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Career and Education Opportunities for Marketing Managers in Hawaii

Hawaii has a population of 1,295,178, which has grown by 6.90% over the past 10 years. Nicknamed the "Aloha State," Hawaii's capital and most populous city is Honolulu.

There are currently 500 working marketing managers in Hawaii; this should grow by 11% to 560 working marketing managers in the state by 2016. This is not quite as good as the nation as a whole, where employment opportunities for marketing managers are expected to grow by about 12.5%. In general, marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers.

Marketing managers earn approximately $34 hourly or $72,370 yearly on average in Hawaii. Nationally they average about $52 hourly or $108,580 per year. Compared with people working in the overall category of Marketing and Advertising, people working as marketing managers in Hawaii earn more. They earn more than people working in the overall category of Marketing and Advertising nationally. Jobs in this field include: media planner, commercial lines manager, and marketing communications manager.

In 2008, there were a total of 873,749 jobs in Hawaii. The average annual income was $42,078 in 2008, up from $40,924 the previous year. The unemployment rate in Hawaii was 6.8% in 2009, which has grown by 2.8% since the previous year. About 26.2% of Hawaii residents have college degrees, which is higher than the national average.

The top industries in Hawaii include hotels, clothing accessories stores, and full-service restaurants. Notable tourist attractions include the Honolulu Academy of Arts, the Iolani Palace, and the Mission Houses Museum.

CITIES WITH Marketing Manager OPPORTUNITIES IN Hawaii


JOB DESCRIPTION: Marketing Manager

Marketing Manager video from the State of New Jersey Dept. of Labor and Workforce Development

In general, marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. They also develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied.

Every day, marketing managers are expected to be able to articulate ideas and problems. They need to think through problems and come up with general rules. It is also important that they listen to and understand others in meetings.

Similar jobs with educational opportunities in Hawaii include:

  • Advertising Manager. Plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
  • Chief Executive Officer. Determine and formulate policies and provide the overall direction of companies or private and public sector organizations within the guidelines set up by a board of directors or similar governing body. Plan, direct, or coordinate operational activities at the highest level of management with the help of subordinate executives and staff managers.
  • Public Relations Manager. Plan and direct public relations programs designed to create and maintain a favorable public image for employer or client; or if engaged in fundraising, plan and direct activities to solicit and maintain funds for special projects and nonprofit organizations.
  • Sales Manager. Direct the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

LOCATION INFORMATION: Hawaii

Hawaii
Hawaii photo by Christopher P. Becker

Hawaii has a population of 1,295,178, which has grown by 6.90% over the past decade. Nicknamed the "Aloha State," Hawaii's capital and biggest city is Honolulu. In 2008, there were a total of 873,749 jobs in Hawaii. The average annual income was $42,078 in 2008, up from $40,924 the previous year. The unemployment rate in Hawaii was 6.8% in 2009, which has grown by 2.8% since the previous year. Approximately 26.2% of Hawaii residents have college degrees, which is higher than the national average.

The top industries in Hawaii include hotels, clothing accessories stores, and full-service restaurants. Notable tourist attractions include the Iolani Palace, the Academy of Arts Honolulu, and the The Contemporary Museum.