Marketing and Advertising: Career and Education Opportunities in El Monte, California
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
El Monte is located in Los Angeles County, California. It has a population of over 121,791, which has grown by 5.0% over the last ten years. The cost of living index in El Monte, 150, is far greater than the national average. New single-family homes in El Monte are valued at $172,500 on average, which is far less than the state average. In 2008, thirty-three new homes were built in El Monte, down from ninety-nine the previous year.
The three big industries for women in El Monte are apparel, health care, and educational services. For men, it is construction, administrative and support and waste management services, and accommodation and food services. The average travel time to work is about 27 minutes. More than 7.1% of El Monte residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 2.0%, is lower than the state average.
The unemployment rate in El Monte is 15.5%, which is greater than California's average of 12.3%.
The percentage of El Monte residents that are affiliated with a religious congregation, 58.1%, is more than both the national and state average. Trinity Reformed Church, Immanuel Episcopal Church and El Monte Spanish Seventh Day Adventist Church are some of the churches located in El Monte. The largest religious groups are the Catholic Church, the Southern Baptist Convention and the LDS (Mormon) Church.
El Monte is home to the El Monte Branch County of Los Angeles Public Library and the Norwood Branch County of Los Angeles Public Library as well as Arceo Park and Pioneer Park. Shopping centers in the area include Five Points Plaza Shopping Center and El Monte Shopping Center.
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CAREERS WITHIN: Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.
Public Relations Managers plan and direct public relations programs designed to create and maintain a favorable public image for employer or client; or if engaged in fundraising, plan and direct activities to solicit and maintain funds for special projects and nonprofit organizations. Public Relations Managers need to pay attention to ongoing situations and monitor them as they develop. They also need to write well.