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Career and Education Opportunities for Copy Writers in San Diego, California

Copy writers can find both educational opportunities and jobs in the San Diego, California area. There are currently 17,800 working copy writers in California; this should grow 19% to 21,100 working copy writers in the state by 2016. This is better than the national trend for copy writers, which sees this job pool growing by about 14.8% over the next eight years. In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Copy writers earn about $32 per hour or $67,540 per year on average in California and about $25 hourly or $53,070 annually on average nationally. Incomes for copy writers are better than in the overall category of Writing and Editing in California, and not quite as good as the overall Writing and Editing category nationally. Jobs in this field include: communications specialist, creative services director, and creative director.

The San Diego area is home to sixty schools of higher education, including eleven within twenty-five miles of San Diego where you can get a degree as a copy writer. Given that the most common education level for copy writers is a Bachelor's degree, it will take about four years to learn to be a copy writer if you already have a high school diploma.

CAREER DESCRIPTION: Copy Writer

In general, copy writers write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Copy writers present drafts and concepts to clients. They also write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services. Equally important, copy writers have to edit or rewrite existing copy as needed, and submit copy for approval by supervisor. They are often called upon to confer with sales, media and marketing representatives to obtain data on product or service and consider style and length of advertising copy. They are expected to talk with clients about the product, advertising themes and methods, and any changes that should be made in advertising copy. Finally, copy writers write articles and other related informative, marketing and promotional material.

Every day, copy writers are expected to be able to read and understand documents and reports. They need to write clearly and communicate well.

It is important for copy writers to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data. They are often called upon to invent names for products and write the slogans that appear on packaging, brochures and other promotional material. Somewhat less frequently, copy writers are also expected to conduct research and interviews to establish which of a product's selling features should be promoted.

Copy writers sometimes are asked to vary language and tone of messages on the basis of product and medium. They also have to be able to inspect advertising trends and other data regarding marketing of goods and services to establish the best way to promote products And finally, they sometimes have to design advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to establish the best way to present advertising data.

Like many other jobs, copy writers must be thorough and dependable and be reliable.

Similar jobs with educational opportunities in San Diego include:

  • Editorial Specialist. Perform variety of editorial duties, such as laying out, indexing, and revising content of written materials, in preparation for final publication.
  • Public Relations Specialist. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.
  • Radio and Television Announcer. Talk on radio or television. May interview guests, act as master of ceremonies, read news flashes, identify station by giving call letters, or announce song title and artist.
  • Technical Writer. Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.
  • Writer. Create original written works.

EDUCATIONAL OPPORTUNITIES: Copy Writer Training

Grossmont College - El Cajon, CA

Grossmont College, 8800 Grossmont College Dr, El Cajon, CA 92020-1799. Grossmont College is a large college located in El Cajon, California. It is a public school with primarily 2-year programs and has 18,227 students. Grossmont College has an associate's degree and a two to four year program in Journalism.

San Diego City College - San Diego, CA

San Diego City College, 1313 Park Boulevard, San Diego, CA 92101-4787. San Diego City College is a large college located in San Diego, California. It is a public school with primarily 2-year programs and has 17,372 students. San Diego City College has a less than one year and an associate's degree program in Broadcast Journalism which graduated zero and two students respectively in 2008.

Alliant International University - San Diego, CA

Alliant International University, 10455 Pomerado Road, San Diego, CA 92131-1799. Alliant International University is a small university located in San Diego, California. It is a private not-for-profit school with primarily 4-year or above programs and has 4,097 students. Alliant International University has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated two students in 2008.

San Diego State University - San Diego, CA

San Diego State University, 5500 Campanile Dr, San Diego, CA 92182. San Diego State University is a large university located in San Diego, California. It is a public school with primarily 4-year or above programs. It has 34,889 students and an admission rate of 44%. San Diego State University has 3 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree and master's degree which graduated two and thirty-five students respectively in 2008.
  • Journalism, bachelor's degree which graduated 1 student in 2008.
  • English Composition, master's degree which graduated 15 students in 2008.

Palomar College - San Marcos, CA

Palomar College, 1140 W. Mission, San Marcos, CA 92069-1487. Palomar College is a large college located in San Marcos, California. It is a public school with primarily 2-year programs and has 28,093 students. Palomar College has 2 areas of study related to Copy Writer. They are:

  • Journalism, associate's degree and two to four year which graduated one and zero students respectively in 2008.
  • Broadcast Journalism, two to four year.

Southwestern College - Chula Vista, CA

Southwestern College, 900 Otay Lakes Rd, Chula Vista, CA 91910-7299. Southwestern College is a large college located in Chula Vista, California. It is a public school with primarily 2-year programs and has 19,997 students. Southwestern College has an associate's degree program in Journalism which graduated five students in 2008.

San Diego Christian College - El Cajon, CA

San Diego Christian College, 2100 Greenfield Dr, El Cajon, CA 92019-1157. San Diego Christian College is a small college located in El Cajon, California. It is a private not-for-profit school with primarily 4-year or above programs. It has 407 students and an admission rate of 55%. San Diego Christian College has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated four students in 2008.

California State University-San Marcos - San Marcos, CA

California State University-San Marcos, 333 S Twin Oaks Valley Rd, San Marcos, CA 92096-0001. California State University-San Marcos is a medium sized university located in San Marcos, California. It is a public school with primarily 4-year or above programs. It has 9,165 students and an admission rate of 72%. California State University-San Marcos has 2 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree which graduated 184 students in 2008.
  • Mass Communication/Media Studies, bachelor's degree which graduated 2 students in 2008.

University of California-San Diego - La Jolla, CA

University of California-San Diego, 9500 Gilman Dr, La Jolla, CA 92093. University of California-San Diego is a large university located in La Jolla, California. It is a public school with primarily 4-year or above programs. It has 27,469 students and an admission rate of 42%. University of California-San Diego has bachelor's degree, master's degree, post-master's certificate, and doctor's degree programs in Communication Studies/Speech Communication and Rhetoric which graduated eight, five, six, and three students respectively in 2008.

University of San Diego - San Diego, CA

University of San Diego, 5998 Alcala Park, San Diego, CA 92110-2492. University of San Diego is a medium sized university located in San Diego, California. It is a private not-for-profit school with primarily 4-year or above programs. It has 7,832 students and an admission rate of 52%. University of San Diego has a bachelor's degree program in Communication Studies/Speech Communication and Rhetoric which graduated one student in 2008.

Point Loma Nazarene University - San Diego, CA

Point Loma Nazarene University, 3900 Lomaland Dr, San Diego, CA 92106-2899. Point Loma Nazarene University is a small university located in San Diego, California. It is a private not-for-profit school with primarily 4-year or above programs. It has 3,681 students and an admission rate of 78%. Point Loma Nazarene University has 5 areas of study related to Copy Writer. They are:

  • Communication Studies/Speech Communication and Rhetoric, bachelor's degree which graduated 1 student in 2008.
  • Mass Communication/Media Studies, bachelor's degree.
  • Journalism, bachelor's degree which graduated 1 student in 2008.
  • Broadcast Journalism, bachelor's degree.
  • Communication, Journalism, and Related Programs, Other Specialties, bachelor's degree.

CERTIFICATIONS

Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.

LOCATION INFORMATION: San Diego, California

San Diego, California
San Diego, California photo by FlickreviewR

San Diego is situated in San Diego County, California. It has a population of over 1,279,329, which has grown by 4.6% over the last ten years. The cost of living index in San Diego, 141, is far greater than the national average. New single-family homes in San Diego are valued at $323,700 on average, which is well above the state average. In 2008, six hundred forty-one new homes were constructed in San Diego, down from seven hundred forty-eight the previous year.

The three big industries for women in San Diego are health care, educational services, and professional, scientific, and technical services. For men, it is professional, scientific, and technical services, accommodation and food services, and construction. The average travel time to work is about 23 minutes. More than 35.0% of San Diego residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 13.4%, is higher than the state average.

The unemployment rate in San Diego is 10.5%, which is less than California's average of 12.3%.

The percentage of San Diego residents that are affiliated with a religious congregation, 43.7%, is less than both the national and state average. Penasquitos Nazarene Church, Peace Lutheran Church and Paul E Kidd African Methodist Episcopal Church are some of the churches located in San Diego. The most common religious groups are the Catholic Church, the LDS (Mormon) Church and the Southern Baptist Convention.

San Diego is home to the Zlac Rowing Club and the Rancho Los Penasquitos Golf Course as well as Adobe Bluffs Park and John F Kennedy Park. Shopping malls in the area include San Diego Factory Outlet Shopping Center, San Carlos Shopping Center and Montgomery Plaza Shopping Center. Visitors to San Diego can choose from Best Western Posada at the Yac, Beachfront San Diego and Banana Bungalow Hostel San Diego for temporary stays in the area.