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Career and Education Opportunities for Product Demonstrators in Santa Clara, California

There are many career and education opportunities for product demonstrators in the Santa Clara, California area. There are currently 14,100 jobs for product demonstrators in California and this is projected to grow by 18% to 16,600 jobs by 2016. This is better than the nation as a whole, where employment opportunities for product demonstrators are expected to grow by about 7.1%. In general, product demonstrators demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product.

A person working as a product demonstrator can expect to earn about $11 hourly or $23,660 annually on average in California and about $11 per hour or $23,260 annually on average in the U.S. as a whole. Incomes for product demonstrators are not quite as good as in the overall category of Sales and Clerical in California, and not quite as good as the overall Sales and Clerical category nationally.

The Santa Clara area is home to thirty-five schools of higher education, including two within twenty-five miles of Santa Clara where you can get a degree as a product demonstrator. Product demonstrators usually hold a high school diploma or GED, so it will take only a short time to learn to be a product demonstrator if you already have a high school diploma.

CAREER DESCRIPTION: Product Demonstrator

Product Demonstrator video from the State of New Jersey Dept. of Labor and Workforce Development

In general, product demonstrators demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. They also may sell demonstrated merchandise.

Product demonstrators furnish product samples and other incentives to convince people to buy products. They also record and report demonstration-related data such as the quantity of questions asked by the audience and the quantity of coupons distributed. Equally important, product demonstrators have to demonstrate and explain products, methods, or services so as to persuade clients to acquire products or utilize services. They are often called upon to suggest specific product purchases to meet clients' needs. They are expected to identify interested and qualified clients in order to furnish them with additional data. Finally, product demonstrators make ready and alter presentation contents to target specific audiences.

Every day, product demonstrators are expected to be able to speak clearly. They need to articulate ideas and problems. It is also important that they listen to and understand others in meetings.

It is important for product demonstrators to sell products being promoted, and keep records of sales. They are often called upon to work as part of a team of demonstrators to deal with large crowds. They also practice demonstrations to insure that they will run smoothly. They are sometimes expected to visit trade shows and other venues to exhibit products or services, and to respond to questions from potential clients. Somewhat less frequently, product demonstrators are also expected to train demonstrators to present a company's products or services.

Product demonstrators sometimes are asked to transport and disassemble materials used in presentations. They also have to be able to contact businesses and civic establishments to organize to exhibit and sell product And finally, they sometimes have to instruct clients in modification of products.

Like many other jobs, product demonstrators must be reliable and believe in cooperation and coordination.

Similar jobs with educational opportunities in Santa Clara include:

  • Advertising Agent. Sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time. May obtain leases for outdoor advertising sites or persuade retailer to use sales promotion display items.
  • Cage Cashier. Exchange coins and tokens for patrons' money. May issue payoffs and obtain customer's signature on receipt when winnings exceed the amount held in the slot machine. May operate a booth in the slot machine area and furnish change persons with money bank at the start of the shift, or count and audit money in drawers.
  • Cashier. Receive and disburse money in establishments other than financial institutions. Usually involves use of electronic scanners, cash registers, or related equipment. Often involved in processing credit or debit card transactions and validating checks.
  • Retail Sales Manager. Directly supervise sales workers in a retail establishment or department. Duties may include management functions, such as purchasing, budgeting, and personnel work, in addition to supervisory duties.
  • Retail Salesman. Sell merchandise, such as furniture, motor vehicles, or apparel in a retail establishment.
  • Sales Team Manager. Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties, such as budgeting, accounting, and personnel work, in addition to supervisory duties.
  • Technical Service Representative. Sell goods for wholesalers or manufacturers where technical or scientific knowledge is required in such areas as biology, engineering, and electronics, normally obtained from at least 2 years of post-secondary education.
  • Telemarketer. Solicit orders for goods or services over the telephone.
  • Wholesale and Manufacturing Sales Representative. Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.

EDUCATIONAL OPPORTUNITIES: Product Demonstrator Training

Evergreen Valley College - San Jose, CA

Evergreen Valley College, 3095 Yerba Buena Rd, San Jose, CA 95135-1598. Evergreen Valley College is a large college located in San Jose, California. It is a public school with primarily 2-year programs and has 9,621 students. Evergreen Valley College has an associate's degree and a two to four year program in Retailing and Retail Operations.

West Valley College - Saratoga, CA

West Valley College, 14000 Fruitvale Ave, Saratoga, CA 95070-5698. West Valley College is a large college located in Saratoga, California. It is a public school with primarily 2-year programs and has 10,585 students. West Valley College has a less than one year and a two to four year program in Retailing and Retail Operations which graduated two and zero students respectively in 2008.

LOCATION INFORMATION: Santa Clara, California

Santa Clara, California
Santa Clara, California photo by Coolcaesar

Santa Clara is located in Santa Clara County, California. It has a population of over 110,200, which has grown by 7.7% over the last ten years. The cost of living index in Santa Clara, 158, is far greater than the national average. New single-family homes in Santa Clara cost $196,500 on average, which is far less than the state average. In 2008, forty-three new homes were constructed in Santa Clara, down from eighty-five the previous year.

The top three industries for women in Santa Clara are computer and electronic products, professional, scientific, and technical services, and educational services. For men, it is computer and electronic products, professional, scientific, and technical services, and construction. The average commute to work is about 22 minutes. More than 42.4% of Santa Clara residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 16.6%, is higher than the state average.

The unemployment rate in Santa Clara is 10.9%, which is less than California's average of 12.3%.

The percentage of Santa Clara residents that are affiliated with a religious congregation, 43.2%, is less than both the national and state average. Peace Lutheran Church, Good News Community Church and Universal Church of the Master are some of the churches located in Santa Clara. The most prominent religious groups are the Catholic Church, the LDS (Mormon) Church and the Muslim Estimate.

Santa Clara is home to the Santa Clara Unified School District Office and the Santa Clara Municipal Golf Course as well as Westwood Acres Park and Washington Park. Shopping centers in the area include Moonlite Shopping Center, Fairway Glen Shopping Center and Youth Shopping Center.