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Career and Education Opportunities for Market Research Analysts in Tempe, Arizona

There is a wide variety of career and education opportunities for market research analysts in the Tempe, Arizona area. There are currently 3,620 working market research analysts in Arizona; this should grow 17% to 4,240 working market research analysts in the state by 2016. This is not quite as good as the nation as a whole, where employment opportunities for market research analysts are expected to grow by about 28.1%. Market research analysts generally research market conditions in local, regional, or national areas to determine potential sales of a product or service.

Market research analysts earn approximately $24 hourly or $50,940 yearly on average in Arizona. Nationally they average about $29 per hour or $61,070 yearly. Earnings for market research analysts are not quite as good as earnings in the general category of Social Sciences in Arizona and not quite as good as general Social Sciences category earnings nationally. Jobs in this field include: marketing analyst, communications specialist, and director of market analysis.

The Tempe area is home to seventy-six schools of higher education, including two within twenty-five miles of Tempe where you can get a degree as a market research analyst. Market research analysts usually hold a Bachelor's degree, so you can expect to spend about four years studying to be a market research analyst if you already have a high school diploma.

CAREER DESCRIPTION: Market Research Analyst

Market Research Analyst video from the State of New Jersey Dept. of Labor and Workforce Development

In general, market research analysts research market conditions in local, regional, or national areas to determine potential sales of a product or service. They also may gather information on competitors, prices, and methods of marketing and distribution.

Market research analysts ready reports of findings, illustrating data graphically and translating complex findings into written text. They also monitor industry statistics and follow trends in trade literature. Equally important, market research analysts have to collect and analyze data on customer demographics and buying habits to pinpoint potential markets and factors affecting product demand. They are often called upon to gather data on competitors and analyze their prices and methods of marketing and distribution. They are expected to seek and furnish data to help companies decide on their position in the marketplace. Finally, market research analysts attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

Every day, market research analysts are expected to be able to articulate ideas and problems. They need to listen to and understand others in meetings. It is also important that they write clearly and communicate well.

It is important for market research analysts to measure the effectiveness of marketing and communications programs and strategies. They are often called upon to design and implement processes for identifying advertising needs. They also direct trained survey interviewers. Somewhat less frequently, market research analysts are also expected to attend conferences to furnish management with data and proposals concerning the promotion and pricing of a company's products or services.

And finally, they sometimes have to measure and assess customer and employee satisfaction.

Like many other jobs, market research analysts must have exceptional integrity and be able to absorb the factors involved and a problem and provide a well thought out solution.

Similar jobs with educational opportunities in Tempe include:

  • Economist. Conduct research, prepare reports, or formulate plans to aid in solution of economic problems arising from production and distribution of goods and services. May collect and process economic and statistical data using econometric and sampling techniques.
  • Geographic Information Systems Analyst. Study nature and use of areas of earth's surface, relating and interpreting interactions of physical and cultural phenomena. Conduct research on physical aspects of a region, including land forms, climates, soils, plants and animals, and conduct research on the spatial implications of human activities within a given area, including social characteristics, economic activities, and political organization, as well as researching interdependence between regions at scales ranging from local to global.
  • Historian. Research, analyze, and interpret the past as recorded in sources, such as government and institutional records, newspapers and other periodicals, photographs, and unpublished manuscripts, such as personal diaries and letters.
  • Industrial Psychologist. Apply principles of psychology to personnel, administration, and marketing problems. Activities may include policy planning; employee screening, training and development; and organizational development and analysis. May work with management to reorganize the work setting to improve worker productivity.
  • Market Survey Representative. Design or conduct surveys. May supervise interviewers who conduct the survey in person or over the telephone. May present survey results to client.
  • School Psychologist. Investigate processes of learning and teaching and develop psychological principles and techniques applicable to educational problems.
  • Urban Planner. Develop comprehensive plans and programs for use of land and physical facilities of local jurisdictions, such as towns, cities, and metropolitan areas.

EDUCATIONAL OPPORTUNITIES: Market Research Analyst Training

Mesa Community College - Mesa, AZ

Mesa Community College, 1833 W Southern Ave, Mesa, AZ 85202. Mesa Community College is a large college located in Mesa, Arizona. It is a public school with primarily 2-year programs and has 23,825 students. Mesa Community College has an associate's degree program in Economics which graduated one student in 2008.

Arizona State University - Tempe, AZ

Arizona State University, , Tempe, AZ 85287. Arizona State University is a large university located in Tempe, Arizona. It is a public school with primarily 4-year or above programs. It has 67,082 students and an admission rate of 82%. Arizona State University has bachelor's degree, master's degree, and doctor's degree programs in Economics which graduated 133, fourteen, and three students respectively in 2008.


Fiscal Services - Accelerated Package: Fiscal Services - Accelerated Package course list: Better Requests for Proposals for Better Projects; Continuous Improvement Through Monitoring; Contracting; New Coding System for the 21st Century; Procurement; and Writing Winning Grant Proposals.

For more information, see the Dynamic Works Institute website.


Tempe, Arizona
Tempe, Arizona photo by File Upload Bot

Tempe is situated in Maricopa County, Arizona. It has a population of over 175,523, which has grown by 10.7% over the last ten years. The cost of living index in Tempe, 95, is below the national average. New single-family homes in Tempe cost $163,900 on average, which is far less than the state average. In 2008, sixty-three new homes were constructed in Tempe, down from one hundred seven the previous year.

The three big industries for women in Tempe are educational services, accommodation and food services, and health care. For men, it is accommodation and food services, educational services, and construction. The average commute to work is about 20 minutes. More than 39.6% of Tempe residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 14.6%, is higher than the state average.

The unemployment rate in Tempe is 7.5%, which is less than Arizona's average of 9.3%.

The percentage of Tempe residents that are affiliated with a religious congregation, 39.7%, is less than the national average but more than the state average. The largest religious groups are the Catholic Church, the LDS (Mormon) Church and the Southern Baptist Convention.

Tempe is home to the Casa Fiesta Travel Trailer Resort and the Fair Lanes Village Center as well as Birchett Park and Hudson Park. Shopping malls in the area include Arizona Mall of Tempe, Arizona Mills Mall and Baseline Village Shopping Center. Visitors to Tempe can choose from Motel 6, Executive Suites Extended Stay and Best Western Nova Plus Test Property for temporary stays in the area.