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Career and Education Opportunities for Public Relations Specialists in Kaneohe, Hawaii

Public relations specialists can find both educational opportunities and jobs in the Kaneohe, Hawaii area. There are currently 1,520 jobs for public relations specialists in Hawaii and this is projected to grow by 11% to 1,680 jobs by 2016. This is not quite as good as the national trend for public relations specialists, which sees this job pool growing by about 24.0% over the next eight years. Public relations specialists generally engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media.

Public relations specialists earn approximately $23 hourly or $48,560 annually on average in Hawaii. Nationally they average about $24 per hour or $51,280 per year. People working as public relations specialists can fill a number of jobs, such as: media relations specialist, account supervisor, and public relations account executive.

There is one school within twenty-five miles of Kaneohe where you can study to be a public relations specialist, among twelve schools of higher education total in the Kaneohe area. The most common level of education for public relations specialists is a Bachelor's degree. You can expect to spend about four years training to become a public relations specialist if you already have a high school diploma.

CAREER DESCRIPTION: Public Relations Specialist

Public Relations Specialist video from the State of New Jersey Dept. of Labor and Workforce Development

In general, public relations specialists engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. They also may prepare and arrange displays, and make speeches.

Public relations specialists respond to requests for data from the media or designate another appropriate spokesperson or data source. They also arrange public appearances or exhibits for clients to increase product and service awareness and to promote goodwill. Equally important, public relations specialists have to talk with other managers to pinpoint trends and key group interests and concerns or to furnish advice on business decisions. They are often called upon to ready or edit organizational publications for internal and external audiences, including employee newsletters and stockholders' reports. Finally, public relations specialists talk with production and support personnel to produce or direct production of advertisements and promotions.

Every day, public relations specialists are expected to be able to listen to and understand others in meetings. They need to articulate ideas and problems. It is also important that they speak clearly.

It is important for public relations specialists to establish and maintain cooperative relationships with representatives of community and public interest groups. They are often called upon to study the objectives, promotional policies and needs of organizations to optimize public relations strategies that will influence public opinion or promote concepts, products and services. They also confer with advertising agencies or staff to organize promotional campaigns in all types of media for products, organizations, or individuals. They are sometimes expected to formulate and direct development and communication of informational programs to maintain favorable public and stockholder perceptions of an organization's accomplishments and agenda. Somewhat less frequently, public relations specialists are also expected to purchase advertising space and time as used to promote client's product or agenda.

Public relations specialists sometimes are asked to formulate and conduct market and public opinion research to test products or decide on potential for product success, communicating results to client or management. They also have to be able to ready and deliver speeches to further public relations objectives and talk with production and support personnel to produce or direct production of advertisements and promotions. And finally, they sometimes have to ready or edit organizational publications for internal and external audiences, including employee newsletters and stockholders' reports.

Like many other jobs, public relations specialists must be reliable and be thorough and dependable.

Similar jobs with educational opportunities in Kaneohe include:

  • Copy Writer. Write advertising copy for use by publication or broadcast media to promote sale of goods and services.
  • Interpreter. Translate or interpret written, oral, or sign language text into another language for others.

EDUCATIONAL OPPORTUNITIES: Public Relations Specialist Training

University of Hawaii at Manoa - Honolulu, HI

University of Hawaii at Manoa, 2500 Campus Road, Hawaii Hall, Honolulu, HI 96822-2301. University of Hawaii at Manoa is a large university located in Honolulu, Hawaii. It is a public school with primarily 4-year or above programs. It has 20,169 students and an admission rate of 69%. University of Hawaii at Manoa has a bachelor's degree and a master's degree program in Communication Studies/Speech Communication and Rhetoric which graduated 127 and eighteen students respectively in 2008.

CERTIFICATIONS

Certified Special Events Professional: The CSEP designation is the hallmark of professional achievement in the special events industry.

For more information, see the International Special Events Society website.

Certified Speaking Professional: The Certified Speaking Professional (CSP) designation, conferred by the National Speakers Association and the International Federation for Professional Speakers, is the speaking profession's international measure of professional platform skill.

For more information, see the National Speakers Association website.

Accreditation in Public Relations: APR certification proves you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today's business arena.

For more information, see the Public Relations Society of America website.

Certified Recycling Systems Professional: Earning this certification shows your employer and your colleagues that you are committed to only the highest standards in our industry.

For more information, see the Solid Waste Association of North America website.

LOCATION INFORMATION: Kaneohe, Hawaii

Kaneohe, Hawaii
Kaneohe, Hawaii photo by Grillo

Kaneohe is situated in Honolulu County, Hawaii. It has a population of over 35,987. The cost of living index in Kaneohe, 167, is far greater than the national average.

The three most popular industries for women in Kaneohe are educational services, health care, and public administration. For men, it is public administration, construction, and accommodation and food services. The average commute to work is about 30 minutes. More than 29.5% of Kaneohe residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 9.8%, is higher than the state average.

About 6.1% of Kaneohe's residents are below the poverty line, which is better than the state average.

The percentage of Kaneohe residents that are affiliated with a religious congregation, 33.3%, is less than both the national and state average. Door of Faith Church, Pali View Baptist Church and Kaneohe Congregational Church are among the churches located in Kaneohe. The largest religious groups are the Catholic Church, the LDS (Mormon) Church and the Southern Baptist Convention.

Kaneohe is home to the Kaneohe Civic Center and the ‘Iolani Building as well as Käne‘ohe Civic Center Playground and Kaluapuhi Neighborhood Park. Shopping centers in the area include Käne‘ohe Shopping Center, Käne‘ohe Bay Shopping Center and Windward City Shopping Center.