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Career and Education Opportunities for Market Research Analysts in Cleveland, Ohio

Market research analysts can find both educational opportunities and jobs in the Cleveland, Ohio area. There are currently 6,970 jobs for market research analysts in Ohio and this is projected to grow by 13% to 7,890 jobs by 2016. This is not quite as good as the national trend for market research analysts, which sees this job pool growing by about 28.1% over the next eight years. Market research analysts generally research market conditions in local, regional, or national areas to determine potential sales of a product or service.

Market research analysts earn approximately $28 per hour or $58,230 per year on average in Ohio. Nationally they average about $29 hourly or $61,070 per year. Incomes for market research analysts are not quite as good as in the overall category of Social Sciences in Ohio, and not quite as good as the overall Social Sciences category nationally. People working as market research analysts can fill a number of jobs, such as: advertising analyst, product line manager, and trade specialist.

There are nine schools within twenty-five miles of Cleveland where you can study to be a market research analyst, among 103 schools of higher education total in the Cleveland area. The most common level of education for market research analysts is a Bachelor's degree. It will take about four years to learn to be a market research analyst if you already have a high school diploma.

CAREER DESCRIPTION: Market Research Analyst

Market Research Analyst video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market research analysts research market conditions in local, regional, or national areas to determine potential sales of a product or service. They also may gather information on competitors, prices, and methods of marketing and distribution.

Market research analysts ready reports of findings, illustrating data graphically and translating complex findings into written text. They also monitor industry statistics and follow trends in trade literature. Equally important, market research analysts have to collect and analyze data on customer demographics and buying habits to pinpoint potential markets and factors affecting product demand. They are often called upon to gather data on competitors and analyze their prices and methods of marketing and distribution. They are expected to seek and furnish data to help companies decide on their position in the marketplace. Finally, market research analysts attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

Every day, market research analysts are expected to be able to articulate ideas and problems. They need to listen to and understand others in meetings. It is also important that they write clearly and communicate well.

It is important for market research analysts to measure the effectiveness of marketing and communications programs and strategies. They are often called upon to design and implement processes for identifying advertising needs. They also direct trained survey interviewers. Somewhat less frequently, market research analysts are also expected to attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

And finally, they sometimes have to measure and assess customer and employee satisfaction.

Like many other jobs, market research analysts must have exceptional integrity and be able to absorb the factors involved and a problem and provide a well thought out solution.

Similar jobs with educational opportunities in Cleveland include:

  • Archaeologist. Conduct research to reconstruct record of past human life and culture from human remains, artifacts, and structures recovered through excavation, underwater recovery, or other means of discovery.
  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Survey Representative. Design or conduct surveys. May supervise interviewers who conduct the survey in person or over the telephone. May present survey results to client.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.
  • Urban Planner. Develop comprehensive plans and programs for use of land and physical facilities of local jurisdictions, such as towns, cities, and metropolitan areas.

EDUCATIONAL OPPORTUNITIES: Market Research Analyst Training

University of Akron Main Campus - Akron, OH

University of Akron Main Campus, 302 Buchtel Common, Akron, OH 44325-4702. University of Akron Main Campus is a large university located in Akron, Ohio. It is a public school with primarily 4-year or above programs and has 24,202 students. University of Akron Main Campus has a bachelor's degree and a master's degree program in Economics which graduated four and six students respectively in 2008.

John Carroll University - Cleveland, OH

John Carroll University, 20700 N Park Blvd, Cleveland, OH 44118-4581. John Carroll University is a small university located in Cleveland, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,826 students and an admission rate of 80%. John Carroll University has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree.
  • Business/Managerial Economics, bachelor's degree which graduated 3 students in 2008.

Baldwin-Wallace College - Berea, OH

Baldwin-Wallace College, 275 Eastland Rd, Berea, OH 44017-2088. Baldwin-Wallace College is a small college located in Berea, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 4,374 students and an admission rate of 67%. Baldwin-Wallace College has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree which graduated 6 students in 2008.
  • Econometrics and Quantitative Economics, bachelor's degree.

Case Western Reserve University - Cleveland, OH

Case Western Reserve University, 10900 Euclid Ave, Cleveland, OH 44106. Case Western Reserve University is a medium sized university located in Cleveland, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 9,814 students and an admission rate of 73%. Case Western Reserve University has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree which graduated 7 students in 2008.
  • Business/Managerial Economics, master's degree which graduated 1 student in 2008.

Chancellor University - Cleveland, OH

Chancellor University, 3921 Chester Avenue, Cleveland, OH 44114. Chancellor University is a small university located in Cleveland, Ohio. It is a private for-profit school with primarily 4-year or above programs. It has 381 students and an admission rate of 99%. Chancellor University has a bachelor's degree program in Economics.

Oberlin College - Oberlin, OH

Oberlin College, 70 N Professor St, Oberlin, OH 44074. Oberlin College is a small college located in Oberlin, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,860 students and an admission rate of 33%. Oberlin College has a bachelor's degree program in Economics which graduated seven students in 2008.

Cleveland State University - Cleveland, OH

Cleveland State University, 2121 Euclid Avenue, Cleveland, OH 44115-2214. Cleveland State University is a large university located in Cleveland, Ohio. It is a public school with primarily 4-year or above programs. It has 15,010 students and an admission rate of 74%. Cleveland State University has 3 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree and master's degree which graduated seven and ten students respectively in 2008.
  • Business/Managerial Economics, bachelor's degree which graduated 5 students in 2008.
  • Marketing Research, postbaccalaureate certificate which graduated 1 student in 2008.

Hiram College - Hiram, OH

Hiram College, Hinsdale Hall Third Floor, Hiram, OH 44234-0067. Hiram College is a small college located in Hiram, Ohio. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,367 students and an admission rate of 75%. Hiram College has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree.
  • International Economics, bachelor's degree.

Kent State University Kent Campus - Kent, OH

Kent State University Kent Campus, , Kent, OH 44242-0001. Kent State University Kent Campus is a large university located in Kent, Ohio. It is a public school with primarily 4-year or above programs. It has 22,944 students and an admission rate of 80%. Kent State University Kent Campus has a bachelor's degree and a master's degree program in Business/Managerial Economics which graduated twenty-one and seventeen students respectively in 2008.

CERTIFICATIONS

Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.

LOCATION INFORMATION: Cleveland, Ohio

Cleveland, Ohio
Cleveland, Ohio photo by FlickreviewR

Cleveland is situated in Cuyahoga County, Ohio. It has a population of over 433,748, which has shrunk by 9.3% over the last ten years. The cost of living index in Cleveland, 81, is well below the national average. New single-family homes in Cleveland are valued at $94,100 on average, which is far less than the state average. In 2008, one hundred nine new homes were built in Cleveland, down from one hundred eighty-four the previous year.

The three big industries for women in Cleveland are health care, accommodation and food services, and educational services. For men, it is metal and metal products, construction, and accommodation and food services. The average travel time to work is about 26 minutes. More than 11.4% of Cleveland residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 3.8%, is lower than the state average.

The unemployment rate in Cleveland is 10.5%, which is greater than Ohio's average of 10.0%.

The percentage of Cleveland residents that are affiliated with a religious congregation, 57.8%, is more than both the national and state average. Hellenic Orthodox Church of the Annunciation, Abyssinia Baptist Church and Highland Christian Church are among the churches located in Cleveland. The largest religious groups are the Catholic Church, the United Methodist Church and the American Baptist Churches in the USA.

Cleveland is home to the Mastick Woods Golf Course and the Dock Number 32 as well as Shaker Square Historic District and Newton Avenue Historic District. Shopping malls in the area include Shaker-Moreland Shopping Center, Shaker Square Shopping Center and Clark West 30th Shopping Center. Visitors to Cleveland can choose from Hilton Garden Inn Cleveland Gateway, Airport Sheraton and Extended Stayamerica for temporary stays in the area.