Career and Education Opportunities for Copy Writers in Eugene, Oregon
Copy writer career and educational opportunities abound in Eugene, Oregon. There are currently 510 working copy writers in Oregon; this should grow by 17% to 590 working copy writers in the state by 2016. This is better than the national trend for copy writers, which sees this job pool growing by about 14.8% over the next eight years. Copy writers generally write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers earn approximately $22 hourly or $47,610 yearly on average in Oregon. Nationally they average about $25 hourly or $53,070 per year. Incomes for copy writers are not quite as good as in the overall category of Writing and Editing in Oregon, and not quite as good as the overall Writing and Editing category nationally. People working as copy writers can fill a number of jobs, such as: advertising associate, blurb writer, and advertising copy writer.
There are two schools within twenty-five miles of Eugene where you can study to be a copy writer, among seven schools of higher education total in the Eugene area. The most common level of education for copy writers is a Bachelor's degree. It will take about four years to learn to be a copy writer if you already have a high school diploma.
CAREER DESCRIPTION: Copy Writer
In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.
Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.
It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.
Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.
Like many other jobs, copy writers must be thorough and dependable and be reliable.
Similar jobs with educational opportunities in Eugene include:
- Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
- Public Relations Specialist. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.
- Technical Writer. Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.
- Writer. Create original written works.
EDUCATIONAL OPPORTUNITIES: Copy Writer Training
Northwest Christian University - Eugene, OR
Northwest Christian University, 828 East 11th Avenue, Eugene, OR 97401-3745. Northwest Christian University is a small university located in Eugene, Oregon. It is a private not-for-profit school with primarily 4-year or above programs. It has 534 students and an admission rate of 54%. Northwest Christian University has 2 areas of study related to Copy Writer. They are:
- Communication Studies/Speech Communication and Rhetoric, bachelor's degree which graduated 4 students in 2008.
- Communication, Journalism, and Related Programs, Other Specialties, bachelor's degree which graduated 1 student in 2008.
University of Oregon - Eugene, OR
University of Oregon, 110 Johnson Hall, Eugene, OR 97403. University of Oregon is a large university located in Eugene, Oregon. It is a public school with primarily 4-year or above programs. It has 21,435 students and an admission rate of 87%. University of Oregon has 2 areas of study related to Copy Writer. They are:
- Mass Communication/Media Studies, bachelor's degree which graduated 25 students in 2008.
- Journalism, master's degree which graduated 8 students in 2008.
Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.
For more information, see the Dynamic Works Institute website.
LOCATION INFORMATION: Eugene, Oregon
Eugene is located in Lane County, Oregon. It has a population of over 150,104, which has grown by 8.9% over the last ten years. The cost of living index in Eugene, 98, is near the national average. New single-family homes in Eugene cost $197,200 on average, which is below the state average. In 2008, one hundred eighty-one new homes were constructed in Eugene, down from two hundred ninety-seven the previous year.
The three most popular industries for women in Eugene are educational services, health care, and accommodation and food services. For men, it is educational services, construction, and professional, scientific, and technical services. The average commute to work is about 17 minutes. More than 37.3% of Eugene residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 15.4%, is higher than the state average.
The unemployment rate in Eugene is 9.9%, which is less than Oregon's average of 10.6%.
The percentage of Eugene residents that are affiliated with a religious congregation, 24.5%, is less than both the national and state average. The most common religious groups are the Catholic Church, the LDS (Mormon) Church and the International Church of the Foursquare Gospel.
Eugene is home to the Eugene Country Club and the Balboa Park Drag Strip as well as Acorn City Park and Monroe City Park. Visitors to Eugene can choose from Hawthorn Inn & Suites, Best Value Inn and Marriott Residence Inn for temporary stays in the area.