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Career and Education Opportunities for Copy Writers in Detroit, Michigan

For those living in the Detroit, Michigan area, there are many career and education opportunities for copy writers. There are currently 2,990 jobs for copy writers in Michigan and this is projected to grow 7% to 3,200 jobs by 2016. This is not quite as good as the nation as a whole, where employment opportunities for copy writers are expected to grow by about 14.8%. Copy writers generally write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Copy writers earn about $21 per hour or $45,480 per year on average in Michigan and about $25 hourly or $53,070 annually on average nationally. Incomes for copy writers are not quite as good as in the overall category of Writing and Editing in Michigan, and not quite as good as the overall Writing and Editing category nationally. Copy writers work in a variety of jobs, including: advertising copywriter, account executive, and advertising associate.

There are eleven schools within twenty-five miles of Detroit where you can study to be a copy writer, among seventy-three schools of higher education total in the Detroit area. Copy writers usually hold a Bachelor's degree, so you can expect to spend about four years training to become a copy writer if you already have a high school diploma.

CAREER DESCRIPTION: Copy Writer

In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.

Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.

It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.

Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.

Like many other jobs, copy writers must be thorough and dependable and be reliable.

Similar jobs with educational opportunities in Detroit include:

  • Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
  • Public Relations Specialist. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.
  • Radio and Television Announcer. Talk on radio or television. May interview guests, act as master of ceremonies, read news flashes, identify station by giving call letters, or announce song title and artist.
  • Technical Writer. Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.
  • Writer. Create original written works.

EDUCATIONAL OPPORTUNITIES: Copy Writer Training

University of Michigan-Ann Arbor - Ann Arbor, MI

University of Michigan-Ann Arbor, , Ann Arbor, MI 48109. University of Michigan-Ann Arbor is a large university located in Ann Arbor, Michigan. It is a public school with primarily 4-year or above programs. It has 40,618 students and an admission rate of 42%. University of Michigan-Ann Arbor has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree, master's degree, and doctor's degree which graduated twenty-four, two, and three students respectively in 2008.
  • Communication, Journalism, and Related Programs, Other Specialties, master's degree.

Henry Ford Community College - Dearborn, MI

Henry Ford Community College, 5101 Evergreen Rd, Dearborn, MI 48128-1495. Henry Ford Community College is a large college located in Dearborn, Michigan. It is a public school with primarily 2-year programs and has 15,571 students. Henry Ford Community College has an associate's degree program in Mass Communication/Media Studies which graduated five students in 2008.

Wayne State University - Detroit, MI

Wayne State University, 656 West Kirby Street, Detroit, MI 48202. Wayne State University is a large university located in Detroit, Michigan. It is a public school with primarily 4-year or above programs. It has 31,025 students and an admission rate of 79%. Wayne State University has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree, master's degree, and doctor's degree which graduated twenty-two, forty-five, and eleven students respectively in 2008.
  • Journalism, bachelor's degree which graduated 36 students in 2008.

Eastern Michigan University - Ypsilanti, MI

Eastern Michigan University, , Ypsilanti, MI 48197. Eastern Michigan University is a large university located in Ypsilanti, Michigan. It is a public school with primarily 4-year or above programs. It has 22,137 students and an admission rate of 75%. Eastern Michigan University has 3 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree and master's degree which graduated five and thirteen students respectively in 2008.
  • Journalism, bachelor's degree which graduated 1 student in 2008.
  • English Composition, bachelor's degree and master's degree which graduated sixteen and six students respectively in 2008.

University of Michigan-Dearborn - Dearborn, MI

University of Michigan-Dearborn, 4901 Evergreen Rd, Dearborn, MI 48128-1491. University of Michigan-Dearborn is a medium sized university located in Dearborn, Michigan. It is a public school with primarily 4-year or above programs. It has 8,311 students and an admission rate of 61%. University of Michigan-Dearborn has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated fifty-six students in 2008.

Washtenaw Community College - Ann Arbor, MI

Washtenaw Community College, 4800 E Huron River Dr, Ann Arbor, MI 48105-4800. Washtenaw Community College is a large college located in Ann Arbor, Michigan. It is a public school with primarily 2-year programs and has 12,906 students. Washtenaw Community College has 2 areas of study related to Copy Writer. They are:

  • Journalism, associate's degree which graduated 5 students in 2008.
  • Broadcast Journalism, associate's degree which graduated 1 student in 2008.

Oakland University - Rochester Hills, MI

Oakland University, , Rochester Hills, MI 48309-4401. Oakland University is a large university located in Rochester Hills, Michigan. It is a public school with primarily 4-year or above programs. It has 18,169 students and an admission rate of 78%. Oakland University has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree.
  • Journalism, bachelor's degree which graduated 2 students in 2008.

Concordia University-Ann Arbor - Ann Arbor, MI

Concordia University-Ann Arbor, 4090 Geddes Rd, Ann Arbor, MI 48105. Concordia University-Ann Arbor is a small university located in Ann Arbor, Michigan. It is a private not-for-profit school with primarily 4-year or above programs. It has 872 students and an admission rate of 63%. Concordia University-Ann Arbor has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric.

University of Detroit Mercy - Detroit, MI

University of Detroit Mercy, 4001 W McNichols Rd, Detroit, MI 48221-3038. University of Detroit Mercy is a medium sized university located in Detroit, Michigan. It is a private not-for-profit school with primarily 4-year or above programs. It has 5,725 students and an admission rate of 64%. University of Detroit Mercy has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated one student in 2008.

Madonna University - Livonia, MI

Madonna University, 36600 Schoolcraft Rd, Livonia, MI 48150-1176. Madonna University is a small university located in Livonia, Michigan. It is a private not-for-profit school with primarily 4-year or above programs. It has 4,015 students and an admission rate of 76%. Madonna University has 3 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, associate's degree and bachelor's degree.
  • Journalism, associate's degree and bachelor's degree.
  • Communication, Journalism, and Related Programs, Other Specialties, associate's degree and bachelor's degree.

Rochester College - Rochester Hills, MI

Rochester College, 800 W Avon Rd, Rochester Hills, MI 48307. Rochester College is a small college located in Rochester Hills, Michigan. It is a private not-for-profit school with primarily 4-year or above programs. It has 883 students and an admission rate of 83%. Rochester College has a bachelor's degree program in Mass Communication/Media Studies which graduated ten students in 2008.

CERTIFICATIONS

Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.

LOCATION INFORMATION: Detroit, Michigan

Detroit, Michigan
Detroit, Michigan photo by Durova

Detroit is located in Wayne County, Michigan. It has a population of over 912,062, which has shrunk by 4.1% in the past ten years. The cost of living index in Detroit, 86, is well below the national average. New single-family homes in Detroit are priced at $108,900 on average, which is well below the state average. In 2008, eighty-five new homes were built in Detroit, down from one hundred fifty-four the previous year.

The three big industries for women in Detroit are health care, educational services, and transportation equipment. For men, it is transportation equipment, construction, and administrative and support and waste management services. The average commute to work is about 28 minutes. More than 11.0% of Detroit residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 4.2%, is lower than the state average.

The unemployment rate in Detroit is 27.0%, which is greater than Michigan's average of 14.3%.

The percentage of Detroit residents that are affiliated with a religious congregation, 37.7%, is less than both the national and state average. The most common religious groups are the Catholic Church, the Muslim Estimate and the Lutheran Church.

Detroit is home to the Memorial Park Marina and the Detroit Golf Club as well as Chene Park and Mallett Playground. Visitors to Detroit can choose from Corktown Inn, Clark's Motel and Days Inn of Downtown Detroit for temporary stays in the area.