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Career and Education Opportunities for Marketing Managers in Idaho

Idaho has a population of 1,545,801, which has grown by 19.46% over the past 10 years. Nicknamed the "Gem State," Idaho's capital and biggest city is Boise.

About 630 people are currently employed as marketing managers in Idaho. By 2016, this is expected to grow 20% to about 760 people employed. This is better than the nation as a whole, where employment opportunities for marketing managers are expected to grow by about 12.5%. In general, marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers.

The income of a marketing manager is about $33 hourly or $70,530 yearly on average in Idaho. In the U.S. as a whole, their income is about $52 hourly or $108,580 annually on average. Earnings for marketing managers are better than earnings in the general category of Marketing and Advertising in Idaho and better than general Marketing and Advertising category earnings nationally. Jobs in this field include: market research manager, business development manager, and membership administrator.

In 2008, there were a total of 939,793 jobs in Idaho. The average annual income was $32,994 in 2008, up from $32,837 the previous year. The unemployment rate in Idaho was 8.0% in 2009, which has grown by 3.1% since the previous year. About 21.7% of Idaho residents have college degrees, which is lower than the national average.

The top industries in Idaho include semiconductor electronic component manufacturing, fruit preserving food manufacturing, and frozen food manufacturing.

CITIES WITH Marketing Manager OPPORTUNITIES IN Idaho


JOB DESCRIPTION: Marketing Manager

Marketing Manager video from the State of New Jersey Dept. of Labor and Workforce Development

In general, marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. They also develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied.

Every day, marketing managers are expected to be able to articulate ideas and problems. They need to think through problems and come up with general rules. It is also important that they listen to and understand others in meetings.

Similar jobs with educational opportunities in Idaho include:

  • Advertising Manager. Plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
  • Chief Executive Officer. Determine and formulate policies and provide the overall direction of companies or private and public sector organizations within the guidelines set up by a board of directors or similar governing body. Plan, direct, or coordinate operational activities at the highest level of management with the help of subordinate executives and staff managers.
  • Sales Manager. Direct the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

LOCATION INFORMATION: Idaho

Idaho
Idaho photo by the U.S. Dept. of Agriculture

Idaho has a population of 1,545,801, which has grown by 19.46% in the last 10 years. Nicknamed the "Gem State," Idaho's capital and biggest city is Boise. In 2008, there were a total of 939,793 jobs in Idaho. The average annual income was $32,994 in 2008, up from $32,837 the previous year. The unemployment rate in Idaho was 8.0% in 2009, which has grown by 3.1% since the previous year. Roughly 21.7% of Idaho residents have college degrees, which is lower than the national average.

The top industries in Idaho include semiconductor electronic component manufacturing, fruit preserving food manufacturing, and frozen food manufacturing.