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Career and Education Opportunities for Product Demonstrators in St. Louis, Missouri

St. Louis, Missouri provides a wide variety of opportunities, both career and educational, for product demonstrators. There are currently 1,360 jobs for product demonstrators in Missouri and this is projected to grow 10% to about 1,490 jobs by 2016. This is better than the national trend for product demonstrators, which sees this job pool growing by about 7.1% over the next eight years. Product demonstrators generally demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product.

The income of a product demonstrator is about $12 per hour or $25,570 annually on average in Missouri. In the U.S. as a whole, their income is about $11 hourly or $23,260 annually on average. Incomes for product demonstrators are not quite as good as in the overall category of Sales and Clerical in Missouri, and not quite as good as the overall Sales and Clerical category nationally.

The St. Louis area is home to seventy-one schools of higher education, including two within twenty-five miles of St. Louis where you can get a degree as a product demonstrator. Given that the most common education level for product demonstrators is a high school diploma or GED, it will take only a short time to learn to be a product demonstrator if you already have a high school diploma.

CAREER DESCRIPTION: Product Demonstrator

Product Demonstrator video from the State of New Jersey Dept. of Labor and Workforce Development

In general, product demonstrators demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. They also may sell demonstrated merchandise.

Product demonstrators furnish product samples and other incentives to convince people to buy products. They also record and report demonstration-related data such as the quantity of questions asked by the audience and the quantity of coupons distributed. Equally important, product demonstrators have to demonstrate and explain products, methods, or services so as to persuade clients to acquire products or utilize services. They are often called upon to suggest specific product purchases to meet clients' needs. They are expected to identify interested and qualified clients in order to furnish them with additional data. Finally, product demonstrators make ready and alter presentation contents to target specific audiences.

Every day, product demonstrators are expected to be able to speak clearly. They need to articulate ideas and problems. It is also important that they listen to and understand others in meetings.

It is important for product demonstrators to sell products being promoted, and keep records of sales. They are often called upon to work as part of a team of demonstrators to deal with large crowds. They also practice demonstrations to insure that they will run smoothly. They are sometimes expected to visit trade shows and other venues to exhibit products or services, and to respond to questions from potential clients. Somewhat less frequently, product demonstrators are also expected to train demonstrators to present a company's products or services.

Product demonstrators sometimes are asked to transport and disassemble materials used in presentations. They also have to be able to contact businesses and civic establishments to organize to exhibit and sell product And finally, they sometimes have to instruct clients in modification of products.

Like many other jobs, product demonstrators must be reliable and believe in cooperation and coordination.

Similar jobs with educational opportunities in St. Louis include:

  • Advertising Agent. Sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time. May obtain leases for outdoor advertising sites or persuade retailer to use sales promotion display items.
  • Cage Cashier. Exchange coins and tokens for patrons' money. May issue payoffs and obtain customer's signature on receipt when winnings exceed the amount held in the slot machine. May operate a booth in the slot machine area and furnish change persons with money bank at the start of the shift, or count and audit money in drawers.
  • Cashier. Receive and disburse money in establishments other than financial institutions. Usually involves use of electronic scanners, cash registers, or related equipment. Often involved in processing credit or debit card transactions and validating checks.
  • Retail Sales Manager. Directly supervise sales workers in a retail establishment or department. Duties may include management functions, such as purchasing, budgeting, and personnel work, in addition to supervisory duties.
  • Retail Salesman. Sell merchandise, such as furniture, motor vehicles, or apparel in a retail establishment.
  • Sales Team Manager. Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties, such as budgeting, accounting, and personnel work, in addition to supervisory duties.
  • Technical Service Representative. Sell goods for wholesalers or manufacturers where technical or scientific knowledge is required in such areas as biology, engineering, and electronics, normally obtained from at least 2 years of post-secondary education.
  • Telemarketer. Solicit orders for goods or services over the telephone.
  • Wholesale and Manufacturing Sales Representative. Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.

EDUCATIONAL OPPORTUNITIES: Product Demonstrator Training

Lindenwood University - Saint Charles, MO

Lindenwood University, 209 S Kingshighway, Saint Charles, MO 63301-1695. Lindenwood University is a large university located in Saint Charles, Missouri. It is a private not-for-profit school with primarily 4-year or above programs. It has 10,253 students and an admission rate of 40%. Lindenwood University has a bachelor's degree program in Retailing and Retail Operations which graduated two students in 2008.

Patricia Stevens College - Saint Louis, MO

Patricia Stevens College, 330 North Fourth Street, Suite 306, Saint Louis, MO 63102-2008. Patricia Stevens College is a small college located in Saint Louis, Missouri. It is a private for-profit school with primarily 4-year or above programs. It has 182 students and an admission rate of 50%. Patricia Stevens College has an associate's degree and a bachelor's degree program in Retailing and Retail Operations which graduated nineteen and zero students respectively in 2008.


St. Louis, Missouri
St. Louis, Missouri photo by Dschwen

St. Louis is located in St. Louis City County, Missouri. It has a population of over 354,361, which has grown by 1.8% over the last ten years. The cost of living index in St. Louis, 83, is well below the national average. New single-family homes in St. Louis are priced at $111,600 on average, which is far less than the state average. In 2008, one hundred fifty-seven new homes were built in St. Louis, down from two hundred sixty-one the previous year.

The top three industries for women in St. Louis are health care, educational services, and accommodation and food services. For men, it is accommodation and food services, construction, and educational services. The average travel time to work is about 25 minutes. More than 19.1% of St. Louis residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 7.6%, is lower than the state average.

The unemployment rate in St. Louis is 10.9%, which is greater than Missouri's average of 8.9%.

Nativity of Our Lord Church, Church of the Good Shepard and Church of the Holy Communion are among the churches located in St. Louis.

St. Louis is home to the Terminal Railroad Association Building and the Memorial Home as well as Washington Park and Willmore Park. Shopping malls in the area include Hampton Village Shopping Center and Loughborough Shopping Center.