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Career and Education Opportunities for Copy Writers in Durham, North Carolina

Durham, North Carolina provides a wide variety of opportunities, both career and educational, for copy writers. About 2,270 people are currently employed as copy writers in North Carolina. By 2016, this is expected to grow by 14% to about 2,600 people employed. This is not quite as good as the national trend for copy writers, which sees this job pool growing by about 14.8% over the next eight years. In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.

The income of a copy writer is about $21 hourly or $44,780 annually on average in North Carolina. In the U.S. as a whole, their income is about $25 per hour or $53,070 annually on average. Earnings for copy writers are not quite as good as earnings in the general category of Writing and Editing in North Carolina and not quite as good as general Writing and Editing category earnings nationally. Copy writers work in a variety of jobs, including: blurb writer, ad writer, and communications specialist.

There are seven schools within twenty-five miles of Durham where you can study to be a copy writer, among twenty-six schools of higher education total in the Durham area. Copy writers usually hold a Bachelor's degree, so you can expect to spend about four years training to become a copy writer if you already have a high school diploma.

CAREER DESCRIPTION: Copy Writer

In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.

Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.

It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.

Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.

Like many other jobs, copy writers must be thorough and dependable and be reliable.

Similar jobs with educational opportunities in Durham include:

  • Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
  • Public Relations Specialist. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.
  • Technical Writer. Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.
  • Writer. Create original written works.

EDUCATIONAL OPPORTUNITIES: Copy Writer Training

Meredith College - Raleigh, NC

Meredith College, 3800 Hillsborough St, Raleigh, NC 27607-5298. Meredith College is a small college located in Raleigh, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,250 students and an admission rate of 69%. Meredith College has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree.
  • Mass Communication/Media Studies, bachelor's degree which graduated 1 student in 2008.

Peace College - Raleigh, NC

Peace College, 15 E Peace St, Raleigh, NC 27604-1194. Peace College is a small college located in Raleigh, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 713 students and an admission rate of 65%. Peace College has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated one student in 2008.

University of North Carolina at Chapel Hill - Chapel Hill, NC

University of North Carolina at Chapel Hill, 103 South Bldg Cb 9100, Chapel Hill, NC 27599. University of North Carolina at Chapel Hill is a large university located in Chapel Hill, North Carolina. It is a public school with primarily 4-year or above programs. It has 28,567 students and an admission rate of 35%. University of North Carolina at Chapel Hill has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree, master's degree, and doctor's degree which graduated forty, three, and five students respectively in 2008.
  • Mass Communication/Media Studies, bachelor's degree, master's degree, and doctor's degree which graduated four, eighteen, and five students respectively in 2008.

North Carolina Central University - Durham, NC

North Carolina Central University, 1801 Fayetteville Street, Durham, NC 27707. North Carolina Central University is a medium sized university located in Durham, North Carolina. It is a public school with primarily 4-year or above programs. It has 8,033 students and an admission rate of 74%. North Carolina Central University has a bachelor's degree program in Mass Communication/Media Studies which graduated thirty-nine students in 2008.

North Carolina State University at Raleigh - Raleigh, NC

North Carolina State University at Raleigh, 2101 Hillsborough Street, Raleigh, NC 27695-7001. North Carolina State University at Raleigh is a large university located in Raleigh, North Carolina. It is a public school with primarily 4-year or above programs. It has 32,871 students and an admission rate of 60%. North Carolina State University at Raleigh has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated eleven students in 2008.

Shaw University - Raleigh, NC

Shaw University, 118 East South Street, Raleigh, NC 27601. Shaw University is a small university located in Raleigh, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,702 students and an admission rate of 45%. Shaw University has a bachelor's degree program in Mass Communication/Media Studies which graduated fifteen students in 2008.

Saint Augustines College - Raleigh, NC

Saint Augustines College, 1315 Oakwood Avenue, Raleigh, NC 27610-2298. Saint Augustines College is a small college located in Raleigh, North Carolina. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,432 students and an admission rate of 44%. Saint Augustines College has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated fifteen students in 2008.

CERTIFICATIONS

Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.

LOCATION INFORMATION: Durham, North Carolina

Durham, North Carolina
Durham, North Carolina photo by Specious

Durham is situated in Durham County, North Carolina. It has a population of over 223,284, which has grown by 19.4% over the last ten years. The cost of living index in Durham, 86, is well below the national average. New single-family homes in Durham are valued at $187,200 on average, which is well above the state average. In 2008, 1,082 new homes were built in Durham, down from 1,574 the previous year.

The three most popular industries for women in Durham are health care, educational services, and professional, scientific, and technical services. For men, it is construction, educational services, and health care. The average commute to work is about 21 minutes. More than 41.8% of Durham residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 18.3%, is higher than the state average.

The unemployment rate in Durham is 7.3%, which is less than North Carolina's average of 10.6%.

The percentage of Durham residents that are affiliated with a religious congregation, 39.3%, is less than both the national and state average. Laymans Church, Holy Infant Church and Homestead Heights Church are among the churches located in Durham. The most prominent religious groups are the Southern Baptist Convention, the United Methodist Church and the Catholic Church.

Durham is home to the Hope Valley Country Club and the Union Building as well as Durham County Stadium and Northgate Park. Shopping centers in the area include South Square Mall, Lakewood Shopping Center and Kings Plaza Shopping Center. Visitors to Durham can choose from Brownestone Inn, Durham-Days Inn ) and Hilton Durham for temporary stays in the area.