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Career and Education Opportunities for Tour Guides in Santa Rosa, California

Tour guide career and educational opportunities abound in Santa Rosa, California. There are currently 2,800 jobs for tour guides in California and this is projected to grow 11% to 3,100 jobs by 2016. This is not quite as good as the national trend for tour guides, which sees this job pool growing by about 11.7% over the next eight years. Tour guides generally escort individuals or groups on sightseeing tours or through places of interest, such as industrial establishments, public buildings, and art galleries.

A person working as a tour guide can expect to earn about $12 per hour or $26,230 yearly on average in California and about $11 per hour or $23,270 annually on average in the U.S. as a whole. Compared with people working in the overall category of Travel, people working as tour guides in California earn less. They earn less than people working in the overall category of Travel nationally.

There are seven schools of higher education in the Santa Rosa area, including one within twenty-five miles of Santa Rosa where you can get a degree to start your career as a tour guide. Given that the most common education level for tour guides is some college courses, it will take a short time to learn to be a tour guide if you already have a high school diploma.


Tour Guide video from the State of New Jersey Dept. of Labor and Workforce Development

In general, tour guides escort individuals or groups on sightseeing tours or through places of interest, such as industrial establishments, public buildings, and art galleries.

Tour guides describe tour points of interest to group members, and respond to questions. Finally, tour guides furnish directions and other pertinent data to visitors.

Every day, tour guides are expected to be able to articulate ideas and problems. It is also important that they listen to and understand others in meetings.

It is important for tour guides to conduct educational activities for school children. They are often called upon to monitor visitors' efforts to insure adherence to establishment or tour regulations and safety practices. They also distribute brochures, show audiovisual presentations, and explain establishment processes and operations at tour sites. They are sometimes expected to escort individuals or groups on cruises or through places of interest such as industrial establishments and art galleries. Somewhat less frequently, tour guides are also expected to drive motor vehicles to transport visitors to establishments and tour site locations.

Tour guides sometimes are asked to decide on travel routes and sites to be visited on the basis of knowledge of specific areas. They also have to be able to furnish for physical safety of groups, performing such activities as providing first aid and directing emergency evacuations and research environmental conditions and patrons' skill and ability levels so as to plan expeditions and commentary that are appropriate. And finally, they sometimes have to furnish for physical safety of groups, performing such activities as providing first aid and directing emergency evacuations.

Like many other jobs, tour guides must believe in cooperation and coordination and be reliable.

Similar jobs with educational opportunities in Santa Rosa include:

  • Transportation Attendant. Provide services to ensure the safety and comfort of passengers aboard ships, buses, or within the station or terminal. Perform duties, such as greeting passengers, explaining the use of safety equipment, serving meals or beverages, or answering questions related to travel.


Empire College School of Business - Santa Rosa, CA

Empire College School of Business, 3035 Cleveland Ave, Santa Rosa, CA 95403-2126. Empire College School of Business is a small college located in Santa Rosa, California. It is a private for-profit school with primarily 2-year programs and has 832 students. Empire College School of Business has a less than one year program in Tourism and Travel Services Management which graduated nineteen students in 2008.

LOCATION INFORMATION: Santa Rosa, California

Santa Rosa, California
Santa Rosa, California photo by Njaelkies Lea

Santa Rosa is situated in Sonoma County, California. It has a population of over 155,796, which has grown by 5.6% over the last ten years. The cost of living index in Santa Rosa, 159, is far greater than the national average. New single-family homes in Santa Rosa are priced at $193,300 on average, which is far less than the state average. In 2008, one hundred fifty new homes were built in Santa Rosa, down from three hundred sixty-eight the previous year.

The three big industries for women in Santa Rosa are health care, educational services, and finance and insurance. For men, it is construction, professional, scientific, and technical services, and accommodation and food services. The average travel time to work is about 23 minutes. More than 27.6% of Santa Rosa residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 9.1%, is lower than the state average.

The unemployment rate in Santa Rosa is 10.1%, which is less than California's average of 12.3%.

The percentage of Santa Rosa residents that are affiliated with a religious congregation, 32.1%, is less than both the national and state average. United Pentecostal Church, Bethlehem Lutheran Church and Bennett Valley Baptist Church are among the churches located in Santa Rosa. The most common religious groups are the Catholic Church, the LDS (Mormon) Church and the Southern Baptist Convention.

Santa Rosa is home to the Sonoma County Administration Center and the Quarry Picnic Area as well as Live Oak Park and Coffey Park. Shopping malls in the area include Montgomery Village Shopping Center, Saint Francis Shopping Center and Flamingo One Stop Shopping Center. Visitors to Santa Rosa can choose from Amansi, Astro Motel and Beautiful Weddings & Events for temporary stays in the area.