamic Inc, Fairfield Inn Seattle-Bellevue and Bellevue Travelodge for temporary stays in the area.
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CAREERS WITHIN: Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.
Public Relations Managers plan and direct public relations programs designed to create and maintain a favorable public image for employer or client; or if engaged in fundraising, plan and direct activities to solicit and maintain funds for special projects and nonprofit organizations. Public Relations Managers need to pay attention to ongoing situations and monitor them as they develop. They also need to write well.