Career and Education Opportunities for Copy Writers in Tampa, Florida
There are many career and education opportunities for copy writers in the Tampa, Florida area. There are currently 5,800 working copy writers in Florida; this should grow by 14% to about 6,620 working copy writers in the state by 2016. This is not quite as good as the nation as a whole, where employment opportunities for copy writers are expected to grow by about 14.8%. Copy writers generally write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers earn about $22 per hour or $46,750 per year on average in Florida and about $25 hourly or $53,070 yearly on average nationally. Incomes for copy writers are not quite as good as in the overall category of Writing and Editing in Florida, and not quite as good as the overall Writing and Editing category nationally. People working as copy writers can fill a number of jobs, such as: copywriter, online content developer, and advertising writer.
There are fifty-four schools of higher education in the Tampa area, including six within twenty-five miles of Tampa where you can get a degree to start your career as a copy writer. Copy writers usually hold a Bachelor's degree, so you can expect to spend about four years training to become a copy writer if you already have a high school diploma.
CAREER DESCRIPTION: Copy Writer
In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.
Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.
It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.
Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.
Like many other jobs, copy writers must be thorough and dependable and be reliable.
Similar jobs with educational opportunities in Tampa include:
- Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
- Public Relations Specialist. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.
- Radio and Television Announcer. Talk on radio or television. May interview guests, act as master of ceremonies, read news flashes, identify station by giving call letters, or announce song title and artist.
- Technical Writer. Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.
- Writer. Create original written works.
EDUCATIONAL OPPORTUNITIES: Copy Writer Training
University of South Florida - Tampa, FL
University of South Florida, 4202 East Fowler Ave, Tampa, FL 33620-9951. University of South Florida is a large university located in Tampa, Florida. It is a public school with primarily 4-year or above programs. It has 46,174 students and an admission rate of 46%. University of South Florida has a bachelor's degree and a master's degree program in Mass Communication/Media Studies which graduated one and twenty-seven students respectively in 2008.
Eckerd College - Saint Petersburg, FL
Eckerd College, 4200 54th Ave S, Saint Petersburg, FL 33711-4700. Eckerd College is a small college located in Saint Petersburg, Florida. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,428 students and an admission rate of 66%. Eckerd College has a bachelor's degree program in Journalism which graduated one student in 2008.
The University of Tampa - Tampa, FL
The University of Tampa, 401 W Kennedy Blvd, Tampa, FL 33606-1490. The University of Tampa is a medium sized university located in Tampa, Florida. It is a private not-for-profit school with primarily 4-year or above programs. It has 5,790 students and an admission rate of 50%. The University of Tampa has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric.
Southeastern University - Lakeland, FL
Southeastern University, 1000 Longfellow Blvd, Lakeland, FL 33801-6034. Southeastern University is a small university located in Lakeland, Florida. It is a private not-for-profit school with primarily 4-year or above programs and has 3,075 students. Southeastern University has a bachelor's degree program in Journalism which graduated thirteen students in 2008.
Clearwater Christian College - Clearwater, FL
Clearwater Christian College, 3400 Gulf to Bay Blvd, Clearwater, FL 33759-4595. Clearwater Christian College is a small college located in Clearwater, Florida. It is a private not-for-profit school with primarily 4-year or above programs. It has 604 students and an admission rate of 89%. Clearwater Christian College has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated two students in 2008.
Florida Southern College - Lakeland, FL
Florida Southern College, 111 Lake Hollingsworth Dr, Lakeland, FL 33801-5698. Florida Southern College is a small college located in Lakeland, Florida. It is a private not-for-profit school with primarily 4-year or above programs. It has 2,319 students and an admission rate of 67%. Florida Southern College has 3 areas of study related to Copy Writer. They are:
- Journalism, bachelor's degree which graduated 13 students in 2008.
- Broadcast Journalism, bachelor's degree which graduated 1 student in 2008.
- English Composition, bachelor's degree which graduated 1 student in 2008.
Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.
For more information, see the Dynamic Works Institute website.
LOCATION INFORMATION: Tampa, Florida
Tampa is located in Hillsborough County, Florida. It has a population of over 340,882, which has grown by 12.3% over the last ten years. The cost of living index in Tampa, 95, is near the national average. New single-family homes in Tampa are valued at $188,700 on average, which is far less than the state average. In 2008, six hundred thirty-five new homes were constructed in Tampa, down from 1,008 the previous year.
The three big industries for women in Tampa are health care, educational services, and finance and insurance. For men, it is construction, professional, scientific, and technical services, and accommodation and food services. The average travel time to work is about 23 minutes. More than 25.4% of Tampa residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 9.2%, is higher than the state average.
The unemployment rate in Tampa is 11.8%, which is greater than Florida's average of 11.3%.
The percentage of Tampa residents that are affiliated with a religious congregation, 41.8%, is less than the national average but more than the state average. Abundant Life Assembly of God Church, Florida Tampa Mission and Most Holy Redeemer Church are among the churches located in Tampa. The largest religious groups are the Catholic Church, the Southern Baptist Convention and the United Methodist Church.
Tampa is home to the Parkers Railroad Station and the Drew Station Railroad Station as well as Ybor City Museum State Park and American Legion Playground. Shopping centers in the area include Northgate Shopping Center, Old Hyde Park Village Shopping Center and Benttree Plaza Shopping Center. Visitors to Tampa can choose from Backstage Restaurant & Lounge, Baymont Tampa Busch Gardens and Budget Inn for temporary stays in the area.