Marketing and Advertising: Career and Education Opportunities in Peoria, Arizona
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
Peoria is located in Maricopa County, Arizona. It has a population of over 157,960, which has grown by 45.8% over the last ten years. The cost of living index in Peoria, 94, is below the national average. New single-family homes in Peoria are priced at $169,600 on average, which is far less than the state average. In 2008, seven hundred ninety-four new homes were built in Peoria, down from 1,148 the previous year.
The three most popular industries for women in Peoria are health care, finance and insurance, and educational services. For men, it is construction, public administration, and professional, scientific, and technical services. The average commute to work is about 29 minutes. More than 21.7% of Peoria residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 6.5%, is lower than the state average.
The unemployment rate in Peoria is 6.1%, which is less than Arizona's average of 9.3%.
The percentage of Peoria residents that are affiliated with a religious congregation, 39.7%, is less than the national average but more than the state average. The largest religious groups are the Catholic Church, the LDS (Mormon) Church and the Southern Baptist Convention.
Peoria is home to the Maricopa County Community Services and the Lake Pleasant Inn as well as Murphy Park and Varney Park. Shopping centers in the area include Arrowhead Mall, Pueblo Plaza Shopping Center and Plaza de Alamos Shopping Center. Visitors to Peoria can choose from La Quinta Phoenix Inn And Suites Peoria, Hampton Inn Glendale-Peoria and FlyHwnTrvl for temporary stays in the area.
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CAREERS WITHIN: Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.
Public Relations Managers plan and direct public relations programs designed to create and maintain a favorable public image for employer or client; or if engaged in fundraising, plan and direct activities to solicit and maintain funds for special projects and nonprofit organizations. Public Relations Managers need to pay attention to ongoing situations and monitor them as they develop. They also need to write well.