Marketing and Advertising: Career and Education Opportunities in Provo, Utah
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
Provo is situated in Utah County, Utah. It has a population of over 118,581, which has grown by 12.8% over the last ten years. The cost of living index in Provo, 92, is below the national average. New single-family homes in Provo cost $296,100 on average, which is far greater than the state average. In 2008, fifty-seven new homes were built in Provo, down from one hundred eighty-one the previous year.
The three most popular industries for women in Provo are educational services, health care, and accommodation and food services. For men, it is educational services, construction, and professional, scientific, and technical services. The average commute to work is about 16 minutes. More than 35.7% of Provo residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 10.9%, is higher than the state average.
The unemployment rate in Provo is 6.4%, which is greater than Utah's average of 6.3%.
The percentage of Provo residents that are affiliated with a religious congregation, 89.9%, is more than both the national and state average. Kingdom Hall of Jehovahs Witnesses, Seventh Day Adventist Church and The Church of Jesus Christ of Latter Day Saints are all churches located in Provo. The most prominent religious groups are the LDS (Mormon) Church, the Catholic Church and the Assemblies of God.
Provo is home to the Provo Temple and the Lakeside Campground as well as Utah Lake State Park and Cougar Stadium. Visitors to Provo can choose from Amenity Motor Inn, Hines Mansion Bed & Breakfast and Travelodge for temporary stays in the area.
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CAREERS WITHIN: Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.