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Career and Education Opportunities for Market Research Analysts in Killeen, Texas

There is a wide variety of career and education opportunities for market research analysts in the Killeen, Texas area. About 19,070 people are currently employed as market research analysts in Texas. By 2016, this is expected to grow 23% to 23,430 people employed. This is not quite as good as the national trend for market research analysts, which sees this job pool growing by about 28.1% over the next eight years. In general, market research analysts research market conditions in local, regional, or national areas to determine potential sales of a product or service.

A person working as a market research analyst can expect to earn about $30 hourly or $62,560 annually on average in Texas and about $29 per hour or $61,070 yearly on average in the U.S. as a whole. Compared with people working in the overall category of Social Sciences, people working as market research analysts in Texas earn more. They earn less than people working in the overall category of Social Sciences nationally. People working as market research analysts can fill a number of jobs, such as: marketing specialist, market research worker, and product marketing manager.

There are six schools of higher education in the Killeen area, including two within twenty-five miles of Killeen where you can get a degree to start your career as a market research analyst. Given that the most common education level for market research analysts is a Bachelor's degree, you can expect to spend about four years studying to be a market research analyst if you already have a high school diploma.

CAREER DESCRIPTION: Market Research Analyst

Market Research Analyst video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market research analysts research market conditions in local, regional, or national areas to determine potential sales of a product or service. They also may gather information on competitors, prices, and methods of marketing and distribution.

Market research analysts ready reports of findings, illustrating data graphically and translating complex findings into written text. They also monitor industry statistics and follow trends in trade literature. Equally important, market research analysts have to collect and analyze data on customer demographics and buying habits to pinpoint potential markets and factors affecting product demand. They are often called upon to gather data on competitors and analyze their prices and methods of marketing and distribution. They are expected to seek and furnish data to help companies decide on their position in the marketplace. Finally, market research analysts attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

Every day, market research analysts are expected to be able to articulate ideas and problems. They need to listen to and understand others in meetings. It is also important that they write clearly and communicate well.

It is important for market research analysts to measure the effectiveness of marketing and communications programs and strategies. They are often called upon to design and implement processes for identifying advertising needs. They also direct trained survey interviewers. Somewhat less frequently, market research analysts are also expected to attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

And finally, they sometimes have to measure and assess customer and employee satisfaction.

Like many other jobs, market research analysts must have exceptional integrity and be able to absorb the factors involved and a problem and provide a well thought out solution.

Similar jobs with educational opportunities in Killeen include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Survey Representative. Design or conduct surveys. May supervise interviewers who conduct the survey in person or over the telephone. May present survey results to client.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.

EDUCATIONAL OPPORTUNITIES: Market Research Analyst Training

University of Mary Hardin-Baylor - Belton, TX

University of Mary Hardin-Baylor, 900 College St, Belton, TX 76513-2599. University of Mary Hardin-Baylor is a small university located in Belton, Texas. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,701 students and an admission rate of 43%. University of Mary Hardin-Baylor has a bachelor's degree program in Business/Managerial Economics.

Southwestern University - Georgetown, TX

Southwestern University, 1001 University Ave, Georgetown, TX 78626. Southwestern University is a small university located in Georgetown, Texas. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,270 students and an admission rate of 65%. Southwestern University has a bachelor's degree program in Economics which graduated two students in 2008.

CERTIFICATIONS

Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.

LOCATION INFORMATION: Killeen, Texas

Killeen, Texas
Killeen, Texas photo by Ed Schipul

Killeen is situated in Bell County, Texas. It has a population of over 116,934, which has grown by 34.5% over the last ten years. The cost of living index in Killeen, 80, is well below the national average. New single-family homes in Killeen are valued at $121,700 on average, which is far less than the state average. In 2008, eight hundred fifty-five new homes were built in Killeen, down from 1,278 the previous year.

The top three industries for women in Killeen are educational services, health care, and accommodation and food services. For men, it is public administration, construction, and accommodation and food services. The average commute to work is about 22 minutes. More than 15.7% of Killeen residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 3.4%, is lower than the state average.

The unemployment rate in Killeen is 7.4%, which is less than Texas's average of 8.1%.

The percentage of Killeen residents that are affiliated with a religious congregation, 47.9%, is less than both the national and state average. Abiding Savior Lutheran Church, Power House Church of God in Christ and Primera Iglesia Bautista Church are all churches located in Killeen. The most common religious groups are the Southern Baptist Convention, the Catholic Church and the United Methodist Church.

Killeen is home to Long Branch Park and Long Branch Park. Visitors to Killeen can choose from Best Western Killeen, Comfort Inn and Best Value Inn & Suites for temporary stays in the area.