Popular Careers

Career Development

Career development resources for aspiring professionals.

Career Change Center

Career change guides, tutorials and resources for professionals in transition.

Job Search Resources

Job search resources, websites, guides and directories for job seekers.


Marketing and Advertising: Career and Education Opportunities in Modesto, California

Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.

Modesto, California
Modesto, California photo by Foolishfish

Modesto is located in Stanislaus County, California. It has a population of over 202,967, which has grown by 7.5% in the past ten years. The cost of living index in Modesto, 91, is below the national average. New single-family homes in Modesto cost $208,400 on average, which is far less than the state average. In 2008, one hundred thirteen new homes were constructed in Modesto, down from two hundred eighty-five the previous year.

The top three industries for women in Modesto are health care, educational services, and accommodation and food services. For men, it is construction, accommodation and food services, and educational services. The average commute to work is about 26 minutes. More than 16.5% of Modesto residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 5.3%, is lower than the state average.

The unemployment rate in Modesto is 14.4%, which is greater than California's average of 12.3%.

The percentage of Modesto residents that are affiliated with a religious congregation, 43.7%, is less than both the national and state average. Livingway Tabernacle, Seventh Day Adventist Church and Bethel Pentecostal Church are all churches located in Modesto. The most prominent religious groups are the Catholic Church, the Salvation Army and the Assemblies of God.

Modesto is home to the King-Kennedy Center and the McClure Historical Country House as well as Muncy Park and John Muir Park. Shopping malls in the area include Roosevelt Shopping Center, Gregory Gardens Shopping Center and Western Plaza Shopping Center. Visitors to Modesto can choose from Best Western Town House Lodge, Apex Inn and Arrow Inn for temporary stays in the area.

Featured Online Colleges

Everest University
Liberty University
American InterContinental University Online

CAREERS WITHIN: Marketing and Advertising

Marketing Manager

Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.