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Career and Education Opportunities for Market Survey Representatives in Columbus, Ohio

There is a wide variety of career and education opportunities for market survey representatives in the Columbus, Ohio area. Currently, 1,280 people work as market survey representatives in Ohio. This is expected to grow by 8% to 1,380 people by 2016. This is not quite as good as the national trend for market survey representatives, which sees this job pool growing by about 30.4% over the next eight years. Market survey representatives generally design or conduct surveys.

Income for market survey representatives is about $20 hourly or $42,510 per year on average in Ohio. Nationally, their income is about $17 hourly or $36,220 yearly. Earnings for market survey representatives are not quite as good as earnings in the general category of Social Sciences in Ohio and not quite as good as general Social Sciences category earnings nationally. Market survey representatives work in a variety of jobs, including: recruiter, research assistant, and survey statistician.

The Columbus area is home to sixty-three schools of higher education, including six within twenty-five miles of Columbus where you can get a degree as a market survey representative. The most common level of education for market survey representatives is a Bachelor's degree. You can expect to spend about four years studying to be a market survey representative if you already have a high school diploma.

CAREER DESCRIPTION: Market Survey Representative

Market Survey Representative video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market survey representatives design or conduct surveys. They also may supervise interviewers who conduct the survey in person or over the telephone.

Market survey representatives collaborate with other researchers in the planning and evaluation of surveys. They also ready and present summaries and analyses of survey data and fact sheets that describe survey techniques and results. Equally important, market survey representatives have to analyze data from surveys or case studies, using statistical software. They are often called upon to monitor and evaluate survey progress and performance, using sample disposition reports and response rate calculations. They are expected to conduct surveys and collect data, using methods such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls and file reviews. Finally, market survey representatives confer with clients to pinpoint survey needs and specific requirements.

Every day, market survey representatives are expected to be able to articulate ideas and problems. They need to write clearly and communicate well. It is also important that they read and understand documents and reports.

It is important for market survey representatives to decide on and specify specifics of survey projects, including sources of data, procedures to be used, and the layout of survey instruments and materials. They are often called upon to support and direct operations for single or multiple surveys. They also direct updates and changes in survey implementation and methods. They are sometimes expected to hire and train recruiters and data collectors. Somewhat less frequently, market survey representatives are also expected to write training manuals to be used by survey interviewers.

and produce documentation of data collection methods and decisions pertaining to sample statistical weighting. And finally, they sometimes have to write training manuals to be used by survey interviewers.

Like many other jobs, market survey representatives must be thorough and dependable and be able to work independently and make decisions on their own.

Similar jobs with educational opportunities in Columbus include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Research Analyst. Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.
  • Urban Planner. Develop comprehensive plans and programs for use of land and physical facilities of local jurisdictions, such as towns, cities, and metropolitan areas.

EDUCATIONAL OPPORTUNITIES: Market Survey Representative Training

Otterbein College - Westerville, OH

Otterbein College, One Otterbein College, Westerville, OH 43081. Otterbein College is a small college located in Westerville, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,131 students and an admission rate of 82%. Otterbein College has a bachelor's degree and a master's degree program in Economics which graduated two and zero students respectively in 2008.

Ohio Dominican University - Columbus, OH

Ohio Dominican University, 1216 Sunbury Road, Columbus, OH 43219. Ohio Dominican University is a small university located in Columbus, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,117 students and an admission rate of 68%. Ohio Dominican University has a bachelor's degree program in Economics which graduated one student in 2008.

Capital University - Columbus, OH

Capital University, 1 College and Main, Columbus, OH 43209-2394. Capital University is a small university located in Columbus, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,632 students and an admission rate of 77%. Capital University has 2 areas of study related to Market Survey Representative. They are:

  • Economics, bachelor's degree which graduated 3 students in 2008.
  • Business/Managerial Economics, bachelor's degree which graduated 1 student in 2008.

Ohio Wesleyan University - Delaware, OH

Ohio Wesleyan University, 61 S Sandusky Street, Delaware, OH 43015-2370. Ohio Wesleyan University is a small university located in Delaware, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,952 students and an admission rate of 64%. Ohio Wesleyan University has 2 areas of study related to Market Survey Representative. They are:

  • Economics, bachelor's degree which graduated 4 students in 2008.
  • Business/Managerial Economics, bachelor's degree.

Denison University - Granville, OH

Denison University, 100 West College Rd, Granville, OH 43023-0713. Denison University is a small university located in Granville, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,180 students and an admission rate of 38%. Denison University has a bachelor's degree program in Economics which graduated fifteen students in 2008.

Ohio State University-Main Campus - Columbus, OH

Ohio State University-Main Campus, 190 N. Oval Mall, Columbus, OH 43210. Ohio State University-Main Campus is a large university located in Columbus, Ohio. It is a public school with primarily 4-year or above programs. It has 53,715 students and an admission rate of 62%. Ohio State University-Main Campus has 2 areas of study related to Market Survey Representative. They are:

  • Economics, bachelor's degree, master's degree, and doctor's degree which graduated eleven, twenty-three, and fifteen students respectively in 2008.
  • Business/Managerial Economics, bachelor's degree which graduated 30 students in 2008.

CERTIFICATIONS

Certified Forensic Interviewer: The objective of this certification program is to create comprehensive, universally accepted professional standards combined with an objective measure of an interviewer's knowledge of those standards.

For more information, see the Center for Interviewer Standards and Assessment Ltd. website.

LOCATION INFORMATION: Columbus, Ohio

Columbus, Ohio
Columbus, Ohio photo by Xnatedawgx

Columbus is located in Franklin County, Ohio. It has a population of over 754,885, which has grown by 6.1% in the past ten years. The cost of living index in Columbus, 82, is well below the national average. New single-family homes in Columbus cost $169,200 on average, which is well below the state average. In 2008, six hundred eighty-six new homes were constructed in Columbus, down from 1,008 the previous year.

The three big industries for women in Columbus are health care, educational services, and finance and insurance. For men, it is accommodation and food services, professional, scientific, and technical services, and construction. The average travel time to work is about 22 minutes. More than 29.0% of Columbus residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 9.2%, is higher than the state average.

The unemployment rate in Columbus is 8.5%, which is less than Ohio's average of 10.0%.

The percentage of Columbus residents that are affiliated with a religious congregation, 37.6%, is less than both the national and state average. Hebrew Baptist Church, Heritage Temple Freewill Baptist Church and Higher Ground Always Abounding Assembly Church are all churches located in Columbus. The largest religious groups are the Catholic Church, the United Methodist Church and the Evangelical Lutheran Church in America.

Columbus is home to the Busch Corporate Center Industrial Park and the J C Penney Catalog Outlet Store as well as Nafzger Park and Lower Scioto Park. Shopping centers in the area include Indianola Shopping Center, Ohio Stater Mall Shopping Center and Shapter Shopping Center. Visitors to Columbus can choose from Drury Inn & Suites Convention Center, Best Western Clarmont Inn and Crowne Plaza Downtown for temporary stays in the area.