Career and Education Opportunities for Advertising Agents in Jersey City, New Jersey
Advertising agent career and educational opportunities abound in Jersey City, New Jersey. Currently, 3,600 people work as advertising agents in New Jersey. This is expected to grow 12% to 4,000 people by 2016. This is better than the national trend for advertising agents, which sees this job pool growing by about 7.2% over the next eight years. Advertising agents generally sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time.
A person working as an advertising agent can expect to earn about $23 per hour or $48,140 per year on average in New Jersey and about $20 hourly or $43,480 annually on average in the U.S. as a whole. Incomes for advertising agents are not quite as good as in the overall category of Sales and Clerical in New Jersey, and better than the overall Sales and Clerical category nationally.
There are seven schools within twenty-five miles of Jersey City where you can study to be an advertising agent, among 322 schools of higher education total in the Jersey City area. Advertising agents usually hold a Bachelor's degree, so you can expect to spend about four years training to become an advertising agent if you already have a high school diploma.
CAREER DESCRIPTION: Advertising Agent
In general, advertising agents sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time. They also may obtain leases for outdoor advertising sites or persuade retailer to use sales promotion display items.
Advertising agents explain to clients how specific types of advertising will help promote their products or services in the most effective way possible. They also furnish clients with estimates of the costs of advertising products or services. Equally important, advertising agents have to locate and contact potential clients to propose advertising services. They are often called upon to draw up contracts for advertising work, and collect payments due. They are expected to obtain and study data related to clients' products and business practices to propose effective sales presentations and appropriate product assistance. Finally, advertising agents attend sales meetings, industry trade shows, and training seminars to gather data, promote products, expand network of contacts, and increase knowledge.
Every day, advertising agents are expected to be able to articulate ideas and problems. They need to understand what others are saying to them even in a noisy environment. It is also important that they speak clearly.
It is important for advertising agents to decide on advertising medium to be used, and make ready sample advertisements within the selected medium for presentation to clients. They are often called upon to gather all relevant material for bid processes, and direct bidding and contract approval. Somewhat less frequently, advertising agents are also expected to process all correspondence and paperwork pertaining to accounts.
Advertising agents sometimes are asked to maintain assigned account bases while developing new accounts. and write sales outlines for use by staff. And finally, they sometimes have to write sales outlines for use by staff.
Like many other jobs, advertising agents must be persistant in the face of problems and impediments and have an achievement oriented outlook with an eye towards personal and professional growth.
Similar jobs with educational opportunities in Jersey City include:
- Cage Cashier. Exchange coins and tokens for patrons' money. May issue payoffs and obtain customer's signature on receipt when winnings exceed the amount held in the slot machine. May operate a booth in the slot machine area and furnish change persons with money bank at the start of the shift, or count and audit money in drawers.
- Cashier. Receive and disburse money in establishments other than financial institutions. Usually involves use of electronic scanners, cash registers, or related equipment. Often involved in processing credit or debit card transactions and validating checks.
- Insurance Agent. Sell life, property, or other types of insurance. May refer clients to independent brokers, work as independent broker, or be employed by an insurance company.
- Model. Model garments and other apparel to display clothing before prospective buyers at fashion shows, private showings, or photographers. May pose for photos to be used for advertising purposes. May pose as subject for paintings, sculptures, and other types of artistic expression.
- Product Demonstrator. Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.
- Real Estate Agent. Rent, buy, or sell property for clients. Perform duties, such as study property listings, interview prospective clients, accompany clients to property site, discuss conditions of sale, and draw up real estate contracts. Includes agents who represent buyer.
- Retail Sales Manager. Directly supervise sales workers in a retail establishment or department. Duties may include management functions, such as purchasing, budgeting, and personnel work, in addition to supervisory duties.
- Retail Salesman. Sell merchandise, such as furniture, motor vehicles, or apparel in a retail establishment.
- Sales Team Manager. Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties, such as budgeting, accounting, and personnel work, in addition to supervisory duties.
- Technical Service Representative. Sell goods for wholesalers or manufacturers where technical or scientific knowledge is required in such areas as biology, engineering, and electronics, normally obtained from at least 2 years of post-secondary education.
- Telemarketer. Solicit orders for goods or services over the telephone.
- Wholesale and Manufacturing Sales Representative. Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.
EDUCATIONAL OPPORTUNITIES: Advertising Agent Training
St. John's University-New York - Queens, NY
St. John's University-New York, 8000 Utopia Pky, Queens, NY 11439. St. John's University-New York is a large university located in Queens, New York. It is a private not-for-profit school with primarily 4-year or above programs. It has 20,109 students and an admission rate of 56%. St. John's University-New York has a bachelor's degree program in Advertising which graduated twenty-one students in 2008.
Pace University-New York - New York, NY
Pace University-New York, 1 Pace Plaza, New York, NY 10038-1598. Pace University-New York is a large university located in New York, New York. It is a private not-for-profit school with primarily 4-year or above programs. It has 12,229 students and an admission rate of 78%. Pace University-New York has a bachelor's degree program in Advertising which graduated fifty-six students in 2008.
New York Institute of Technology-Old Westbury - Old Westbury, NY
New York Institute of Technology-Old Westbury, Northern Blvd, Old Westbury, NY 11568-8000. New York Institute of Technology-Old Westbury is a medium sized school located in Old Westbury, New York. It is a private not-for-profit school with primarily 4-year or above programs. It has 5,297 students and an admission rate of 78%. New York Institute of Technology-Old Westbury has a bachelor's degree program in Advertising which graduated seven students in 2008.
New York University - New York, NY
New York University, 70 Washington Sq South, New York, NY 10012-1091. New York University is a large university located in New York, New York. It is a private not-for-profit school with primarily 4-year or above programs. It has 42,204 students and an admission rate of 32%. New York University has a master's degree program in Advertising which graduated twenty-seven students in 2008.
Fashion Institute of Technology - New York, NY
Fashion Institute of Technology, 227 W 27th St, New York, NY 10001-5992. Fashion Institute of Technology is a large school located in New York, New York. It is a public school with primarily 4-year or above programs. It has 10,128 students and an admission rate of 42%. Fashion Institute of Technology has an associate's degree and a bachelor's degree program in Advertising which graduated 197 and 171 students respectively in 2008.
New York Institute of Technology-Manhattan Campus - New York, NY
New York Institute of Technology-Manhattan Campus, 1855 Broadway, New York, NY 10023-7692. New York Institute of Technology-Manhattan Campus is a small school located in New York, New York. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,633 students and an admission rate of 66%. New York Institute of Technology-Manhattan Campus has a bachelor's degree program in Advertising which graduated eleven students in 2008.
School of Visual Arts - New York, NY
School of Visual Arts, 209 E 23rd St, New York, NY 10010. School of Visual Arts is a small school located in New York, New York. It is a private for-profit school with primarily 4-year or above programs. It has 4,020 students and an admission rate of 72%. School of Visual Arts has a bachelor's degree program in Advertising which graduated twenty-nine students in 2008.
Certified Sales Professional: The Certified Sales Professional (CSP) program gives a thorough understanding of consultative selling.
For more information, see the Manufacturers Representatives Educational Research Foundation website.
Certified Salesperson: The SMEI Certified Professional Salesperson program is ideal for professionals who are employed as a sales representatives, account managers, distributor representatives and business development personnel.
For more information, see the Sales & Marketing Executives International website.
LOCATION INFORMATION: Jersey City, New Jersey
Jersey City is situated in Hudson County, New Jersey. It has a population of over 241,114, which has grown by 0.4% over the last ten years. The cost of living index in Jersey City, 132, is far greater than the national average. New single-family homes in Jersey City cost $222,700 on average, which is near the state average. In 2008, sixteen new homes were constructed in Jersey City, down from forty-one the previous year.
The three most popular industries for women in Jersey City are health care, finance and insurance, and educational services. For men, it is finance and insurance, professional, scientific, and technical services, and accommodation and food services. The average travel time to work is about 34 minutes. More than 27.5% of Jersey City residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 9.3%, is lower than the state average.
The unemployment rate in Jersey City is 11.8%, which is greater than New Jersey's average of 9.3%.
The percentage of Jersey City residents that are affiliated with a religious congregation, 62.1%, is more than both the national and state average. Abundant Joy Christian Center, First Presbyterian Church and Christ Our Savior Lutheran Church are some of the churches located in Jersey City. The most prominent religious groups are the Catholic Church, the Muslim Estimate and the American Baptist Churches in the USA.
Jersey City is home to the Claremont Terminal and the Pier H as well as Cortney Fricchione Park and Skinner Park. Shopping malls in the area include Newport Centre Mall Shopping Center, Stadium Plaza Shopping Center and Fourhundredforty Shopping Center.