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Career and Education Opportunities for Copy Writers in Houston, Texas

Houston, Texas provides a wide variety of opportunities, both career and educational, for copy writers. About 6,760 people are currently employed as copy writers in Texas. By 2016, this is expected to grow 12% to 7,590 people employed. This is not quite as good as the nation as a whole, where employment opportunities for copy writers are expected to grow by about 14.8%. Copy writers generally write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Copy writers earn approximately $23 per hour or $49,400 annually on average in Texas. Nationally they average about $25 hourly or $53,070 annually. Copy writers earn less than people working in the category of Writing and Editing generally in Texas and less than people in the Writing and Editing category nationally. Copy writers work in a variety of jobs, including: copywriter, advertising writer, and business writer.

The Houston area is home to eighty-one schools of higher education, including seven within twenty-five miles of Houston where you can get a degree as a copy writer. Given that the most common education level for copy writers is a Bachelor's degree, you can expect to spend about four years studying to be a copy writer if you already have a high school diploma.

CAREER DESCRIPTION: Copy Writer

In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.

Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.

It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.

Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.

Like many other jobs, copy writers must be thorough and dependable and be reliable.

Similar jobs with educational opportunities in Houston include:

  • Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
  • Public Relations Specialist. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.
  • Radio and Television Announcer. Talk on radio or television. May interview guests, act as master of ceremonies, read news flashes, identify station by giving call letters, or announce song title and artist.
  • Technical Writer. Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.
  • Writer. Create original written works.

EDUCATIONAL OPPORTUNITIES: Copy Writer Training

San Jacinto Community College - Pasadena, TX

San Jacinto Community College, 8060 Spencer Hwy, Pasadena, TX 77501-2007. San Jacinto Community College is a large college located in Pasadena, Texas. It is a public school with primarily 2-year programs and has 24,677 students. San Jacinto Community College has an associate's degree program in Journalism which graduated six students in 2008.

Texas Southern University - Houston, TX

Texas Southern University, 3100 Cleburne St, Houston, TX 77004. Texas Southern University is a medium sized university located in Houston, Texas. It is a public school with primarily 4-year or above programs. It has 8,062 students and an admission rate of 99%. Texas Southern University has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree and master's degree which graduated zero and fifteen students respectively in 2008.
  • Journalism, bachelor's degree which graduated 28 students in 2008.

University of Houston-Clear Lake - Houston, TX

University of Houston-Clear Lake, 2700 Bay Area Blvd, Houston, TX 77058-1098. University of Houston-Clear Lake is a medium sized university located in Houston, Texas. It is a public school with primarily 4-year or above programs and has 7,638 students. University of Houston-Clear Lake has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated thirty-three students in 2008.

University of Houston - Houston, TX

University of Houston, 212 E. Cullen Building, Houston, TX 77204-2018. University of Houston is a large university located in Houston, Texas. It is a public school with primarily 4-year or above programs. It has 36,080 students and an admission rate of 79%. University of Houston has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree which graduated 11 students in 2008.
  • Journalism, bachelor's degree and master's degree which graduated fifty-one and eight students respectively in 2008.

Houston Baptist University - Houston, TX

Houston Baptist University, 7502 Fondren Rd, Houston, TX 77074-3298. Houston Baptist University is a small university located in Houston, Texas. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,564 students and an admission rate of 46%. Houston Baptist University has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree which graduated 10 students in 2008.
  • Mass Communication/Media Studies, bachelor's degree which graduated 10 students in 2008.

Lone Star College System - The Woodlands, TX

Lone Star College System, 5000 Research Forest Drive, The Woodlands, TX 77381-4399. Lone Star College System is a large college located in The Woodlands, Texas. It is a public school with primarily 2-year programs and has 41,331 students. Lone Star College System has an associate's degree program in Communication Studies/Speech Communication and Rhetoric which graduated one student in 2008.

University of St Thomas - Houston, TX

University of St Thomas, 3800 Montrose Blvd, Houston, TX 77006-4696. University of St Thomas is a small university located in Houston, Texas. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,246 students and an admission rate of 81%. University of St Thomas has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated twenty-four students in 2008.

CERTIFICATIONS

Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.

LOCATION INFORMATION: Houston, Texas

Houston, Texas
Houston, Texas photo by Hequals2henry

Houston is located in Harris County, Texas. It has a population of over 2,242,193, which has grown by 14.8% in the past ten years. The cost of living index in Houston, 89, is well below the national average. New single-family homes in Houston are valued at $173,500 on average, which is near the state average. In 2008, 3,684 new homes were constructed in Houston, down from 6,035 the previous year.

The top three industries for women in Houston are health care, educational services, and accommodation and food services. For men, it is construction, professional, scientific, and technical services, and administrative and support and waste management services. The average commute to work is about 27 minutes. More than 27.0% of Houston residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 9.7%, is higher than the state average.

The unemployment rate in Houston is 8.0%, which is less than Texas's average of 8.1%.

The percentage of Houston residents that are affiliated with a religious congregation, 50.4%, is more than the national average but less than the state average. El Buen Pastor United Methodist Church, 34th Temple Church of God in Christ and Pentecostal Church of God in Christ are some of the churches located in Houston. The largest religious groups are the Catholic Church, the Southern Baptist Convention and the United Methodist Church.

Houston is home to the Champion Rod and Gun Club and the Independence Heights Residential Historic District as well as Hermann Park and Hennessey Park. Shopping centers in the area include Windsor Plaza Shopping Center, Meyerland Plaza Shopping Center and Meyerland Shopping Center. Visitors to Houston can choose from Capital Inn, Bradford Homesuites - Houston Galleria and Best Western Fountainview Inn and Suites for temporary stays in the area.