Career and Education Opportunities for Copy Writers in Cape Coral, Florida
Copy writers can find many career and educational opportunities in the Cape Coral, Florida area. About 5,800 people are currently employed as copy writers in Florida. By 2016, this is expected to grow by 14% to about 6,620 people employed. This is not quite as good as the national trend for copy writers, which sees this job pool growing by about 14.8% over the next eight years. Copy writers generally write advertising copy for use by publication or broadcast media to promote sale of goods and services.
The income of a copy writer is about $22 hourly or $46,750 annually on average in Florida. In the U.S. as a whole, their income is about $25 hourly or $53,070 per year on average. Compared with people working in the overall category of Writing and Editing, people working as copy writers in Florida earn less. They earn less than people working in the overall category of Writing and Editing nationally. People working as copy writers can fill a number of jobs, such as: creative director, ad writer, and production director.
There is one school within twenty-five miles of Cape Coral where you can study to be a copy writer, among eleven schools of higher education total in the Cape Coral area. Copy writers usually hold a Bachelor's degree, so you can expect to spend about four years training to become a copy writer if you already have a high school diploma.
CAREER DESCRIPTION: Copy Writer
In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.
Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.
It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.
Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.
Like many other jobs, copy writers must be thorough and dependable and be reliable.
Similar jobs with educational opportunities in Cape Coral include:
- Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
- Writer. Create original written works.
EDUCATIONAL OPPORTUNITIES: Copy Writer Training
Florida Gulf Coast University - Fort Myers, FL
Florida Gulf Coast University, 10501 Fgcu Blvd S, Fort Myers, FL 33965-6565. Florida Gulf Coast University is a large university located in Fort Myers, Florida. It is a public school with primarily 4-year or above programs. It has 10,217 students and an admission rate of 65%. Florida Gulf Coast University has a bachelor's degree program in Mass Communication/Media Studies which graduated twenty-five students in 2008.
Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.
For more information, see the Dynamic Works Institute website.
LOCATION INFORMATION: Cape Coral, Florida
Cape Coral is situated in Lee County, Florida. It has a population of over 156,835, which has grown by 53.3% over the last ten years. The cost of living index in Cape Coral, 88, is well below the national average. New single-family homes in Cape Coral are valued at $121,700 on average, which is far less than the state average. In 2008, two hundred one new homes were constructed in Cape Coral, down from seven hundred sixty-seven the previous year.
The three big industries for women in Cape Coral are health care, educational services, and accommodation and food services. For men, it is construction, accommodation and food services, and administrative and support and waste management services. The average travel time to work is about 25 minutes. More than 17.5% of Cape Coral residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 5.7%, is lower than the state average.
The unemployment rate in Cape Coral is 13.0%, which is greater than Florida's average of 11.3%.
The percentage of Cape Coral residents that are affiliated with a religious congregation, 38.2%, is less than both the national and state average. Coral Ridge Baptist Church of Cape Coral, Jehovahs Witnesses Cape Coral Congregation and Cape Coral Alliance Church are some of the churches located in Cape Coral. The largest religious groups are the Catholic Church, the Southern Baptist Convention and the Assemblies of God.
Cape Coral is home to the Old Bridge Square and the Pine Island Plaza. Shopping centers in the area include Northshore Shopping Center, Coral Gate Shopping Center and Coral Pointe Shopping Center. Visitors to Cape Coral can choose from Casa Loma Motel On the Waterfront, Cape Coral Accommodations and Banyan Trace Community for temporary stays in the area.