Career and Education Opportunities for Copy Writers in Winston-Salem, North Carolina
Copy writers can find many career and educational opportunities in the Winston-Salem, North Carolina area. There are currently 2,270 working copy writers in North Carolina; this should grow by 14% to 2,600 working copy writers in the state by 2016. This is not quite as good as the nation as a whole, where employment opportunities for copy writers are expected to grow by about 14.8%. In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers earn about $21 hourly or $44,780 yearly on average in North Carolina and about $25 hourly or $53,070 per year on average nationally. Earnings for copy writers are not quite as good as earnings in the general category of Writing and Editing in North Carolina and not quite as good as general Writing and Editing category earnings nationally. People working as copy writers can fill a number of jobs, such as: copywriter, ad writer, and creative director.
The Winston-Salem area is home to eighteen schools of higher education, including five within twenty-five miles of Winston-Salem where you can get a degree as a copy writer. The most common level of education for copy writers is a Bachelor's degree. You can expect to spend about four years studying to be a copy writer if you already have a high school diploma.
CAREER DESCRIPTION: Copy Writer
In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.
Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.
It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.
Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.
Like many other jobs, copy writers must be thorough and dependable and be reliable.
Similar jobs with educational opportunities in Winston-Salem include:
- Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
- Public Relations Specialist. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.
- Radio and Television Announcer. Talk on radio or television. May interview guests, act as master of ceremonies, read news flashes, identify station by giving call letters, or announce song title and artist.
- Technical Writer. Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.
- Writer. Create original written works.
EDUCATIONAL OPPORTUNITIES: Copy Writer Training
High Point University - High Point, NC
High Point University, 833 Montlieu Ave, High Point, NC 27262-3598. High Point University is a small university located in High Point, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,384 students and an admission rate of 74%. High Point University has a bachelor's degree program in Mass Communication/Media Studies which graduated nine students in 2008.
Wake Forest University - Winston Salem, NC
Wake Forest University, 1834 Wake Forest Road, Winston Salem, NC 27106. Wake Forest University is a medium sized university located in Winston Salem, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 6,862 students and an admission rate of 38%. Wake Forest University has a bachelor's degree and a master's degree program in Communication Studies/Speech Communication and Rhetoric which graduated nine and nine students respectively in 2008.
Winston-Salem State University - Winston-Salem, NC
Winston-Salem State University, 601 Martin Luther King Jr Dr, Winston-Salem, NC 27110-0001. Winston-Salem State University is a medium sized university located in Winston-Salem, North Carolina. It is a public school with primarily 4-year or above programs. It has 6,444 students and an admission rate of 68%. Winston-Salem State University has a bachelor's degree program in Mass Communication/Media Studies which graduated ten students in 2008.
North Carolina A & T State University - Greensboro, NC
North Carolina A & T State University, 1601 E Market St, Greensboro, NC 27411. North Carolina A & T State University is a large university located in Greensboro, North Carolina. It is a public school with primarily 4-year or above programs. It has 10,148 students and an admission rate of 56%. North Carolina A & T State University has 3 areas of study related to Copy Writer. They are:
- Mass Communication/Media Studies, bachelor's degree which graduated 1 student in 2008.
- Journalism, bachelor's degree.
- Broadcast Journalism, bachelor's degree.
Salem College - Winston Salem, NC
Salem College, 601 S Church St, Winston Salem, NC 27101. Salem College is a small college located in Winston Salem, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 960 students and an admission rate of 59%. Salem College has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated one student in 2008.
Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.
For more information, see the Dynamic Works Institute website.
LOCATION INFORMATION: Winston-Salem, North Carolina
Winston-Salem is situated in Forsyth County, North Carolina. It has a population of over 217,600, which has grown by 17.1% in the past ten years. The cost of living index in Winston-Salem, 83, is well below the national average. New single-family homes in Winston-Salem cost $76,600 on average, which is far less than the state average. In 2008, 1,032 new homes were built in Winston-Salem, down from 1,706 the previous year.
The top three industries for women in Winston-Salem are health care, educational services, and finance and insurance. For men, it is construction, health care, and accommodation and food services. The average travel time to work is about 20 minutes. More than 30.3% of Winston-Salem residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 11.0%, is higher than the state average.
The unemployment rate in Winston-Salem is 9.0%, which is less than North Carolina's average of 10.6%.
The percentage of Winston-Salem residents that are affiliated with a religious congregation, 50.4%, is more than both the national and state average. Wachovia Arbor Church, Mount Zion Church and Hope Church are all churches located in Winston-Salem. The largest religious groups are the Southern Baptist Convention, the United Methodist Church and the Moravian Church in America.
Winston-Salem is home to the Stafford Center and the Dixie Classics Fairgrounds as well as Forest Park and Mineral Springs Park. Shopping centers in the area include College Plaza Shopping Center, College Village Shopping Center and Club Haven Shopping Center.