Marketing and Advertising: Career and Education Opportunities in McKinney, Texas
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
Mckinney is situated in Collin County, Texas. It has a population of over 121,211, which has grown by 122.9% in the past ten years. The cost of living index in Mckinney, 90, is below the national average. New single-family homes in Mckinney are valued at $168,500 on average, which is below the state average. In 2008, nine hundred eighty-seven new homes were built in Mckinney, down from 1,662 the previous year.
The top three industries for women in Mckinney are health care, educational services, and professional, scientific, and technical services. For men, it is construction, computer and electronic products, and professional, scientific, and technical services. The average commute to work is about 27 minutes. More than 39.1% of Mckinney residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 10.3%, is higher than the state average.
The unemployment rate in Mckinney is 7.8%, which is less than Texas's average of 8.1%.
The percentage of Mckinney residents that are affiliated with a religious congregation, 53.7%, is more than the national average but less than the state average. Redeemer Presbyterian Church, Eternity Community Church and Church of Christ are some of the churches located in Mckinney. The most common religious groups are the Catholic Church, the Southern Baptist Convention and the United Methodist Church.
Mckinney is home to the Estes House and the A M Scott House as well as Mouzon Park and Murphy Park.
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CAREERS WITHIN: Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.