Career and Education Opportunities for Public Relations Specialists in Bismarck, North Dakota
Public relations specialists can find many career and educational opportunities in the Bismarck, North Dakota area. There are currently 640 jobs for public relations specialists in North Dakota and this is projected to grow by 14% to 720 jobs by 2016. This is not quite as good as the national trend for public relations specialists, which sees this job pool growing by about 24.0% over the next eight years. Public relations specialists generally engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media.
The income of a public relations specialist is about $19 per hour or $40,580 annually on average in North Dakota. In the U.S. as a whole, their income is about $24 per hour or $51,280 yearly on average. People working as public relations specialists can fill a number of jobs, such as: public relations specialist , publications manager, and political advisor.
There are six schools of higher education in the Bismarck area, including one within twenty-five miles of Bismarck where you can get a degree to start your career as a public relations specialist. Given that the most common education level for public relations specialists is a Bachelor's degree, it will take about four years to learn to be a public relations specialist if you already have a high school diploma.
CAREER DESCRIPTION: Public Relations Specialist
In general, public relations specialists engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. They also may prepare and arrange displays, and make speeches.
Public relations specialists respond to requests for data from the media or designate another appropriate spokesperson or data source. They also arrange public appearances or exhibits for clients to increase product and service awareness and to promote goodwill. Equally important, public relations specialists have to talk with other managers to pinpoint trends and key group interests and concerns or to furnish advice on business decisions. They are often called upon to ready or edit organizational publications for internal and external audiences, including employee newsletters and stockholders' reports. Finally, public relations specialists talk with production and support personnel to produce or direct production of advertisements and promotions.
Every day, public relations specialists are expected to be able to listen to and understand others in meetings. They need to articulate ideas and problems. It is also important that they speak clearly.
It is important for public relations specialists to establish and maintain cooperative relationships with representatives of community and public interest groups. They are often called upon to study the objectives, promotional policies and needs of organizations to optimize public relations strategies that will influence public opinion or promote concepts, products and services. They also confer with advertising agencies or staff to organize promotional campaigns in all types of media for products, organizations, or individuals. They are sometimes expected to formulate and direct development and communication of informational programs to maintain favorable public and stockholder perceptions of an organization's accomplishments and agenda. Somewhat less frequently, public relations specialists are also expected to purchase advertising space and time as used to promote client's product or agenda.
Public relations specialists sometimes are asked to formulate and conduct market and public opinion research to test products or decide on potential for product success, communicating results to client or management. They also have to be able to ready and deliver speeches to further public relations objectives and talk with production and support personnel to produce or direct production of advertisements and promotions. And finally, they sometimes have to ready or edit organizational publications for internal and external audiences, including employee newsletters and stockholders' reports.
Like many other jobs, public relations specialists must be reliable and be thorough and dependable.
Similar jobs with educational opportunities in Bismarck include:
- Copy Writer. Write advertising copy for use by publication or broadcast media to promote sale of goods and services.
EDUCATIONAL OPPORTUNITIES: Public Relations Specialist Training
University of Mary - Bismarck, ND
University of Mary, 7500 University Dr, Bismarck, ND 58504. University of Mary is a small university located in Bismarck, North Dakota. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,851 students and an admission rate of 81%. University of Mary has a bachelor's degree program in Public Relations/Image Management which graduated two students in 2008.
Certified Special Events Professional: The CSEP designation is the hallmark of professional achievement in the special events industry.
For more information, see the International Special Events Society website.
Certified Speaking Professional: The Certified Speaking Professional (CSP) designation, conferred by the National Speakers Association and the International Federation for Professional Speakers, is the speaking profession's international measure of professional platform skill.
For more information, see the National Speakers Association website.
Accreditation in Public Relations: APR certification proves you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today's business arena.
For more information, see the Public Relations Society of America website.
Certified Recycling Systems Professional: Earning this certification shows your employer and your colleagues that you are committed to only the highest standards in our industry.
For more information, see the Solid Waste Association of North America website.
Phone: (701) 328-2900
Website: ND Secretary of State Alvin A. Jaeger, Secretary of State
LOCATION INFORMATION: Bismarck, North Dakota
Bismarck is situated in Burleigh County, North Dakota. It has a population of over 60,389, which has grown by 8.7% in the past ten years. The cost of living index in Bismarck, 81, is well below the national average. New single-family homes in Bismarck are valued at $168,700 on average, which is below the state average. In 2008, two hundred fifty-nine new homes were built in Bismarck, down from two hundred seventy the previous year.
The top three industries for women in Bismarck are health care, educational services, and public administration. For men, it is construction, public administration, and health care. The average commute to work is about 14 minutes. More than 29.4% of Bismarck residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 7.7%, is higher than the state average.
The unemployment rate in Bismarck is 2.7%, which is less than North Dakota's average of 3.2%. About 8.4% of Bismarck's residents are below the poverty line, which is better than the state average.
The percentage of Bismarck residents that are affiliated with a religious congregation, 77.8%, is more than both the national and state average. The most common religious groups are the Catholic Church, the Evangelical Lutheran Church in America and the United Methodist Church.
Bismarck is home to Pioneer Park and Riverside Park. Shopping malls in the area include Kirkwood Plaza Shopping Center, Northbrook Shopping Center and Gateway Mall. Visitors to Bismarck can choose from Americinn Lodge & Suites, Super 8 of Bismarck and Ramada Inn for temporary stays in the area.