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Career and Education Opportunities for Marketing Managers in Maine

Maine has a population of 1,318,301, which has grown by 3.40% over the past decade. Nicknamed the "Pine Tree State," its capital is Augusta, though its biggest city is Portland.

There are currently 600 jobs for marketing managers in Maine and this is projected to grow by 7% to about 640 jobs by 2016. This is not quite as good as the national trend for marketing managers, which sees this job pool growing by about 12.5% over the next eight years. Marketing managers generally determine the demand for products and services offered by a firm and its competitors and identify potential customers.

Income for marketing managers is about $38 hourly or $80,820 per year on average in Maine. Nationally, their income is about $52 hourly or $108,580 per year. Earnings for marketing managers are better than earnings in the general category of Marketing and Advertising in Maine and better than general Marketing and Advertising category earnings nationally. People working as marketing managers can fill a number of jobs, such as: product development manager, international trade specialist, and sports marketer.

In 2008, there were a total of 840,874 jobs in Maine. The average annual income was $36,368 in 2008, up from $35,028 the preceding year. The unemployment rate in Maine was 8.0% in 2009, which has grown by 2.7% since the previous year. Roughly 22.9% of Maine residents have college degrees, which is lower than the national average.

The top industries in Maine include paper manufacturing, pulp, paper, and paperboard mills, and direct selling establishments. Notable tourist destinations include the Portland Harbor Museum, the Museum of African Tribal Art, and the Center for Maine History.

CITIES WITH Marketing Manager OPPORTUNITIES IN Maine


JOB DESCRIPTION: Marketing Manager

Marketing Manager video from the State of New Jersey Dept. of Labor and Workforce Development

In general, marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. They also develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied.

Every day, marketing managers are expected to be able to articulate ideas and problems. They need to think through problems and come up with general rules. It is also important that they listen to and understand others in meetings.

Similar jobs with educational opportunities in Maine include:

  • Advertising Manager. Plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
  • Chief Executive Officer. Determine and formulate policies and provide the overall direction of companies or private and public sector organizations within the guidelines set up by a board of directors or similar governing body. Plan, direct, or coordinate operational activities at the highest level of management with the help of subordinate executives and staff managers.
  • Sales Manager. Direct the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

LOCATION INFORMATION: Maine

Maine
Maine photo by Fundamentaldan

Maine has a population of 1,318,301, which has grown by 3.40% over the past decade. Nicknamed the "Pine Tree State," its capital is Augusta, though its biggest city is Portland. In 2008, there were a total of 840,874 jobs in Maine. The average annual income was $36,368 in 2008, up from $35,028 the previous year. The unemployment rate in Maine was 8.0% in 2009, which has grown by 2.7% since the previous year. Approximately 22.9% of Maine residents have college degrees, which is lower than the national average.

The top industries in Maine include paper manufacturing, pulp, paper, and paperboard mills, and direct selling establishments. Notable tourist attractions include the Maine Womens Chistian Temperance Union, the Tate House Museum, and the Portland Harbor Museum.