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Career and Education Opportunities for Product Demonstrators in Bakersfield, California

Product demonstrators can find both educational opportunities and jobs in the Bakersfield, California area. About 14,100 people are currently employed as product demonstrators in California. By 2016, this is expected to grow 18% to about 16,600 people employed. This is better than the national trend for product demonstrators, which sees this job pool growing by about 7.1% over the next eight years. In general, product demonstrators demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product.

The income of a product demonstrator is about $11 hourly or $23,660 yearly on average in California. In the U.S. as a whole, their income is about $11 per hour or $23,260 yearly on average. Incomes for product demonstrators are not quite as good as in the overall category of Sales and Clerical in California, and not quite as good as the overall Sales and Clerical category nationally.

There are eight schools of higher education in the Bakersfield area, including one within twenty-five miles of Bakersfield where you can get a degree to start your career as a product demonstrator. Product demonstrators usually hold a high school diploma or GED, so it will take only a short time to learn to be a product demonstrator if you already have a high school diploma.

CAREER DESCRIPTION: Product Demonstrator

Product Demonstrator video from the State of New Jersey Dept. of Labor and Workforce Development

In general, product demonstrators demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. They also may sell demonstrated merchandise.

Product demonstrators furnish product samples and other incentives to convince people to buy products. They also record and report demonstration-related data such as the quantity of questions asked by the audience and the quantity of coupons distributed. Equally important, product demonstrators have to demonstrate and explain products, methods, or services so as to persuade clients to acquire products or utilize services. They are often called upon to suggest specific product purchases to meet clients' needs. They are expected to identify interested and qualified clients in order to furnish them with additional data. Finally, product demonstrators make ready and alter presentation contents to target specific audiences.

Every day, product demonstrators are expected to be able to speak clearly. They need to articulate ideas and problems. It is also important that they listen to and understand others in meetings.

It is important for product demonstrators to sell products being promoted, and keep records of sales. They are often called upon to work as part of a team of demonstrators to deal with large crowds. They also practice demonstrations to insure that they will run smoothly. They are sometimes expected to visit trade shows and other venues to exhibit products or services, and to respond to questions from potential clients. Somewhat less frequently, product demonstrators are also expected to train demonstrators to present a company's products or services.

Product demonstrators sometimes are asked to transport and disassemble materials used in presentations. They also have to be able to contact businesses and civic establishments to organize to exhibit and sell product And finally, they sometimes have to instruct clients in modification of products.

Like many other jobs, product demonstrators must be reliable and believe in cooperation and coordination.

Similar jobs with educational opportunities in Bakersfield include:

  • Cage Cashier. Exchange coins and tokens for patrons' money. May issue payoffs and obtain customer's signature on receipt when winnings exceed the amount held in the slot machine. May operate a booth in the slot machine area and furnish change persons with money bank at the start of the shift, or count and audit money in drawers.
  • Cashier. Receive and disburse money in establishments other than financial institutions. Usually involves use of electronic scanners, cash registers, or related equipment. Often involved in processing credit or debit card transactions and validating checks.
  • Retail Sales Manager. Directly supervise sales workers in a retail establishment or department. Duties may include management functions, such as purchasing, budgeting, and personnel work, in addition to supervisory duties.
  • Retail Salesman. Sell merchandise, such as furniture, motor vehicles, or apparel in a retail establishment.
  • Sales Team Manager. Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties, such as budgeting, accounting, and personnel work, in addition to supervisory duties.
  • Technical Service Representative. Sell goods for wholesalers or manufacturers where technical or scientific knowledge is required in such areas as biology, engineering, and electronics, normally obtained from at least 2 years of post-secondary education.
  • Telemarketer. Solicit orders for goods or services over the telephone.
  • Wholesale and Manufacturing Sales Representative. Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.

EDUCATIONAL OPPORTUNITIES: Product Demonstrator Training

Bakersfield College - Bakersfield, CA

Bakersfield College, 1801 Panorama Dr, Bakersfield, CA 93305-1299. Bakersfield College is a large college located in Bakersfield, California. It is a public school with primarily 2-year programs and has 18,028 students. Bakersfield College has a two to four year program in Retailing and Retail Operations.

LOCATION INFORMATION: Bakersfield, California

Bakersfield, California
Bakersfield, California photo by Bobak

Bakersfield is situated in Kern County, California. It has a population of over 321,078, which has grown by 30.0% in the past ten years. The cost of living index in Bakersfield, 90, is well below the national average. New single-family homes in Bakersfield are valued at $191,500 on average, which is far less than the state average. In 2008, 1,038 new homes were built in Bakersfield, down from 1,820 the previous year.

The three most popular industries for women in Bakersfield are educational services, health care, and accommodation and food services. For men, it is construction, public administration, and educational services. The average travel time to work is about 22 minutes. More than 19.3% of Bakersfield residents have a bachelor's degree, which is lower than the state average. The percentage of residents with a graduate degree, 6.4%, is lower than the state average.

The unemployment rate in Bakersfield is 10.1%, which is less than California's average of 12.3%.

The percentage of Bakersfield residents that are affiliated with a religious congregation, 43.6%, is less than both the national and state average. Cornerstone Community Church, Coronado Gardens Missionary Baptist Church and Kingdom Hall of Jehovahs Witnesses are some of the churches located in Bakersfield. The most prominent religious groups are the Catholic Church, the Southern Baptist Convention and the LDS (Mormon) Church.

Bakersfield is home to the Mesa Marin Raceway and the Avenue Oaks Country Club as well as Beale Park and Kern County Fairgrounds. Shopping centers in the area include Sagebrush Shopping Center, White Lane Plaza Shopping Center and Benton Park Shopping Center. Visitors to Bakersfield can choose from Best Western Heritage Inn, Best Western Hill House and America's Best Inn Bakersfield for temporary stays in the area.