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Career and Education Opportunities for Market Survey Representatives in High Point, North Carolina

High Point, North Carolina provides a wide variety of opportunities, both career and educational, for market survey representatives. About 540 people are currently employed as market survey representatives in North Carolina. By 2016, this is expected to grow 26% to 680 people employed. This is not quite as good as the national trend for market survey representatives, which sees this job pool growing by about 30.4% over the next eight years. In general, market survey representatives design or conduct surveys.

Income for market survey representatives is about $20 hourly or $41,950 yearly on average in North Carolina. Nationally, their income is about $17 per hour or $36,220 yearly. Earnings for market survey representatives are not quite as good as earnings in the general category of Social Sciences in North Carolina and not quite as good as general Social Sciences category earnings nationally. Jobs in this field include: research associate, field interviewer, and telephone interviewer.

There are twenty-nine schools of higher education in the High Point area, including eight within twenty-five miles of High Point where you can get a degree to start your career as a market survey representative. Market survey representatives usually hold a Bachelor's degree, so you can expect to spend about four years training to become a market survey representative if you already have a high school diploma.

CAREER DESCRIPTION: Market Survey Representative

Market Survey Representative video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market survey representatives design or conduct surveys. They also may supervise interviewers who conduct the survey in person or over the telephone.

Market survey representatives collaborate with other researchers in the planning and evaluation of surveys. They also ready and present summaries and analyses of survey data and fact sheets that describe survey techniques and results. Equally important, market survey representatives have to analyze data from surveys or case studies, using statistical software. They are often called upon to monitor and evaluate survey progress and performance, using sample disposition reports and response rate calculations. They are expected to conduct surveys and collect data, using methods such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls and file reviews. Finally, market survey representatives confer with clients to pinpoint survey needs and specific requirements.

Every day, market survey representatives are expected to be able to articulate ideas and problems. They need to write clearly and communicate well. It is also important that they read and understand documents and reports.

It is important for market survey representatives to decide on and specify specifics of survey projects, including sources of data, procedures to be used, and the layout of survey instruments and materials. They are often called upon to support and direct operations for single or multiple surveys. They also direct updates and changes in survey implementation and methods. They are sometimes expected to hire and train recruiters and data collectors. Somewhat less frequently, market survey representatives are also expected to write training manuals to be used by survey interviewers.

and produce documentation of data collection methods and decisions pertaining to sample statistical weighting. And finally, they sometimes have to write training manuals to be used by survey interviewers.

Like many other jobs, market survey representatives must be thorough and dependable and be able to work independently and make decisions on their own.

Similar jobs with educational opportunities in High Point include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Research Analyst. Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.

EDUCATIONAL OPPORTUNITIES: Market Survey Representative Training

Greensboro College - Greensboro, NC

Greensboro College, 815 W Market St, Greensboro, NC 27401-1875. Greensboro College is a small college located in Greensboro, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,310 students and an admission rate of 64%. Greensboro College has a bachelor's degree program in Business/Managerial Economics which graduated thirty-nine students in 2008.

High Point University - High Point, NC

High Point University, 833 Montlieu Ave, High Point, NC 27262-3598. High Point University is a small university located in High Point, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,384 students and an admission rate of 74%. High Point University has a bachelor's degree and a master's degree program in Business/Managerial Economics which graduated 111 and twenty-six students respectively in 2008.

Wake Forest University - Winston Salem, NC

Wake Forest University, 1834 Wake Forest Road, Winston Salem, NC 27106. Wake Forest University is a medium sized university located in Winston Salem, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 6,862 students and an admission rate of 38%. Wake Forest University has a bachelor's degree program in Economics which graduated fifteen students in 2008.

University of North Carolina at Greensboro - Greensboro, NC

University of North Carolina at Greensboro, 1000 Spring Garden St, Greensboro, NC 27402-6170. University of North Carolina at Greensboro is a large university located in Greensboro, North Carolina. It is a public school with primarily 4-year or above programs. It has 19,768 students and an admission rate of 71%. University of North Carolina at Greensboro has 2 areas of study related to Market Survey Representative. They are:

  • Economics, bachelor's degree which graduated 1 student in 2008.
  • Business/Managerial Economics, bachelor's degree, master's degree, and doctor's degree which graduated seven, eighteen, and zero students respectively in 2008.

Guilford College - Greensboro, NC

Guilford College, 5800 W Friendly Ave, Greensboro, NC 27410-4108. Guilford College is a small college located in Greensboro, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,641 students and an admission rate of 60%. Guilford College has a bachelor's degree program in Economics which graduated one student in 2008.

Salem College - Winston Salem, NC

Salem College, 601 S Church St, Winston Salem, NC 27101. Salem College is a small college located in Winston Salem, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 960 students and an admission rate of 59%. Salem College has a bachelor's degree program in Economics which graduated one student in 2008.

North Carolina A & T State University - Greensboro, NC

North Carolina A & T State University, 1601 E Market St, Greensboro, NC 27411. North Carolina A & T State University is a large university located in Greensboro, North Carolina. It is a public school with primarily 4-year or above programs. It has 10,148 students and an admission rate of 56%. North Carolina A & T State University has a bachelor's degree program in Economics which graduated five students in 2008.

Winston-Salem State University - Winston-Salem, NC

Winston-Salem State University, 601 Martin Luther King Jr Dr, Winston-Salem, NC 27110-0001. Winston-Salem State University is a medium sized university located in Winston-Salem, North Carolina. It is a public school with primarily 4-year or above programs. It has 6,444 students and an admission rate of 68%. Winston-Salem State University has a bachelor's degree program in Economics which graduated two students in 2008.

CERTIFICATIONS

Certified Forensic Interviewer: The objective of this certification program is to create comprehensive, universally accepted professional standards combined with an objective measure of an interviewer's knowledge of those standards.

For more information, see the Center for Interviewer Standards and Assessment Ltd. website.

LOCATION INFORMATION: High Point, North Carolina

High Point, North Carolina
High Point, North Carolina photo by Yassie

High Point is located in Guilford County, North Carolina. It has a population of over 101,835, which has grown by 18.6% over the last ten years. The cost of living index in High Point, 83, is well below the national average. New single-family homes in High Point cost $189,700 on average, which is well above the state average. In 2008, two hundred ninety new homes were constructed in High Point, down from four hundred eighty-nine the previous year.

The three most popular industries for women in High Point are health care, educational services, and finance and insurance. For men, it is furniture and related product manufacturing, construction, and accommodation and food services. The average commute to work is about 20 minutes. More than 25.5% of High Point residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 6.5%, is lower than the state average.

The unemployment rate in High Point is 11.0%, which is greater than North Carolina's average of 10.6%.

The percentage of High Point residents that are affiliated with a religious congregation, 46.7%, is less than the national average but more than the state average. Hickory Chapel, Mount Carmel Church and Conrad Memorial Church are among the churches located in High Point. The most prominent religious groups are the Southern Baptist Convention, the United Methodist Church and the Catholic Church.

High Point is home to the Emerywood Country Club and the Uwharrie Council Camp as well as Washington Terrace Park and Armstrong Park. Visitors to High Point can choose from Brookline Furniture CO, Hampton Inn High Point and Fairfield Inn and Stes High Point/Archdl for temporary stays in the area.