Marketing and Advertising: Career and Education Opportunities in Port St. Lucie, Florida
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
Port St. Lucie is located in St. Lucie County, Florida. It has a population of over 154,353, which has grown by 73.9% over the last ten years. The cost of living index in Port St. Lucie, 89, is well below the national average. New single-family homes in Port St. Lucie are valued at $113,200 on average, which is far less than the state average. In 2008, five hundred thirteen new homes were built in Port St. Lucie, down from 1,281 the previous year.
The top three industries for women in Port St. Lucie are health care, educational services, and accommodation and food services. For men, it is construction, accommodation and food services, and administrative and support and waste management services. The average commute to work is about 28 minutes. More than 15.0% of Port St. Lucie residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 4.8%, is lower than the state average.
The unemployment rate in Port St. Lucie is 13.0%, which is greater than Florida's average of 11.3%.
The percentage of Port St. Lucie residents that are affiliated with a religious congregation, 38.6%, is less than both the national and state average. Port Saint Lucie Methodist Church, Saint Lucie Catholic Church and Unitarian Universalist Church Indian River are among the churches located in Port St. Lucie. The most prominent religious groups are the Catholic Church, the Southern Baptist Convention and the United Methodist Church.
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CAREERS WITHIN: Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.