Career and Education Opportunities for Advertising Agents in Ramapo, New York
For those living in the Ramapo, New York area, there are many career and education opportunities for advertising agents. About 28,840 people are currently employed as advertising agents in New York. By 2016, this is expected to grow by 15% to 33,100 people employed. This is better than the national trend for advertising agents, which sees this job pool growing by about 7.2% over the next eight years. In general, advertising agents sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time.
Income for advertising agents is about $26 per hour or $55,780 per year on average in New York. Nationally, their income is about $20 hourly or $43,480 annually. Incomes for advertising agents are better than in the overall category of Sales and Clerical in New York, and better than the overall Sales and Clerical category nationally.
The Ramapo area is home to 136 schools of higher education, including one within twenty-five miles of Ramapo where you can get a degree as an advertising agent. Advertising agents usually hold a Bachelor's degree, so it will take about four years to learn to be an advertising agent if you already have a high school diploma.
CAREER DESCRIPTION: Advertising Agent
In general, advertising agents sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time. They also may obtain leases for outdoor advertising sites or persuade retailer to use sales promotion display items.
Advertising agents explain to clients how specific types of advertising will help promote their products or services in the most effective way possible. They also furnish clients with estimates of the costs of advertising products or services. Equally important, advertising agents have to locate and contact potential clients to propose advertising services. They are often called upon to draw up contracts for advertising work, and collect payments due. They are expected to obtain and study data related to clients' products and business practices to propose effective sales presentations and appropriate product assistance. Finally, advertising agents attend sales meetings, industry trade shows, and training seminars to gather data, promote products, expand network of contacts, and increase knowledge.
Every day, advertising agents are expected to be able to articulate ideas and problems. They need to understand what others are saying to them even in a noisy environment. It is also important that they speak clearly.
It is important for advertising agents to decide on advertising medium to be used, and make ready sample advertisements within the selected medium for presentation to clients. They are often called upon to gather all relevant material for bid processes, and direct bidding and contract approval. Somewhat less frequently, advertising agents are also expected to process all correspondence and paperwork pertaining to accounts.
Advertising agents sometimes are asked to maintain assigned account bases while developing new accounts. and write sales outlines for use by staff. And finally, they sometimes have to write sales outlines for use by staff.
Like many other jobs, advertising agents must be persistant in the face of problems and impediments and have an achievement oriented outlook with an eye towards personal and professional growth.
Similar jobs with educational opportunities in Ramapo include:
- Retail Sales Manager. Directly supervise sales workers in a retail establishment or department. Duties may include management functions, such as purchasing, budgeting, and personnel work, in addition to supervisory duties.
- Retail Salesman. Sell merchandise, such as furniture, motor vehicles, or apparel in a retail establishment.
- Sales Team Manager. Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties, such as budgeting, accounting, and personnel work, in addition to supervisory duties.
- Technical Service Representative. Sell goods for wholesalers or manufacturers where technical or scientific knowledge is required in such areas as biology, engineering, and electronics, normally obtained from at least 2 years of post-secondary education.
- Telemarketer. Solicit orders for goods or services over the telephone.
- Wholesale and Manufacturing Sales Representative. Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.
EDUCATIONAL OPPORTUNITIES: Advertising Agent Training
New York Institute of Technology-Manhattan Campus - New York, NY
New York Institute of Technology-Manhattan Campus, 1855 Broadway, New York, NY 10023-7692. New York Institute of Technology-Manhattan Campus is a small school located in New York, New York. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,633 students and an admission rate of 66%. New York Institute of Technology-Manhattan Campus has a bachelor's degree program in Advertising which graduated eleven students in 2008.
Certified Sales Professional: The Certified Sales Professional (CSP) program gives a thorough understanding of consultative selling.
For more information, see the Manufacturers Representatives Educational Research Foundation website.
Certified Salesperson: The SMEI Certified Professional Salesperson program is ideal for professionals who are employed as a sales representatives, account managers, distributor representatives and business development personnel.
For more information, see the Sales & Marketing Executives International website.
LOCATION INFORMATION: Ramapo, New York
Ramapo is situated in Rockland County, New York. It has a population of over 115,096, which has grown by 5.7% in the past ten years. The cost of living index in Ramapo, 150, is far greater than the national average. New single-family homes in Ramapo are valued at $187,300 on average, which is well below the state average. In 2008, one hundred seventy-four new homes were built in Ramapo, down from two hundred fourteen the previous year.
The three most popular industries for women in Ramapo are health care, educational services, and professional, scientific, and technical services. For men, it is educational services, professional, scientific, and technical services, and construction. The average commute to work is about 33 minutes. More than 34.5% of Ramapo residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 15.1%, is higher than the state average.
The unemployment rate in Ramapo is 6.6%, which is less than New York's average of 8.7%. About 16.3% of Ramapo's residents are below the poverty line, which is worse than the state average.
The percentage of Ramapo residents that are affiliated with a religious congregation, 82.9%, is more than both the national and state average. Wesley Chapel and Saint Vincent De Paul Church are all churches located in Ramapo. The most prominent religious groups are the Catholic Church, the Muslim Estimate and the United Methodist Church.
Ramapo is home to the Kanes Open Camp and the Cedar Hollow Country Club.