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Marketing and Advertising: Career and Education Opportunities in Baton Rouge, Louisiana

Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.

Baton Rouge, Louisiana
Baton Rouge, Louisiana photo by Anrie

Baton Rouge is situated in East Baton Rouge Parish County, Louisiana. It has a population of over 223,689, which has shrunk by 1.8% in the past ten years. The cost of living index in Baton Rouge, 86, is well below the national average. New single-family homes in Baton Rouge are priced at $189,100 on average, which is well above the state average. In 2008, one hundred thirty-five new homes were built in Baton Rouge, down from two hundred fifty-seven the previous year.

The top three industries for women in Baton Rouge are educational services, health care, and public administration. For men, it is educational services, construction, and professional, scientific, and technical services. The average travel time to work is about 21 minutes. More than 31.7% of Baton Rouge residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 12.8%, is higher than the state average.

The unemployment rate in Baton Rouge is 7.1%, which is the same as Louisiana's average of 7.1%.

The percentage of Baton Rouge residents that are affiliated with a religious congregation, 52.7%, is more than the national average but less than the state average. Allen Chapel African Methodist Episcopal Church, Hughes United Methodist Church and Straight Life Baptist Church are all churches located in Baton Rouge. The most common religious groups are the Catholic Church, the Southern Baptist Convention and the United Methodist Church.

Baton Rouge is home to the Baton Rouge Industrial Park and the Baton Rouge Country Club as well as Howell Park and Independence Park. Shopping centers in the area include Carriage Alley Shopping Center, Sherwood Plaza Shopping Center and Foret and McCall Shopping Center. Visitors to Baton Rouge can choose from Pines Motel, Motel 6 and Shoneys Inn & Suites Baton Rouge for temporary stays in the area.

Featured Online Colleges

Everest University
Liberty University
American InterContinental University Online

CAREERS WITHIN: Marketing and Advertising

Advertising Manager

Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Manager

Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.