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Career and Education Opportunities for Market Survey Representatives in Worcester, Massachusetts

If you want to be a market survey representative, the Worcester, Massachusetts area offers many opportunities both for education and employment. There are currently 580 jobs for market survey representatives in Massachusetts and this is projected to grow 22% to about 710 jobs by 2016. This is not quite as good as the nation as a whole, where employment opportunities for market survey representatives are expected to grow by about 30.4%. Market survey representatives generally design or conduct surveys.

The income of a market survey representative is about $19 per hour or $41,280 annually on average in Massachusetts. In the U.S. as a whole, their income is about $17 hourly or $36,220 annually on average. Incomes for market survey representatives are not quite as good as in the overall category of Social Sciences in Massachusetts, and not quite as good as the overall Social Sciences category nationally. Market survey representatives work in a variety of jobs, including: telephone interviewer, survey statistician, and recruiter.

The Worcester area is home to thirty-nine schools of higher education, including nine within twenty-five miles of Worcester where you can get a degree as a market survey representative. Given that the most common education level for market survey representatives is a Bachelor's degree, it will take about four years to learn to be a market survey representative if you already have a high school diploma.

CAREER DESCRIPTION: Market Survey Representative

Market Survey Representative video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market survey representatives design or conduct surveys. They also may supervise interviewers who conduct the survey in person or over the telephone.

Market survey representatives collaborate with other researchers in the planning and evaluation of surveys. They also ready and present summaries and analyses of survey data and fact sheets that describe survey techniques and results. Equally important, market survey representatives have to analyze data from surveys or case studies, using statistical software. They are often called upon to monitor and evaluate survey progress and performance, using sample disposition reports and response rate calculations. They are expected to conduct surveys and collect data, using methods such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls and file reviews. Finally, market survey representatives confer with clients to pinpoint survey needs and specific requirements.

Every day, market survey representatives are expected to be able to articulate ideas and problems. They need to write clearly and communicate well. It is also important that they read and understand documents and reports.

It is important for market survey representatives to decide on and specify specifics of survey projects, including sources of data, procedures to be used, and the layout of survey instruments and materials. They are often called upon to support and direct operations for single or multiple surveys. They also direct updates and changes in survey implementation and methods. They are sometimes expected to hire and train recruiters and data collectors. Somewhat less frequently, market survey representatives are also expected to write training manuals to be used by survey interviewers.

and produce documentation of data collection methods and decisions pertaining to sample statistical weighting. And finally, they sometimes have to write training manuals to be used by survey interviewers.

Like many other jobs, market survey representatives must be thorough and dependable and be able to work independently and make decisions on their own.

Similar jobs with educational opportunities in Worcester include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Research Analyst. Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.

EDUCATIONAL OPPORTUNITIES: Market Survey Representative Training

Worcester Polytechnic Institute - Worcester, MA

Worcester Polytechnic Institute, 100 Institute Road, Worcester, MA 01609-2280. Worcester Polytechnic Institute is a small school located in Worcester, Massachusetts. It is a private not-for-profit school with primarily 4-year or above programs. It has 4,469 students and an admission rate of 67%. Worcester Polytechnic Institute has a bachelor's degree program in Economics which graduated one student in 2008.

Nichols College - Dudley, MA

Nichols College, Center Rd, Dudley, MA 01571-5000. Nichols College is a small college located in Dudley, Massachusetts. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,520 students and an admission rate of 65%. Nichols College has a bachelor's degree program in Business/Managerial Economics which graduated two students in 2008.

Framingham State College - Framingham, MA

Framingham State College, 100 State Street, Framingham, MA 01701-9101. Framingham State College is a medium sized college located in Framingham, Massachusetts. It is a public school with primarily 4-year or above programs. It has 5,603 students and an admission rate of 56%. Framingham State College has a bachelor's degree program in Economics which graduated eight students in 2008.

College of the Holy Cross - Worcester, MA

College of the Holy Cross, One College Street, Worcester, MA 01610-2395. College of the Holy Cross is a small college located in Worcester, Massachusetts. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,898 students and an admission rate of 34%. College of the Holy Cross has a bachelor's degree program in Economics which graduated seven students in 2008.

Worcester State College - Worcester, MA

Worcester State College, 486 Chandler St, Worcester, MA 01602-2597. Worcester State College is a medium sized college located in Worcester, Massachusetts. It is a public school with primarily 4-year or above programs. It has 5,378 students and an admission rate of 54%. Worcester State College has a bachelor's degree program in Economics which graduated two students in 2008.

University of Massachusetts-Lowell - Lowell, MA

University of Massachusetts-Lowell, 1 University Ave, Lowell, MA 01854-5104. University of Massachusetts-Lowell is a large university located in Lowell, Massachusetts. It is a public school with primarily 4-year or above programs. It has 11,931 students and an admission rate of 71%. University of Massachusetts-Lowell has a bachelor's degree program in Economics.

Assumption College - Worcester, MA

Assumption College, 500 Salisbury St, Worcester, MA 01609-1296. Assumption College is a small college located in Worcester, Massachusetts. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,888 students and an admission rate of 71%. Assumption College has a bachelor's degree program in Economics which graduated two students in 2008.

Clark University - Worcester, MA

Clark University, 950 Main St, Worcester, MA 01610-1477. Clark University is a small university located in Worcester, Massachusetts. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,330 students and an admission rate of 56%. Clark University has bachelor's degree, master's degree, and doctor's degree programs in Economics which graduated three, five, and two students respectively in 2008.

Fitchburg State College - Fitchburg, MA

Fitchburg State College, 160 Pearl St, Fitchburg, MA 01420-2697. Fitchburg State College is a medium sized college located in Fitchburg, Massachusetts. It is a public school with primarily 4-year or above programs. It has 6,400 students and an admission rate of 66%. Fitchburg State College has a bachelor's degree program in Economics.

CERTIFICATIONS

Certified Forensic Interviewer: The objective of this certification program is to create comprehensive, universally accepted professional standards combined with an objective measure of an interviewer's knowledge of those standards.

For more information, see the Center for Interviewer Standards and Assessment Ltd. website.

LOCATION INFORMATION: Worcester, Massachusetts

Worcester, Massachusetts
Worcester, Massachusetts photo by Yassie

Worcester is located in Worcester County, Massachusetts. It has a population of over 175,011, which has grown by 1.4% in the past ten years. The cost of living index in Worcester, 121, is far greater than the national average. New single-family homes in Worcester cost $108,900 on average, which is far less than the state average. In 2008, sixty-one new homes were constructed in Worcester, down from two hundred fourteen the previous year.

The top three industries for women in Worcester are health care, educational services, and finance and insurance. For men, it is educational services, construction, and health care. The average commute to work is about 22 minutes. More than 23.3% of Worcester residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 9.8%, is lower than the state average.

The unemployment rate in Worcester is 9.9%, which is greater than Massachusetts's average of 8.4%.

The percentage of Worcester residents that are affiliated with a religious congregation, 57.4%, is more than the national average but less than the state average. Burncoat Baptist Church, United Congregational Church and Unitarian Universalist Church are among the churches located in Worcester. The largest religious groups are the Catholic Church, the United Church of Christ and the Episcopal Church.

Worcester is home to the Tatnuck Country Club and the Massachusetts Biotech Research Park as well as Ty Cobb Park and General Foley Stadium. Shopping malls in the area include Lincoln Plaza Shopping Center, Mid Town Mall and Norwich Place Shopping Center. Visitors to Worcester can choose from Days Inn, Hampton Inn and Maple Manor Hotel for temporary stays in the area.