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Career and Education Opportunities for Market Research Analysts in Chicago, Illinois

Market research analyst career and educational opportunities abound in Chicago, Illinois. There are currently 13,060 jobs for market research analysts in Illinois and this is projected to grow by 23% to about 16,020 jobs by 2016. This is not quite as good as the nation as a whole, where employment opportunities for market research analysts are expected to grow by about 28.1%. Market research analysts generally research market conditions in local, regional, or national areas to determine potential sales of a product or service.

Market research analysts earn about $26 per hour or $55,320 per year on average in Illinois and about $29 hourly or $61,070 per year on average nationally. Compared with people working in the overall category of Social Sciences, people working as market research analysts in Illinois earn less. They earn less than people working in the overall category of Social Sciences nationally. People working as market research analysts can fill a number of jobs, such as: researcher, client services vice president, and demographic analyst.

There are seventeen schools within twenty-five miles of Chicago where you can study to be a market research analyst, among 180 schools of higher education total in the Chicago area. The most common level of education for market research analysts is a Bachelor's degree. It will take about four years to learn to be a market research analyst if you already have a high school diploma.

CAREER DESCRIPTION: Market Research Analyst

Market Research Analyst video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market research analysts research market conditions in local, regional, or national areas to determine potential sales of a product or service. They also may gather information on competitors, prices, and methods of marketing and distribution.

Market research analysts ready reports of findings, illustrating data graphically and translating complex findings into written text. They also monitor industry statistics and follow trends in trade literature. Equally important, market research analysts have to collect and analyze data on customer demographics and buying habits to pinpoint potential markets and factors affecting product demand. They are often called upon to gather data on competitors and analyze their prices and methods of marketing and distribution. They are expected to seek and furnish data to help companies decide on their position in the marketplace. Finally, market research analysts attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

Every day, market research analysts are expected to be able to articulate ideas and problems. They need to listen to and understand others in meetings. It is also important that they write clearly and communicate well.

It is important for market research analysts to measure the effectiveness of marketing and communications programs and strategies. They are often called upon to design and implement processes for identifying advertising needs. They also direct trained survey interviewers. Somewhat less frequently, market research analysts are also expected to attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

And finally, they sometimes have to measure and assess customer and employee satisfaction.

Like many other jobs, market research analysts must have exceptional integrity and be able to absorb the factors involved and a problem and provide a well thought out solution.

Similar jobs with educational opportunities in Chicago include:

  • Archaeologist. Conduct research to reconstruct record of past human life and culture from human remains, artifacts, and structures recovered through excavation, underwater recovery, or other means of discovery.
  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Survey Representative. Design or conduct surveys. May supervise interviewers who conduct the survey in person or over the telephone. May present survey results to client.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.
  • Urban Planner. Develop comprehensive plans and programs for use of land and physical facilities of local jurisdictions, such as towns, cities, and metropolitan areas.

EDUCATIONAL OPPORTUNITIES: Market Research Analyst Training

University of Illinois at Chicago - Chicago, IL

University of Illinois at Chicago, 601 S Morgan, Chicago, IL 60607. University of Illinois at Chicago is a large university located in Chicago, Illinois. It is a public school with primarily 4-year or above programs. It has 25,709 students and an admission rate of 60%. University of Illinois at Chicago has bachelor's degree, master's degree, and doctor's degree programs in Economics which graduated twenty-three, twenty-two, and six students respectively in 2008.

Northeastern Illinois University - Chicago, IL

Northeastern Illinois University, 5500 N Saint Louis Ave, Chicago, IL 60625-4699. Northeastern Illinois University is a large university located in Chicago, Illinois. It is a public school with primarily 4-year or above programs. It has 11,193 students and an admission rate of 71%. Northeastern Illinois University has a bachelor's degree program in Economics which graduated five students in 2008.

Elmhurst College - Elmhurst, IL

Elmhurst College, 190 Prospect Ave, Elmhurst, IL 60126-3096. Elmhurst College is a small college located in Elmhurst, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,315 students and an admission rate of 69%. Elmhurst College has a bachelor's degree program in Economics which graduated six students in 2008.

DePaul University - Chicago, IL

DePaul University, 55 E Jackson, Chicago, IL 60604. DePaul University is a large university located in Chicago, Illinois. It is a private not-for-profit school with primarily 4-year or above programs and has 22,554 students. DePaul University has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree and master's degree which graduated eight and three students respectively in 2008.
  • Business/Managerial Economics, bachelor's degree which graduated 35 students in 2008.

Chicago State University - Chicago, IL

Chicago State University, 9501 S. King Drive, Chicago, IL 60628-1598. Chicago State University is a medium sized university located in Chicago, Illinois. It is a public school with primarily 4-year or above programs. It has 6,820 students and an admission rate of 61%. Chicago State University has a bachelor's degree program in Economics.

Roosevelt University - Chicago, IL

Roosevelt University, 430 S Michigan Ave, Chicago, IL 60605-1394. Roosevelt University is a medium sized university located in Chicago, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 7,708 students and an admission rate of 43%. Roosevelt University has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree and master's degree.
  • Business/Managerial Economics, bachelor's degree.

North Central College - Naperville, IL

North Central College, 30 N Brainard St, Naperville, IL 60540. North Central College is a small college located in Naperville, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,726 students and an admission rate of 69%. North Central College has a bachelor's degree program in Economics which graduated fifteen students in 2008.

Dominican University - River Forest, IL

Dominican University, 7900 W Division St, River Forest, IL 60305. Dominican University is a small university located in River Forest, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,413 students and an admission rate of 85%. Dominican University has a bachelor's degree program in Economics which graduated one student in 2008.

Lake Forest College - Lake Forest, IL

Lake Forest College, 555 N Sheridan Road, Lake Forest, IL 60045-2399. Lake Forest College is a small college located in Lake Forest, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 1,387 students and an admission rate of 59%. Lake Forest College has a bachelor's degree program in Economics which graduated seven students in 2008.

University of Chicago - Chicago, IL

University of Chicago, 5801 S Ellis Ave, Chicago, IL 60637. University of Chicago is a large university located in Chicago, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 14,620 students and an admission rate of 28%. University of Chicago has bachelor's degree, master's degree, and doctor's degree programs in Economics which graduated twenty-eight, forty-two, and twenty-seven students respectively in 2008.

Benedictine University - Lisle, IL

Benedictine University, 5700 College Rd, Lisle, IL 60532-0900. Benedictine University is a medium sized university located in Lisle, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 5,053 students and an admission rate of 80%. Benedictine University has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree which graduated 1 student in 2008.
  • Business/Managerial Economics, bachelor's degree.

Lewis University - Romeoville, IL

Lewis University, One University Parkway, Romeoville, IL 60446-2200. Lewis University is a medium sized university located in Romeoville, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 5,536 students and an admission rate of 71%. Lewis University has a bachelor's degree program in Business/Managerial Economics which graduated two students in 2008.

Wheaton College - Wheaton, IL

Wheaton College, 501 College Ave, Wheaton, IL 60187-5593. Wheaton College is a small college located in Wheaton, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,915 students and an admission rate of 62%. Wheaton College has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree which graduated 6 students in 2008.
  • Business/Managerial Economics, bachelor's degree which graduated 3 students in 2008.

Northwestern University - Evanston, IL

Northwestern University, 633 Clark St, Evanston, IL 60208. Northwestern University is a large university located in Evanston, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 20,128 students and an admission rate of 27%. Northwestern University has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree, master's degree, and doctor's degree which graduated eighty-six, zero, and zero students respectively in 2008.
  • Business/Managerial Economics, master's degree and doctor's degree which graduated twelve and zero students respectively in 2008.

Purdue University-Calumet Campus - Hammond, IN

Purdue University-Calumet Campus, 2200 169th St, Hammond, IN 46323-2094. Purdue University-Calumet Campus is a medium sized university located in Hammond, Indiana. It is a public school with primarily 4-year or above programs. It has 9,325 students and an admission rate of 74%. Purdue University-Calumet Campus has a bachelor's degree program in Economics which graduated one student in 2008.

North Park University - Chicago, IL

North Park University, 3225 W Foster Ave, Chicago, IL 60625-4895. North Park University is a small university located in Chicago, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,255 students and an admission rate of 30%. North Park University has a bachelor's degree program in Economics.

Loyola University Chicago - Chicago, IL

Loyola University Chicago, 820 N. Michigan, Chicago, IL 60611-9810. Loyola University Chicago is a large university located in Chicago, Illinois. It is a private not-for-profit school with primarily 4-year or above programs. It has 15,670 students and an admission rate of 74%. Loyola University Chicago has 2 areas of study related to Market Research Analyst. They are:

  • Economics, bachelor's degree.
  • Business/Managerial Economics, bachelor's degree which graduated 30 students in 2008.

CERTIFICATIONS

Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.

LOCATION INFORMATION: Chicago, Illinois

Chicago, Illinois
Chicago, Illinois photo by Dschwen

Chicago is situated in Cook County, Illinois. It has a population of over 2,853,114, which has shrunk by 1.5% in the past ten years. The cost of living index in Chicago, 114, is well above the national average. New single-family homes in Chicago are valued at $200,500 on average, which is far less than the state average. In 2008, three hundred eighty-one new homes were built in Chicago, down from eight hundred seventy the previous year.

The three big industries for women in Chicago are health care, educational services, and professional, scientific, and technical services. For men, it is construction, professional, scientific, and technical services, and accommodation and food services. The average commute to work is about 35 minutes. More than 25.5% of Chicago residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 10.0%, is higher than the state average.

The unemployment rate in Chicago is 11.6%, which is greater than Illinois's average of 10.5%.

The percentage of Chicago residents that are affiliated with a religious congregation, 57.6%, is more than both the national and state average. Southlawn United Methodist Church, Southern Missionary Baptist Church and Lakeside Evangelical Church are all churches located in Chicago. The most common religious groups are the Catholic Church, the Muslim Estimate and the Lutheran Church.

Chicago is home to the Five Crossings and the Wrigley Field as well as Monticello Park and Wilson Playground. Shopping centers in the area include Lincoln Village Shopping Center, Market Place at Six Corners Shopping Center and Kimbark Plaza Shopping Center. Visitors to Chicago can choose from Extended Stay America, Embassy Suites Lakefront and Cottage Inn for temporary stays in the area.