Marketing and Advertising: Career and Education Opportunities in Anchorage, Alaska
Marketing and Advertising: Marketing and Advertising Managers direct the operations of public relations and advertising firms across the country. They guide the communications efforts of companies that are trying to make their message clear and their products understood.
Anchorage is located in Anchorage Municipality County, Alaska. It has a population of over 279,243, which has grown by 7.3% in the past ten years. The cost of living index in Anchorage, 89, is well below the national average.
The top three industries for women in Anchorage are health care, educational services, and public administration. For men, it is construction, public administration, and accommodation and food services. The average travel time to work is about 20 minutes. More than 28.9% of Anchorage residents have a bachelor's degree, which is higher than the state average. The percentage of residents with a graduate degree, 10.2%, is higher than the state average.
Anchorage is home to the Chugach and the Black Bear Campground as well as Baxter Bog Park and Alaska Railroad Power Reserve. Visitors to Anchorage can choose from Courtyard Anchorage, Creekwood Inn and The Voyager Hotel for temporary stays in the area.
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CAREERS WITHIN: Marketing and Advertising
Advertising Managers plan and direct advertising policies and programs or produce collateral materials, such as posters, contests, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis. Advertising Managers need to respond to the actions of other and coordinate activities with them. They also need to look for ways to help others.
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. Marketing Managers need to think through complex problems and develop a critical analysis of the situation and possible solutions. They also need to speak clearly and communicate with others.