Marketing and Advertising: Career and Education Opportunities in South Dakota
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
South Dakota has a population of 812,383, which has grown by 7.62% in the last 10 years. Nicknamed the "Mount Rushmore State," its capital is Pierre, though its most populous city is Sioux Falls. In 2008, there were a total of 566,490 jobs in South Dakota. The average annual income was $38,644 in 2008, up from $36,428 the previous year. The unemployment rate in South Dakota was 4.8% in 2009, which has grown by 1.7% since the previous year. Roughly 21.5% of South Dakota residents have college degrees, which is lower than the national average.
The top industries in South Dakota include nonstore retailers, gasoline stations with convenience stores, and sign manufacturing. Notable tourist attractions include the Pettigrew Home & Museum, the Sioux Falls City, and the Old Courthouse Museum.
CITIES WITH Marketing and Advertising OPPORTUNITIES IN South Dakota
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CAREERS WITHIN Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.