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Career and Education Opportunities for Market Survey Representatives in Stockton, California

Market survey representatives can find many career and educational opportunities in the Stockton, California area. Currently, 2,500 people work as market survey representatives in California. This is expected to grow 24% to about 3,100 people by 2016. This is not quite as good as the national trend for market survey representatives, which sees this job pool growing by about 30.4% over the next eight years. In general, market survey representatives design or conduct surveys.

Market survey representatives earn about $19 per hour or $40,800 yearly on average in California and about $17 per hour or $36,220 per year on average nationally. Compared with people working in the overall category of Social Sciences, people working as market survey representatives in California earn less. They earn less than people working in the overall category of Social Sciences nationally. People working as market survey representatives can fill a number of jobs, such as: survey statistician, recruiter, and research assistant.

The Stockton area is home to twenty-two schools of higher education, including two within twenty-five miles of Stockton where you can get a degree as a market survey representative. The most common level of education for market survey representatives is a Bachelor's degree. You can expect to spend about four years training to become a market survey representative if you already have a high school diploma.

CAREER DESCRIPTION: Market Survey Representative

Market Survey Representative video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market survey representatives design or conduct surveys. They also may supervise interviewers who conduct the survey in person or over the telephone.

Market survey representatives collaborate with other researchers in the planning and evaluation of surveys. They also ready and present summaries and analyses of survey data and fact sheets that describe survey techniques and results. Equally important, market survey representatives have to analyze data from surveys or case studies, using statistical software. They are often called upon to monitor and evaluate survey progress and performance, using sample disposition reports and response rate calculations. They are expected to conduct surveys and collect data, using methods such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls and file reviews. Finally, market survey representatives confer with clients to pinpoint survey needs and specific requirements.

Every day, market survey representatives are expected to be able to articulate ideas and problems. They need to write clearly and communicate well. It is also important that they read and understand documents and reports.

It is important for market survey representatives to decide on and specify specifics of survey projects, including sources of data, procedures to be used, and the layout of survey instruments and materials. They are often called upon to support and direct operations for single or multiple surveys. They also direct updates and changes in survey implementation and methods. They are sometimes expected to hire and train recruiters and data collectors. Somewhat less frequently, market survey representatives are also expected to write training manuals to be used by survey interviewers.

and produce documentation of data collection methods and decisions pertaining to sample statistical weighting. And finally, they sometimes have to write training manuals to be used by survey interviewers.

Like many other jobs, market survey representatives must be thorough and dependable and be able to work independently and make decisions on their own.

Similar jobs with educational opportunities in Stockton include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Research Analyst. Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.

EDUCATIONAL OPPORTUNITIES: Market Survey Representative Training

University of the Pacific - Stockton, CA

University of the Pacific, 3601 Pacific Ave, Stockton, CA 95211-0197. University of the Pacific is a medium sized university located in Stockton, California. It is a private not-for-profit school with primarily 4-year or above programs. It has 6,251 students and an admission rate of 69%. University of the Pacific has a bachelor's degree program in Economics which graduated three students in 2008.

California State University-Stanislaus - Turlock, CA

California State University-Stanislaus, One University Circle, Turlock, CA 95382. California State University-Stanislaus is a medium sized university located in Turlock, California. It is a public school with primarily 4-year or above programs. It has 8,600 students and an admission rate of 65%. California State University-Stanislaus has a bachelor's degree program in Economics which graduated nineteen students in 2008.

CERTIFICATIONS

Certified Forensic Interviewer: The objective of this certification program is to create comprehensive, universally accepted professional standards combined with an objective measure of an interviewer's knowledge of those standards.

For more information, see the Center for Interviewer Standards and Assessment Ltd. website.

LOCATION INFORMATION: Stockton, California

Stockton, California
Stockton, California photo by Ron Reiring

Stockton is situated in San Joaquin County, California. It has a population of over 287,037, which has grown by 17.7% over the last ten years. The cost of living index in Stockton, 91, is below the national average. New single-family homes in Stockton cost $262,500 on average, which is well below the state average. In 2008, one hundred sixty-four new homes were built in Stockton, down from six hundred seventeen the previous year.

The top three industries for women in Stockton are health care, educational services, and accommodation and food services. For men, it is construction, agriculture, forestry, fishing and hunting, and public administration. The average travel time to work is about 27 minutes. More than 15.4% of Stockton residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 4.9%, is lower than the state average.

The unemployment rate in Stockton is 19.4%, which is greater than California's average of 12.3%.

The percentage of Stockton residents that are affiliated with a religious congregation, 38.2%, is less than both the national and state average. Peniel Ministries for Stockton Neighborhood Center, Corinthian Missionary Baptist Church and Kingdom Hall of Jehovahs Witnesses are among the churches located in Stockton. The largest religious groups are the Catholic Church, the LDS (Mormon) Church and the Southern Baptist Convention.

Stockton is home to the Calaveras Landing and the Stockton Country Club as well as Atherton Park and Williams Brotherhood Park. Shopping malls in the area include Saint Marks Plaza Shopping Center, Hammer Ranch Shopping Center and Weberstown Shopping Center. Visitors to Stockton can choose from Best Western Inn, Best Value Inn and Acorn Inn for temporary stays in the area.