Career and Education Opportunities for Advertising Agents in Tucson, Arizona
There is a wide variety of career and education opportunities for advertising agents in the Tucson, Arizona area. Currently, 2,730 people work as advertising agents in Arizona. This is expected to grow 27% to about 3,470 people by 2016. This is better than the nation as a whole, where employment opportunities for advertising agents are expected to grow by about 7.2%. In general, advertising agents sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time.
Advertising agents earn approximately $20 per hour or $42,060 per year on average in Arizona. Nationally they average about $20 hourly or $43,480 annually. Advertising agents earn more than people working in the category of Sales and Clerical generally in Arizona and more than people in the Sales and Clerical category nationally.
There are twenty-one schools of higher education in the Tucson area, including one within twenty-five miles of Tucson where you can get a degree to start your career as an advertising agent. Given that the most common education level for advertising agents is a Bachelor's degree, you can expect to spend about four years training to become an advertising agent if you already have a high school diploma.
CAREER DESCRIPTION: Advertising Agent
In general, advertising agents sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time. They also may obtain leases for outdoor advertising sites or persuade retailer to use sales promotion display items.
Advertising agents explain to clients how specific types of advertising will help promote their products or services in the most effective way possible. They also furnish clients with estimates of the costs of advertising products or services. Equally important, advertising agents have to locate and contact potential clients to propose advertising services. They are often called upon to draw up contracts for advertising work, and collect payments due. They are expected to obtain and study data related to clients' products and business practices to propose effective sales presentations and appropriate product assistance. Finally, advertising agents attend sales meetings, industry trade shows, and training seminars to gather data, promote products, expand network of contacts, and increase knowledge.
Every day, advertising agents are expected to be able to articulate ideas and problems. They need to understand what others are saying to them even in a noisy environment. It is also important that they speak clearly.
It is important for advertising agents to decide on advertising medium to be used, and make ready sample advertisements within the selected medium for presentation to clients. They are often called upon to gather all relevant material for bid processes, and direct bidding and contract approval. Somewhat less frequently, advertising agents are also expected to process all correspondence and paperwork pertaining to accounts.
Advertising agents sometimes are asked to maintain assigned account bases while developing new accounts. and write sales outlines for use by staff. And finally, they sometimes have to write sales outlines for use by staff.
Like many other jobs, advertising agents must be persistant in the face of problems and impediments and have an achievement oriented outlook with an eye towards personal and professional growth.
Similar jobs with educational opportunities in Tucson include:
- Cage Cashier. Exchange coins and tokens for patrons' money. May issue payoffs and obtain customer's signature on receipt when winnings exceed the amount held in the slot machine. May operate a booth in the slot machine area and furnish change persons with money bank at the start of the shift, or count and audit money in drawers.
- Cashier. Receive and disburse money in establishments other than financial institutions. Usually involves use of electronic scanners, cash registers, or related equipment. Often involved in processing credit or debit card transactions and validating checks.
- Product Demonstrator. Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.
- Retail Sales Manager. Directly supervise sales workers in a retail establishment or department. Duties may include management functions, such as purchasing, budgeting, and personnel work, in addition to supervisory duties.
- Retail Salesman. Sell merchandise, such as furniture, motor vehicles, or apparel in a retail establishment.
- Sales Team Manager. Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties, such as budgeting, accounting, and personnel work, in addition to supervisory duties.
- Technical Service Representative. Sell goods for wholesalers or manufacturers where technical or scientific knowledge is required in such areas as biology, engineering, and electronics, normally obtained from at least 2 years of post-secondary education.
- Wholesale and Manufacturing Sales Representative. Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.
EDUCATIONAL OPPORTUNITIES: Advertising Agent Training
The Art Institute of Tucson - Tucson, AZ
The Art Institute of Tucson, 5099 E. Grant Rd. #100, Tucson, AZ 85712. The Art Institute of Tucson is a small school located in Tucson, Arizona. It is a private for-profit school with primarily 4-year or above programs. It has 170 students and an admission rate of 93%. The Art Institute of Tucson has a bachelor's degree program in Advertising.
Certified Sales Professional: The Certified Sales Professional (CSP) program gives a thorough understanding of consultative selling.
For more information, see the Manufacturers Representatives Educational Research Foundation website.
Certified Salesperson: The SMEI Certified Professional Salesperson program is ideal for professionals who are employed as a sales representatives, account managers, distributor representatives and business development personnel.
For more information, see the Sales & Marketing Executives International website.
LOCATION INFORMATION: Tucson, Arizona
Tucson is situated in Pima County, Arizona. It has a population of over 541,811, which has grown by 11.3% in the past ten years. The cost of living index in Tucson, 88, is well below the national average. New single-family homes in Tucson are priced at $179,100 on average, which is well below the state average. In 2008, five hundred sixty-five new homes were built in Tucson, down from 1,131 the previous year.
The three big industries for women in Tucson are health care, educational services, and accommodation and food services. For men, it is construction, accommodation and food services, and educational services. The average commute to work is about 22 minutes. More than 22.9% of Tucson residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 9.0%, is higher than the state average.
The unemployment rate in Tucson is 9.2%, which is less than Arizona's average of 9.3%.
The percentage of Tucson residents that are affiliated with a religious congregation, 44.9%, is less than the national average but more than the state average. The largest religious groups are the Catholic Church, the Southern Baptist Convention and the LDS (Mormon) Church.
Tucson is home to the Arizona Correctional Training Facility and the Silverbell Golf Course as well as Vista del Pueblo Park and Verde Meadows Park. Shopping centers in the area include Gaslight Square Shopping Center, Grant Park Shopping Center and Grant Plaza South Shopping Center. Visitors to Tucson can choose from LA Quinta, Casa Tierra Adobe B & B Inn and Best Western Executive Inn for temporary stays in the area.