Career and Education Opportunities for Copy Writers in Reno, Nevada
There are many career and education opportunities for copy writers in the Reno, Nevada area. About 890 people are currently employed as copy writers in Nevada. By 2016, this is expected to grow 33% to about 1,170 people employed. This is better than the national trend for copy writers, which sees this job pool growing by about 14.8% over the next eight years. In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers earn approximately $26 per hour or $54,120 yearly on average in Nevada. Nationally they average about $25 hourly or $53,070 yearly. Incomes for copy writers are better than in the overall category of Writing and Editing in Nevada, and not quite as good as the overall Writing and Editing category nationally. People working as copy writers can fill a number of jobs, such as: blurb writer, advertising associate, and creative services manager.
There are eleven schools of higher education in the Reno area, including one within twenty-five miles of Reno where you can get a degree to start your career as a copy writer. The most common level of education for copy writers is a Bachelor's degree. You can expect to spend about four years training to become a copy writer if you already have a high school diploma.
CAREER DESCRIPTION: Copy Writer
In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.
Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.
It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.
Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.
Like many other jobs, copy writers must be thorough and dependable and be reliable.
Similar jobs with educational opportunities in Reno include:
- Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
- Public Relations Specialist. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.
- Radio and Television Announcer. Talk on radio or television. May interview guests, act as master of ceremonies, read news flashes, identify station by giving call letters, or announce song title and artist.
- Technical Writer. Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.
- Writer. Create original written works.
EDUCATIONAL OPPORTUNITIES: Copy Writer Training
University of Nevada-Reno - Reno, NV
University of Nevada-Reno, , Reno, NV 89557. University of Nevada-Reno is a large university located in Reno, Nevada. It is a public school with primarily 4-year or above programs. It has 16,851 students and an admission rate of 90%. University of Nevada-Reno has 4 areas of study related to Copy Writer. They are:
- Communication Studies/Speech Communication and Rhetoric, bachelor's degree and master's degree which graduated three and four students respectively in 2008.
- Journalism, bachelor's degree and master's degree which graduated one and fifteen students respectively in 2008.
- Broadcast Journalism, bachelor's degree which graduated 2 students in 2008.
- English Composition, bachelor's degree which graduated 1 student in 2008.
Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.
For more information, see the Dynamic Works Institute website.
LOCATION INFORMATION: Reno, Nevada
Reno is situated in Washoe County, Nevada. It has a population of over 217,016, which has grown by 20.2% over the last ten years. The cost of living index in Reno, 93, is below the national average. New single-family homes in Reno are priced at $202,100 on average, which is well above the state average. In 2008, six hundred thirty-seven new homes were built in Reno, down from nine hundred ninety-seven the previous year.
The three big industries for women in Reno are arts, entertainment, and recreation, health care, and accommodation and food services. For men, it is arts, entertainment, and recreation, construction, and accommodation and food services. The average commute to work is about 18 minutes. More than 25.0% of Reno residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 8.4%, is higher than the state average.
The unemployment rate in Reno is 11.8%, which is less than Nevada's average of 12.6%.
The percentage of Reno residents that are affiliated with a religious congregation, 27.9%, is less than both the national and state average. The most common religious groups are the Catholic Church, the LDS (Mormon) Church and the Southern Baptist Convention.
Reno is home to the Short Ranch and the Keystone Square as well as Wilkinson Park and Paradise Park. Shopping centers in the area include Miraloma Park Shopping Center, Village Shopping Center and University Village East Shopping Center. Visitors to Reno can choose from Oxford Motel, Atlantis Casino Resort and Wayside Motel & Apartments for temporary stays in the area.