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Marketing and Advertising: Career and Education Opportunities in Richardson, Texas

Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.

Richardson, Texas
Richardson, Texas photo by Infrogmation

Richardson is situated in Dallas County, Texas. It has a population of over 101,589, which has grown by 10.7% over the last ten years. The cost of living index in Richardson, 92, is below the national average. New single-family homes in Richardson are priced at $210,000 on average, which is well above the state average. In 2008, sixty-eight new homes were constructed in Richardson, down from one hundred forty-eight the previous year.

The top three industries for women in Richardson are educational services, professional, scientific, and technical services, and health care. For men, it is professional, scientific, and technical services, computer and electronic products, and construction. The average travel time to work is about 24 minutes. More than 47.7% of Richardson residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 16.2%, is higher than the state average.

The unemployment rate in Richardson is 7.2%, which is less than Texas's average of 8.1%.

The percentage of Richardson residents that are affiliated with a religious congregation, 55.1%, is more than the national average but less than the state average. Heights Baptist Church, Richardson East Baptist Church and Richland Bible Fellowship Church are some of the churches located in Richardson. The most prominent religious groups are the Catholic Church, the Southern Baptist Convention and the United Methodist Church.

Richardson is home to Canyon Creek Park and Berkner Park. Visitors to Richardson can choose from Comfort Inn, Best Western Dallas Telecom Area and Champ Restaurant Equipment Supplies for temporary stays in the area.

Featured Online Colleges

Everest University
Liberty University
American InterContinental University Online

CAREERS WITHIN: Marketing and Advertising

Advertising Manager

Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Manager

Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.
Public Relations Manager

Public Relations Managers plan and direct public relations programs designed to create and maintain a favorable public image for employer or client; or if engaged in fundraising, plan and direct activities to solicit and maintain funds for special projects and nonprofit organizations. Public Relations Managers need to pay attention to ongoing situations and monitor them as they develop. They also need to write well.