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Career and Education Opportunities for Market Research Analysts in Kentucky

Kentucky has a population of 4,314,113, which has grown by 6.74% in the last 10 years. Nicknamed the "Bluegrass State," its capital is Frankfort, though its most populous city is Lexington-Fayette.

There are currently 1,320 jobs for market research analysts in Kentucky and this is projected to grow 19% to about 1,560 jobs by 2016. This is not quite as good as the national trend for market research analysts, which sees this job pool growing by about 28.1% over the next eight years. Market research analysts generally research market conditions in local, regional, or national areas to determine potential sales of a product or service.

A person working as a market research analyst can expect to earn about $26 hourly or $54,490 annually on average in Kentucky and about $29 hourly or $61,070 per year on average in the U.S. as a whole. Incomes for market research analysts are better than in the overall category of Social Sciences in Kentucky, and not quite as good as the overall Social Sciences category nationally. People working as market research analysts can fill a number of jobs, such as: marketing forecaster, market research manager, and trade specialist.

In 2008, there were a total of 2,442,252 jobs in Kentucky. The average annual income was $31,936 in 2008, up from $31,060 the preceding year. The unemployment rate in Kentucky was 10.5% in 2009, which has grown by 3.9% since the previous year. About 17.1% of Kentucky residents have college degrees, which is lower than the national average.

The top industries in Kentucky include tobacco product merchant wholesalers, alumina production, and couriers.

CITIES WITH Market Research Analyst OPPORTUNITIES IN Kentucky


JOB DESCRIPTION: Market Research Analyst

Market Research Analyst video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market research analysts research market conditions in local, regional, or national areas to determine potential sales of a product or service. They also may gather information on competitors, prices, and methods of marketing and distribution.

Every day, market research analysts are expected to be able to articulate ideas and problems. They need to listen to and understand others in meetings. It is also important that they write clearly and communicate well.

Similar jobs with educational opportunities in Kentucky include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Survey Representative. Design or conduct surveys. May supervise interviewers who conduct the survey in person or over the telephone. May present survey results to client.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.
  • Urban Planner. Develop comprehensive plans and programs for use of land and physical facilities of local jurisdictions, such as towns, cities, and metropolitan areas.

LOCATION INFORMATION: Kentucky

Kentucky
Kentucky photo by Richard Hurt

Kentucky has a population of 4,314,113, which has grown by 6.74% over the past 10 years. Nicknamed the "Bluegrass State," its capital is Frankfort, though its biggest city is Lexington-Fayette. In 2008, there were a total of 2,442,252 jobs in Kentucky. The average annual income was $31,936 in 2008, up from $31,060 in 2007. The unemployment rate in Kentucky was 10.5% in 2009, which has grown by 3.9% since the previous year. About 17.1% of Kentucky residents have college degrees, which is lower than the national average.

The top industries in Kentucky include tobacco product merchant wholesalers, alumina production, and couriers.