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Career and Education Opportunities for Public Relations Specialists in Warwick, Rhode Island

If you want to be a public relations specialist, the Warwick, Rhode Island area offers many opportunities both for education and employment. About 1,080 people are currently employed as public relations specialists in Rhode Island. By 2016, this is expected to grow by 13% to 1,220 people employed. This is not quite as good as the nation as a whole, where employment opportunities for public relations specialists are expected to grow by about 24.0%. Public relations specialists generally engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media.

Public relations specialists earn approximately $24 per hour or $51,690 per year on average in Rhode Island. Nationally they average about $24 per hour or $51,280 per year. Public relations specialists work in a variety of jobs, including: sports information director, media relations specialist, and editorial and design specialist.

There are fifty-one schools of higher education in the Warwick area, including seven within twenty-five miles of Warwick where you can get a degree to start your career as a public relations specialist. The most common level of education for public relations specialists is a Bachelor's degree. You can expect to spend about four years training to become a public relations specialist if you already have a high school diploma.

CAREER DESCRIPTION: Public Relations Specialist

Public Relations Specialist video from the State of New Jersey Dept. of Labor and Workforce Development

In general, public relations specialists engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. They also may prepare and arrange displays, and make speeches.

Public relations specialists respond to requests for data from the media or designate another appropriate spokesperson or data source. They also arrange public appearances or exhibits for clients to increase product and service awareness and to promote goodwill. Equally important, public relations specialists have to talk with other managers to pinpoint trends and key group interests and concerns or to furnish advice on business decisions. They are often called upon to ready or edit organizational publications for internal and external audiences, including employee newsletters and stockholders' reports. Finally, public relations specialists talk with production and support personnel to produce or direct production of advertisements and promotions.

Every day, public relations specialists are expected to be able to listen to and understand others in meetings. They need to articulate ideas and problems. It is also important that they speak clearly.

It is important for public relations specialists to establish and maintain cooperative relationships with representatives of community and public interest groups. They are often called upon to study the objectives, promotional policies and needs of organizations to optimize public relations strategies that will influence public opinion or promote concepts, products and services. They also confer with advertising agencies or staff to organize promotional campaigns in all types of media for products, organizations, or individuals. They are sometimes expected to formulate and direct development and communication of informational programs to maintain favorable public and stockholder perceptions of an organization's accomplishments and agenda. Somewhat less frequently, public relations specialists are also expected to purchase advertising space and time as used to promote client's product or agenda.

Public relations specialists sometimes are asked to formulate and conduct market and public opinion research to test products or decide on potential for product success, communicating results to client or management. They also have to be able to ready and deliver speeches to further public relations objectives and talk with production and support personnel to produce or direct production of advertisements and promotions. And finally, they sometimes have to ready or edit organizational publications for internal and external audiences, including employee newsletters and stockholders' reports.

Like many other jobs, public relations specialists must be reliable and be thorough and dependable.

Similar jobs with educational opportunities in Warwick include:

  • Art Director. Formulate design concepts and presentation approaches, and direct workers engaged in art work, layout design, and copy writing for visual communications media, such as magazines, books, and packaging.
  • Copy Writer. Write advertising copy for use by publication or broadcast media to promote sale of goods and services.
  • Interpreter. Translate or interpret written, oral, or sign language text into another language for others.

EDUCATIONAL OPPORTUNITIES: Public Relations Specialist Training

Bridgewater State College - Bridgewater, MA

Bridgewater State College, 131 Summer Street, Bridgewater, MA 02325. Bridgewater State College is a large college located in Bridgewater, Massachusetts. It is a public school with primarily 4-year or above programs. It has 10,269 students and an admission rate of 62%. Bridgewater State College has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated one student in 2008.

Dean College - Franklin, MA

Dean College, 99 Main Street, Franklin, MA 02038-1941. Dean College is a small college located in Franklin, Massachusetts. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,321 students and an admission rate of 69%. Dean College has an associate's degree program in Communication Studies/Speech Communication and Rhetoric which graduated twelve students in 2008.

Rhode Island College - Providence, RI

Rhode Island College, 600 Mount Pleasant Ave, Providence, RI 02908. Rhode Island College is a medium sized college located in Providence, Rhode Island. It is a public school with primarily 4-year or above programs. It has 9,085 students and an admission rate of 72%. Rhode Island College has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric.

University of Rhode Island - Kingston, RI

University of Rhode Island, , Kingston, RI 02881. University of Rhode Island is a large university located in Kingston, Rhode Island. It is a public school with primarily 4-year or above programs. It has 15,609 students and an admission rate of 82%. University of Rhode Island has 2 areas of study related to Public Relations Specialist. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree and master's degree which graduated six and six students respectively in 2008.
  • Public Relations/Image Management, bachelor's degree which graduated 2 students in 2008.

Bryant University - Smithfield, RI

Bryant University, 1150 Douglas Pike, Smithfield, RI 02917-1284. Bryant University is a small university located in Smithfield, Rhode Island. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,807 students and an admission rate of 44%. Bryant University has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric.

Bristol Community College - Fall River, MA

Bristol Community College, 777 Elsbree St, Fall River, MA 02720-7395. Bristol Community College is a medium sized college located in Fall River, Massachusetts. It is a public school with primarily 2-year programs and has 8,100 students. Bristol Community College has an associate's degree program in Communication Studies/Speech Communication and Rhetoric which graduated thirteen students in 2008.

Stonehill College - Easton, MA

Stonehill College, 320 Washington Street, Easton, MA 02357-6110. Stonehill College is a small college located in Easton, Massachusetts. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,426 students and an admission rate of 45%. Stonehill College has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated one student in 2008.

CERTIFICATIONS

Certified Special Events Professional: The CSEP designation is the hallmark of professional achievement in the special events industry.

For more information, see the International Special Events Society website.

Certified Speaking Professional: The Certified Speaking Professional (CSP) designation, conferred by the National Speakers Association and the International Federation for Professional Speakers, is the speaking profession's international measure of professional platform skill.

For more information, see the National Speakers Association website.

Accreditation in Public Relations: APR certification proves you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today's business arena.

For more information, see the Public Relations Society of America website.

Certified Recycling Systems Professional: Earning this certification shows your employer and your colleagues that you are committed to only the highest standards in our industry.

For more information, see the Solid Waste Association of North America website.

LICENSES

Lobbyist

Licensing agency: Office of the Secretary of State of RI
Address: Public Information Division, State House, Room 38, Providence, RI 02903

Phone: (401) 222-3983
Website: Office of the Secretary of State of RI Public Information Division

LOCATION INFORMATION: Warwick, Rhode Island

Warwick, Rhode Island
Warwick, Rhode Island photo by Marcbela

Warwick is located in Kent County, Rhode Island. It has a population of over 84,483, which has shrunk by 1.5% over the last ten years. The cost of living index in Warwick, 94, is below the national average. New single-family homes in Warwick are priced at $129,500 on average, which is far less than the state average. In 2008, thirty new homes were constructed in Warwick, down from forty-nine the previous year.

The three most popular industries for women in Warwick are health care, educational services, and finance and insurance. For men, it is construction, accommodation and food services, and public administration. The average travel time to work is about 22 minutes. More than 24.5% of Warwick residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 7.9%, is lower than the state average.

The unemployment rate in Warwick is 11.5%, which is less than Rhode Island's average of 12.2%.

The percentage of Warwick residents that are affiliated with a religious congregation, 67.1%, is more than both the national and state average. Warwick Bible Chapel, Warwick Central Baptist Church and Warwick Christian Fellowship Church are all churches located in Warwick. The largest religious groups are the Catholic Church, the Episcopal Church and the Evangelical Lutheran Church in America.

Warwick is home to the Kent County Chamber of Commerce and the Community College of Rhode Island Learning Resources Center as well as Apponaug Historic District and Salter Grove State Park. Shopping malls in the area include Buttonwoods Plaza Shopping Center, Buttonwoods Shopping Center and Clocktower Square Shopping Center. Visitors to Warwick can choose from Fairfield Inn Providence/Warwick, Extended Stay America and Courtyard by Marriott for temporary stays in the area.