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Career and Education Opportunities for Product Demonstrators in Las Cruces, New Mexico

There are many career and education opportunities for product demonstrators in the Las Cruces, New Mexico area. Currently, 250 people work as product demonstrators in New Mexico. This is expected to grow 21% to about 300 people by 2016. This is better than the national trend for product demonstrators, which sees this job pool growing by about 7.1% over the next eight years. Product demonstrators generally demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product.

Income for product demonstrators is about $11 per hour or $24,420 annually on average in New Mexico. Nationally, their income is about $11 per hour or $23,260 yearly. Incomes for product demonstrators are not quite as good as in the overall category of Sales and Clerical in New Mexico, and not quite as good as the overall Sales and Clerical category nationally.

There is one school within twenty-five miles of Las Cruces where you can study to be a product demonstrator, among six schools of higher education total in the Las Cruces area. Product demonstrators usually hold a high school diploma or GED, so you can expect to spend only a short time studying to be a product demonstrator if you already have a high school diploma.

CAREER DESCRIPTION: Product Demonstrator

Product Demonstrator video from the State of New Jersey Dept. of Labor and Workforce Development

In general, product demonstrators demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. They also may sell demonstrated merchandise.

Product demonstrators furnish product samples and other incentives to convince people to buy products. They also record and report demonstration-related data such as the quantity of questions asked by the audience and the quantity of coupons distributed. Equally important, product demonstrators have to demonstrate and explain products, methods, or services so as to persuade clients to acquire products or utilize services. They are often called upon to suggest specific product purchases to meet clients' needs. They are expected to identify interested and qualified clients in order to furnish them with additional data. Finally, product demonstrators make ready and alter presentation contents to target specific audiences.

Every day, product demonstrators are expected to be able to speak clearly. They need to articulate ideas and problems. It is also important that they listen to and understand others in meetings.

It is important for product demonstrators to sell products being promoted, and keep records of sales. They are often called upon to work as part of a team of demonstrators to deal with large crowds. They also practice demonstrations to insure that they will run smoothly. They are sometimes expected to visit trade shows and other venues to exhibit products or services, and to respond to questions from potential clients. Somewhat less frequently, product demonstrators are also expected to train demonstrators to present a company's products or services.

Product demonstrators sometimes are asked to transport and disassemble materials used in presentations. They also have to be able to contact businesses and civic establishments to organize to exhibit and sell product And finally, they sometimes have to instruct clients in modification of products.

Like many other jobs, product demonstrators must be reliable and believe in cooperation and coordination.

Similar jobs with educational opportunities in Las Cruces include:

  • Cage Cashier. Exchange coins and tokens for patrons' money. May issue payoffs and obtain customer's signature on receipt when winnings exceed the amount held in the slot machine. May operate a booth in the slot machine area and furnish change persons with money bank at the start of the shift, or count and audit money in drawers.
  • Cashier. Receive and disburse money in establishments other than financial institutions. Usually involves use of electronic scanners, cash registers, or related equipment. Often involved in processing credit or debit card transactions and validating checks.
  • Retail Sales Manager. Directly supervise sales workers in a retail establishment or department. Duties may include management functions, such as purchasing, budgeting, and personnel work, in addition to supervisory duties.
  • Retail Salesman. Sell merchandise, such as furniture, motor vehicles, or apparel in a retail establishment.
  • Telemarketer. Solicit orders for goods or services over the telephone.
  • Wholesale and Manufacturing Sales Representative. Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.

EDUCATIONAL OPPORTUNITIES: Product Demonstrator Training

New Mexico State University-Dona Ana - Las Cruces, NM

New Mexico State University-Dona Ana, 3400 S Espina, Las Cruces, NM 88003-8001. New Mexico State University-Dona Ana is a medium sized university located in Las Cruces, New Mexico. It is a public school with primarily 2-year programs and has 8,336 students. New Mexico State University-Dona Ana has a one to two year program in Retailing and Retail Operations.


Las Cruces, New Mexico
Las Cruces, New Mexico photo by Yassie

Las Cruces is situated in Dona Ana County, New Mexico. It has a population of over 91,865, which has grown by 23.7% over the last ten years. The cost of living index in Las Cruces, 89, is well below the national average. New single-family homes in Las Cruces are valued at $133,900 on average, which is well below the state average. In 2008, six hundred thirty-two new homes were built in Las Cruces, down from nine hundred eighty the previous year.

The top three industries for women in Las Cruces are educational services, health care, and accommodation and food services. For men, it is educational services, public administration, and construction. The average commute to work is about 18 minutes. More than 28.4% of Las Cruces residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 12.1%, is higher than the state average.

The unemployment rate in Las Cruces is 5.6%, which is less than New Mexico's average of 7.5%.

The percentage of Las Cruces residents that are affiliated with a religious congregation, 77.3%, is more than both the national and state average. Mesilla Park Baptist Church, Greater Saint John Church of God in Christ and Valley View Baptist Church are among the churches located in Las Cruces. The largest religious groups are the Catholic Church, the Southern Baptist Convention and the United Methodist Church.

Las Cruces is home to the Mesquite Street Original Townsite Historic District and the Walden Hall as well as Frenger Park and Preciado Park. Visitors to Las Cruces can choose from Scoggin Blue LLC, SpringHill Suites Las Cruces and Villa Del Telshor Apartments & Corporate Suites for temporary stays in the area.