Marketing and Advertising: Career and Education Opportunities in Cary, North Carolina
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
Cary is situated in Wake County, North Carolina. It has a population of over 129,545, which has grown by 37.0% in the past ten years. The cost of living index in Cary, 86, is well below the national average. New single-family homes in Cary are priced at $204,400 on average, which is well above the state average. In 2008, 1,313 new homes were built in Cary, down from 2,326 the previous year.
The three big industries for women in Cary are professional, scientific, and technical services, educational services, and health care. For men, it is professional, scientific, and technical services, computer and electronic products, and construction. The average commute to work is about 23 minutes. More than 60.7% of Cary residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 23.0%, is higher than the state average.
The unemployment rate in Cary is 6.2%, which is less than North Carolina's average of 10.6%.
The percentage of Cary residents that are affiliated with a religious congregation, 43.8%, is less than both the national and state average. The largest religious groups are the Southern Baptist Convention, the Catholic Church and the United Methodist Church.
Cary is home to Hemlock Bluffs State Natural Area and Regency Park. Visitors to Cary can choose from Hampton Inn Cary, Embassy Suites Hotel Raleigh-Durham and Hampton Inn & Suites for temporary stays in the area.
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CAREERS WITHIN: Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.
Public Relations Managers plan and direct public relations programs designed to create and maintain a favorable public image for employer or client; or if engaged in fundraising, plan and direct activities to solicit and maintain funds for special projects and nonprofit organizations. Public Relations Managers need to pay attention to ongoing situations and monitor them as they develop. They also need to write well.