Career and Education Opportunities for Telemarketers in Columbus, Ohio
Telemarketers can find many career and educational opportunities in the Columbus, Ohio area. There are currently 23,730 working telemarketers in Ohio; this should shrink by 9% to about 21,710 working telemarketers in the state by 2016. This is better than the nation as a whole, where employment opportunities for telemarketers are expected to shrink by about 11.1%. In general, telemarketers solicit orders for goods or services over the telephone.
A person working as a telemarketer can expect to earn about $9 per hour or $19,970 annually on average in Ohio and about $10 hourly or $21,960 annually on average in the U.S. as a whole. Compared with people working in the overall category of Sales and Clerical, people working as telemarketers in Ohio earn less. They earn less than people working in the overall category of Sales and Clerical nationally.
There are three schools within twenty-five miles of Columbus where you can study to be a telemarketer, among sixty-three schools of higher education total in the Columbus area. Given that the most common education level for telemarketers is a high school diploma or GED, you can expect to spend only a short time studying to be a telemarketer if you already have a high school diploma.
CAREER DESCRIPTION: Telemarketer
In general, telemarketers solicit orders for goods or services over the telephone.
Telemarketers explain products or services and prices, and answer questions from clients. They also obtain customer data such as name and payment method, and enter orders into computers. Finally, telemarketers deliver prepared sales talks, reading from scripts that describe products or services, so as to persuade potential clients to acquire a product or service or to make a donation.
Every day, telemarketers are expected to be able to articulate ideas and problems. It is also important that they listen to and understand others in meetings.
It is important for telemarketers to record names and reactions of prospects contacted. They are often called upon to adjust sales scripts to better target the needs and interests of specific individuals. They also deliver prepared sales talks, reading from scripts that describe products or services, so as to persuade potential clients to acquire a product or service or to make a donation. They are sometimes expected to contact businesses or private individuals by telephone in order to seek sales for goods or services, or to request donations for charitable causes. Somewhat less frequently, telemarketers are also expected to maintain records of contacts and orders.
Telemarketers sometimes are asked to answer telephone calls from potential clients who have been solicited through advertisements. They also have to be able to telephone or write letters to respond to correspondence from clients or to follow up initial sales contacts and conduct client or market surveys so as to obtain data related to potential clients. And finally, they sometimes have to schedule appointments for sales representatives to meet with prospective clients or for clients to attend sales presentations.
Like many other jobs, telemarketers must be able to deal with stress and deal with situations calmly and have exceptional integrity.
Similar jobs with educational opportunities in Columbus include:
- Insurance Agent. Sell life, property, or other types of insurance. May refer clients to independent brokers, work as independent broker, or be employed by an insurance company.
- Retail Sales Manager. Directly supervise sales workers in a retail establishment or department. Duties may include management functions, such as purchasing, budgeting, and personnel work, in addition to supervisory duties.
- Retail Salesman. Sell merchandise, such as furniture, motor vehicles, or apparel in a retail establishment.
- Sales Team Manager. Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties, such as budgeting, accounting, and personnel work, in addition to supervisory duties.
- Technical Service Representative. Sell goods for wholesalers or manufacturers where technical or scientific knowledge is required in such areas as biology, engineering, and electronics, normally obtained from at least 2 years of post-secondary education.
- Wholesale and Manufacturing Sales Representative. Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.
EDUCATIONAL OPPORTUNITIES: Telemarketer Training
Hondros College - Westerville, OH
Hondros College, 4140 Executive Parkway, Westerville, OH 43081. Hondros College is a small college located in Westerville, Ohio. It is a private for-profit school with primarily 2-year programs. It has 600 students and an admission rate of 49%. Hondros College has an associate's degree program in Selling Skills and Sales Operations which graduated one student in 2008.
Ohio State University-Main Campus - Columbus, OH
Ohio State University-Main Campus, 190 N. Oval Mall, Columbus, OH 43210. Ohio State University-Main Campus is a large university located in Columbus, Ohio. It is a public school with primarily 4-year or above programs. It has 53,715 students and an admission rate of 62%. Ohio State University-Main Campus has a bachelor's degree program in Insurance which graduated one student in 2008.
Columbus State Community College - Columbus, OH
Columbus State Community College, 550 E Spring St, Columbus, OH 43215. Columbus State Community College is a large college located in Columbus, Ohio. It is a public school with primarily 2-year programs and has 24,203 students. Columbus State Community College has a less than one year program in Selling Skills and Sales Operations which graduated eighteen students in 2008.
National Professional Certification in Sales: The Certification was designed to capture the core Sales duties for a broad range of entry-level through first-line supervisory positions across the sales and service industries.
For more information, see the National Retail Federation Foundation website.
LOCATION INFORMATION: Columbus, Ohio
Columbus is located in Franklin County, Ohio. It has a population of over 754,885, which has grown by 6.1% in the past ten years. The cost of living index in Columbus, 82, is well below the national average. New single-family homes in Columbus cost $169,200 on average, which is well below the state average. In 2008, six hundred eighty-six new homes were constructed in Columbus, down from 1,008 the previous year.
The three big industries for women in Columbus are health care, educational services, and finance and insurance. For men, it is accommodation and food services, professional, scientific, and technical services, and construction. The average travel time to work is about 22 minutes. More than 29.0% of Columbus residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 9.2%, is higher than the state average.
The unemployment rate in Columbus is 8.5%, which is less than Ohio's average of 10.0%.
The percentage of Columbus residents that are affiliated with a religious congregation, 37.6%, is less than both the national and state average. Hebrew Baptist Church, Heritage Temple Freewill Baptist Church and Higher Ground Always Abounding Assembly Church are all churches located in Columbus. The largest religious groups are the Catholic Church, the United Methodist Church and the Evangelical Lutheran Church in America.
Columbus is home to the Busch Corporate Center Industrial Park and the J C Penney Catalog Outlet Store as well as Nafzger Park and Lower Scioto Park. Shopping centers in the area include Indianola Shopping Center, Ohio Stater Mall Shopping Center and Shapter Shopping Center. Visitors to Columbus can choose from Drury Inn & Suites Convention Center, Best Western Clarmont Inn and Crowne Plaza Downtown for temporary stays in the area.