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Career and Education Opportunities for Marketing Managers in South Dakota

South Dakota has a population of 812,383, which has grown by 7.62% over the past 10 years. Nicknamed the "Mount Rushmore State," its capital is Pierre, though its most populous city is Sioux Falls.

About eighty people are currently employed as marketing managers in South Dakota. By 2016, this is expected to grow by 20% to about 100 people employed. This is better than the nation as a whole, where employment opportunities for marketing managers are expected to grow by about 12.5%. Marketing managers generally determine the demand for products and services offered by a firm and its competitors and identify potential customers.

Income for marketing managers is about $47 per hour or $99,190 per year on average in South Dakota. Nationally, their income is about $52 hourly or $108,580 annually. Incomes for marketing managers are better than in the overall category of Marketing and Advertising in South Dakota, and better than the overall Marketing and Advertising category nationally. Jobs in this field include: commercial lines manager, marketing agent, and international trade specialist.

In 2008, there were a total of 566,490 jobs in South Dakota. The average annual income was $38,644 in 2008, up from $36,428 the preceding year. The unemployment rate in South Dakota was 4.8% in 2009, which has grown by 1.7% since the previous year. Roughly 21.5% of South Dakota residents have college degrees, which is lower than the national average.

The top industries in South Dakota include nonstore retailers, gasoline stations with convenience stores, and sign manufacturing. Notable tourist destinations include the Washington Pavilion of Arts and Science, the Adventurepark, and the Sioux Falls City.

CITIES WITH Marketing Manager OPPORTUNITIES IN South Dakota


JOB DESCRIPTION: Marketing Manager

Marketing Manager video from the State of New Jersey Dept. of Labor and Workforce Development

In general, marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. They also develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied.

Every day, marketing managers are expected to be able to articulate ideas and problems. They need to think through problems and come up with general rules. It is also important that they listen to and understand others in meetings.

Similar jobs with educational opportunities in South Dakota include:

  • Advertising Manager. Plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
  • Chief Executive Officer. Determine and formulate policies and provide the overall direction of companies or private and public sector organizations within the guidelines set up by a board of directors or similar governing body. Plan, direct, or coordinate operational activities at the highest level of management with the help of subordinate executives and staff managers.
  • Sales Manager. Direct the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

LOCATION INFORMATION: South Dakota

South Dakota
South Dakota photo by Dean Franklin

South Dakota has a population of 812,383, which has grown by 7.62% in the last 10 years. Nicknamed the "Mount Rushmore State," its capital is Pierre, though its most populous city is Sioux Falls. In 2008, there were a total of 566,490 jobs in South Dakota. The average annual income was $38,644 in 2008, up from $36,428 the previous year. The unemployment rate in South Dakota was 4.8% in 2009, which has grown by 1.7% since the previous year. Roughly 21.5% of South Dakota residents have college degrees, which is lower than the national average.

The top industries in South Dakota include nonstore retailers, gasoline stations with convenience stores, and sign manufacturing. Notable tourist attractions include the Pettigrew Home & Museum, the Sioux Falls City, and the Old Courthouse Museum.