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Career and Education Opportunities for Market Survey Representatives in Lincoln, Nebraska

For those living in the Lincoln, Nebraska area, there are many career and education opportunities for market survey representatives. The national trend for market survey representatives sees this job pool growing by about 30.4% over the next eight years. Market survey representatives generally design or conduct surveys.

Market survey representatives earn approximately $19 hourly or $40,980 annually on average in Nebraska. Nationally they average about $17 per hour or $36,220 yearly. Market survey representatives earn less than people working in the category of Social Sciences generally in Nebraska and less than people in the Social Sciences category nationally. Jobs in this field include: recruiter, survey statistician, and research fellow.

There are five schools within twenty-five miles of Lincoln where you can study to be a market survey representative, among twenty-five schools of higher education total in the Lincoln area. Given that the most common education level for market survey representatives is a Bachelor's degree, it will take about four years to learn to be a market survey representative if you already have a high school diploma.

CAREER DESCRIPTION: Market Survey Representative

Market Survey Representative video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market survey representatives design or conduct surveys. They also may supervise interviewers who conduct the survey in person or over the telephone.

Market survey representatives collaborate with other researchers in the planning and evaluation of surveys. They also ready and present summaries and analyses of survey data and fact sheets that describe survey techniques and results. Equally important, market survey representatives have to analyze data from surveys or case studies, using statistical software. They are often called upon to monitor and evaluate survey progress and performance, using sample disposition reports and response rate calculations. They are expected to conduct surveys and collect data, using methods such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls and file reviews. Finally, market survey representatives confer with clients to pinpoint survey needs and specific requirements.

Every day, market survey representatives are expected to be able to articulate ideas and problems. They need to write clearly and communicate well. It is also important that they read and understand documents and reports.

It is important for market survey representatives to decide on and specify specifics of survey projects, including sources of data, procedures to be used, and the layout of survey instruments and materials. They are often called upon to support and direct operations for single or multiple surveys. They also direct updates and changes in survey implementation and methods. They are sometimes expected to hire and train recruiters and data collectors. Somewhat less frequently, market survey representatives are also expected to write training manuals to be used by survey interviewers.

and produce documentation of data collection methods and decisions pertaining to sample statistical weighting. And finally, they sometimes have to write training manuals to be used by survey interviewers.

Like many other jobs, market survey representatives must be thorough and dependable and be able to work independently and make decisions on their own.

Similar jobs with educational opportunities in Lincoln include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Research Analyst. Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.
  • Urban Planner. Develop comprehensive plans and programs for use of land and physical facilities of local jurisdictions, such as towns, cities, and metropolitan areas.

EDUCATIONAL OPPORTUNITIES: Market Survey Representative Training

University of Nebraska-Lincoln - Lincoln, NE

University of Nebraska-Lincoln, 14th and R St, Lincoln, NE 68588. University of Nebraska-Lincoln is a large university located in Lincoln, Nebraska. It is a public school with primarily 4-year or above programs. It has 23,573 students and an admission rate of 63%. University of Nebraska-Lincoln has 3 areas of study related to Market Survey Representative. They are:

  • Economics, bachelor's degree, master's degree, and doctor's degree which graduated nine, six, and three students respectively in 2008.
  • Business/Managerial Economics, bachelor's degree which graduated 7 students in 2008.
  • Marketing Research, master's degree and doctor's degree which graduated three and zero students respectively in 2008.

Creighton University - Omaha, NE

Creighton University, 2500 California Plaza, Omaha, NE 68178. Creighton University is a medium sized university located in Omaha, Nebraska. It is a private not-for-profit school with primarily 4-year or above programs. It has 7,059 students and an admission rate of 79%. Creighton University has a bachelor's degree program in Economics which graduated seven students in 2008.

Doane College - Crete, NE

Doane College, 1014 Boswell, Crete, NE 68333. Doane College is a small college located in Crete, Nebraska. It is a private not-for-profit school with primarily 4-year or above programs. It has 900 students and an admission rate of 75%. Doane College has a bachelor's degree program in Economics.

University of Nebraska at Omaha - Omaha, NE

University of Nebraska at Omaha, 6001 Dodge St, Omaha, NE 68182-0225. University of Nebraska at Omaha is a large university located in Omaha, Nebraska. It is a public school with primarily 4-year or above programs. It has 14,213 students and an admission rate of 84%. University of Nebraska at Omaha has a bachelor's degree and a master's degree program in Business/Managerial Economics which graduated one and twenty-two students respectively in 2008.

Nebraska Wesleyan University - Lincoln, NE

Nebraska Wesleyan University, 5000 St Paul Ave, Lincoln, NE 68504-2794. Nebraska Wesleyan University is a small university located in Lincoln, Nebraska. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,081 students and an admission rate of 80%. Nebraska Wesleyan University has a bachelor's degree program in Economics.


Certified Forensic Interviewer: The objective of this certification program is to create comprehensive, universally accepted professional standards combined with an objective measure of an interviewer's knowledge of those standards.

For more information, see the Center for Interviewer Standards and Assessment Ltd. website.


Lincoln, Nebraska
Lincoln, Nebraska photo by Stack

Lincoln is situated in Lancaster County, Nebraska. It has a population of over 251,624, which has grown by 11.5% in the past ten years. The cost of living index in Lincoln, 80, is well below the national average. New single-family homes in Lincoln cost $170,100 on average, which is above the state average. In 2008, five hundred thirty-nine new homes were constructed in Lincoln, down from eight hundred twenty-nine the previous year.

The three most popular industries for women in Lincoln are health care, educational services, and finance and insurance. For men, it is construction, educational services, and public administration. The average commute to work is about 17 minutes. More than 33.3% of Lincoln residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 11.2%, is higher than the state average.

The unemployment rate in Lincoln is 4.1%, which is less than Nebraska's average of 4.5%.

The percentage of Lincoln residents that are affiliated with a religious congregation, 45.4%, is less than both the national and state average. Saint John Baptist Church, Calvary Baptist Church and Calvary Lutheran Church are some of the churches located in Lincoln. The most common religious groups are the Catholic Church, the United Methodist Church and the Lutheran Church.

Lincoln is home to the Cedars Home and the AGP Grain Cooperative Elevator as well as Abel Stadium and 40th and Highway 2 Park. Shopping malls in the area include Gateway Mall, Sutter Place Mall and Edgewood Shopping Center. Visitors to Lincoln can choose from Comfort Suites, Ramada Limited North and Quality Inn Airport for temporary stays in the area.